Business plan

The feasibility analysis should include:

1. The business idea

2. Industry related issues – See External Analysis (in Blackboard)

3. Target market and customer related issues – See Segmentation Targeting Positioning (in Blackboard)

4. Founder (s) related issues Qualifications & Experience of individuals and Internal Resources Analysis (in Blackboard)

5. Financial issues – Profit & Loss, Balance Sheet, Break Even Analysis

6. Overall business potential – Your Conclusion on Economic, Operational, Technological & Market Feasibility