Business Finance - Management Assignment 1 - Adapt or Die: Businesses That Failed to Innovate
Business in the Entertainment & Media Industries (BEM)
Assignment 1 – Adapt or Die: Businesses That Failed to Innovate
|
Student name: <Type here> |
Part I – Identify & Analyze
|
1. Name of the company that went out of business (Must specifically be within a sector of the entertainment and media industries)
|
<Type here>
|
|
2. Insert an image that represents the company. (This can be a logo, photo of the company’s storefront, or product that the company produced) |
<Insert image here>
|
|
3. What year did the company go out of business/file for bankruptcy? |
<Type here> |
|
4. How did the company generate revenue? Describe their revenue stream(s). (3-5 maximum sentences) |
<Type here> |
|
5. Using the Nexis Uni database on Full Sail’s library website, find its company dossier and take a screenshot of their last recorded Annual Revenue. (Learn how to find the company dossier by watching the “Navigating Library Resources” video in the “Read & Watch BEFORE Assignment 1” activity on FSO) |
<Insert screenshot here>
|
|
6. In 250-500 maximum words, based on your research and critical analysis, explain the missteps and reason(s) why the company went out of business.
|
<Type here>
|
|
7. In 250-500 maximum words, based on your research and critical analysis, what lessons can be learned from the failure of this business? What do you think they could/should have done differently? |
<Type here> |
Part II – Research & References
|
Reference 1: (Specific link to the image used in Part I, Question 2): |
<Insert refence/link here>
|
|
Reference 2: |
<Insert refence/link here>
|
|
Reference 3:
|
<Insert refence/link here>
|
|
Reference 4:
|
<Insert refence/link here>
|
Page 1 of 3