Barclays Bank Assignment

Approved Company: Barclays bank

This is the first of three papers that will lead you to, and be part of, your final paper.

Using the approved company and product/service, you will answer the following questions:    

· Who are the competitors in this space? 

· What are the overarching benefits they have to offer the consumer? What do they offer that is different or attractive to the consumer?

· What gap will you fill by offering your redefined or new product or service?

Paper length should be 3 to 4 pages in length using APA formatting and should include a cover page and reference page which are not included in the page count. Writing Assignments are due on day seven at 11:59 pm EST. See  this reference  for more details on APA style.