promotion policy

Assignment 1

Assignment 1: Read Online

https://www.quicksprout.com/2018/03/16/how-to-segment-your-target-audience-with-generational-marketing

Write:

• Choose one of two products: MILK or Hershey’s Chocolate>>MILK

• Reading and reviewing the differences in the 6 living generations from the article and the

in-class PPTX…

• Create a 3 – 10 word marketing “headline” for each of the 6 generations that would influence that specific generation to purchase the product.

• MAKE SURE YOU DEFINE WHICH GENERATION GOES WITH WHICH PHARSE.