initial thinkning
Nikhil_1806
assgnment7.docxYour Name_________________________________________________
MBA 603 SPRING 2021: ASSIGNMENT SEVEN
Assignment Sevenexamines your initial thinking surrounding the value proposition connected with your team’s proposed market opportunities. Refer to the class Powerpoint Slides and videos posted on Blackboard, then individually complete this worksheet by answering the below five questions.
Please pdf this assignment sheet and upload to Blackboard by the beginning of class on Monday, April 12.
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List onelegitimatescientific journal reference (not a news report, website, or blog)relevant to the projectusinga formal bibliographic reference style like APAor similar format. [.5 points] |
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In 50 words or less, detail what appears to be a key market problem [1 point] |
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In 50words or less, describeyour initial idea (initial solution). [1 point] |
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In 50words or less, describewho is the focal customer and state why. [1 point] |
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In the below table, provide details of the value proposition for this initial idea.[6 points]
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Value Proposition Item |
Initial Thinking (no more than 25 words per item) |
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Customer Job(s) |
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Customer Gains |
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Customer Pain(s) |
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Product/Service Gain Creator(s) |
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Product/Service Pain Reliever(s) |
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Product/Service Attributes and Functionality |
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In 50words or less, describe what would be appropriate next steps for evaluating/validating yourproposed value proposition canvas. [.5 points] |
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HONOR CODE PLEDGE: By submitting this assignment, you acknowledge that you neither knowingly gave nor received any inappropriate assistance in academic work, thus affirming your personal commitment to honor and academic integrity.
©2021 Kenneth B. Kahn, Ph.D.
