Need a 3-4 page APA style
Social Media You have been assigned the task as Marketing Manager to scan social media web sites and try to mitigate the negative consumer postings from a recent crisis. Explain how organizations use social media to communicate with their consumers through a crisis and evaluate how the negative comments were handled by the organizations. Assess a recommendation for better communication and explain why. The paper • Must be four double-spaced pages in length (not including title and references pages) and formatted according to APA style as outlined in the Ashford Writing Center. (Links to an external site.)Links to an external site. • Must include a separate title page with the following: o Title of paper o Student’s name o Course name and number o Instructor’s name o Date submitted • Must use at least two scholarly sources in addition to the course text. • Must document all sources in APA style as outlined in the Ashford Writing Center. • Must include a separate reference page that is formatted according to APA style as outlined in the Ashford Writing Center. Explains How Organizations Use Social Media to Communicate With Their Consumers Through a Crisis and Evaluates How the Negative Comments Were Handled by the Organizations Total: 4.00 Distinguished - Comprehensively explains how organizations use social media to communicate with their consumers through a crisis and thoroughly evaluates how the negative comments were handled by the organizations. Effectively uses examples to support position. Assesses a Recommendation for Better Communication and Explains Why Total: 4.00 Distinguished - Thoroughly assesses a recommendation for better communication and comprehensively explains why. Effectively uses examples to support position. Written Communication: Control of Syntax and Mechanics Total: 1.00 Distinguished - Displays meticulous comprehension and organization of syntax and mechanics, such as spelling and grammar. Written work contains no errors and is very easy to understand. Written Communication: APA Formatting Total: 0.50 Distinguished - Accurately uses APA formatting consistently throughout the paper, title page, and reference page. Written Communication: Page Requirement Total: 0.25 Distinguished - The length of the paper is equivalent to the required number of correctly formatted pages. Written Communication: Resource Requirement Total: 0.25 Distinguished - Uses more than the required number of scholarly sources, providing compelling evidence to support ideas. All sources on the reference page are used and cited correctly within the body of the assignment. Please utilize the following which will be upload as attachments: Chapter 8: Direct Marketing? Chapter 9: Electronic & Internet Marketing Article: Hall. J. (2017, February 15). How to target three generations with social marketing, not stereotypes (https://www.forbes.com/sites/forbesagencycouncil/2017/02/15/how-to-target-three- generations-with-social-marketing-not-stereotypes/#3bfa7b5a27d5) . Forbes. Retrieved from https://www.forbes.com/sites/forbesagencycouncil/2017/02/15/how-to-target-three-generations- with-social-marketing-not-stereotypes/#3bfa7b5a27d5