Business original writing-international trade
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0 No Submission Fail |
2 Poor (1-29) fail |
3 incomplete (30- 39) fail |
4 Basic (40-49) Pass |
5 appropriate (50- 59) Pass |
6 Competent (60- 69) Merit |
7 commendable (70-79) Dis |
8 excellent (80-89) Dis |
9 outstanding (90-99) Dis |
10 publishable (100) Dis |
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Knowledge and Understanding: Demonstrate understanding of how and why nations engage with international trade |
10% |
No attempt |
Insufficient evidence to support an understanding of theory |
An attempt to explain trade theory but incomplete |
A satisfactory attempt to explain trade theory with basic understanding |
A decent attempt at describing trade theory but does not go beyond the lecture material |
A competent analysis of trade theory which uses a range of appropriate sources to create an argument |
An authoritative analysis of trade theory which critically analysis assumptions in the literature |
Excellent analysis which attempts to link theory to contemporary issues using a variety of academic sources |
Innovative analysis of trade theory going beyond lecture material to analyse contemporary issues |
Faultless critical analysis which could be published in current form |
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Knowledge and Understanding: Knowledge of trade is applied through both quantitative and qualitative examples |
10% |
No attempt |
Weak examples given which do not illustrate the arguments made |
Examples are given, but no linkage to theory |
Acceptable examples are given and attempts to link to theories throughout |
Decent examples are given, usually from the lecture material, perhaps does not effectively analyse. |
Effective examples are used throughout however it might miss critical analysis |
Insightful examples are used and critically analysed throughout to explain and apply the theories |
Excellent examples are critically analysed throughout which complement theory used |
Outstanding examples are applied and analysed through use of theory. |
Faultless use of examples which could be published in current form |
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Knowledge and Understanding: Effectively discusses how trade is facilitated at global, regional and national levels |
10% |
No attempt |
No theoretical content |
Insufficient evidence to illustrate awareness of regional and global factors |
Mostly descriptive with weaker examples, a lack of engagement with academic texts |
Some good examples and awareness although this is mostly descriptive. |
Effectively illustrates understanding through analysis of examples. Perhaps this is a little descriptive and does not relate to industry. |
An authoritative analysis of how firms are influenced by trade factors. Includes critical analysis of appropriate academic texts |
Excellent analysis which goes beyond lecture material to critically apply theory |
Outstanding analysis which is close to publication standard. |
Publishable analysis, illustrates original understanding. |
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Cognitive (thinking) skills: Application of knowledge of trade promotion tools and policies that affects chosen target market |
10% |
No attempt |
Little understand of trade tools meant no application |
Is not focused on specific market |
Mostly focused on specific market throughout. Mostly descriptive and little analysis of unique circumstances of your strategy |
Focus on chosen market throughout with some valid points, perhaps no analysis |
Effective application but lacks critical insight perhaps due to a lack of engagement with appropriate literature |
Examples and analysis is specific to the country/market chosen. Consistently high level of critical awareness of various issues |
Excellent analysis of theory and examples on specific market from academic sources obtained independently. |
Outstanding analysis which is close to publication standard. |
Publishable analysis, illustrates original understanding. |
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Cognitive (thinking) Skills: Step-by-step approach to implementing export strategy with critical awareness of potential barriers to prevent successful implication |
10% |
No attempt |
Incomplete step-by-step guide which would not be feasible |
Complete guide but unfeasible |
Step-by-step approach used, although unoriginal |
Step-by-step approach used with some evidence that independent thought has been used. Barriers section is incomplete |
Limited discussion of barriers, perhaps without appropriate support from academic sources |
Insightful export strategy which is both appropriate and feasible. Barriers are discussed and recommendations to overcome these |
Excellent strategy which provides solutions to barriers based on independent academic research. |
Outstanding approach which is close to publishable standard. |
Publishable strategy which could be implemented in a professional context. |
( Summative Ass essment Rubric )
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Practical Skills: Presentation using standard template, appropriate written communication |
10% |
No attempt |
Does not follow template. Cannot understand communicatio n. |
Does not follow template. Communication is poor. |
Use of template with poor use of language. |
Template is used correctly throughout, some mistakes in language. |
Correct use of template. Communication is appropriate throughout although could be improved. |
Excellent communication aimed at the correct audience, report template is used. |
Articulated throughout with a professional approach, template is used to compliment report. |
Template used to excellent effect. Language is professional throughout. |
Faultless language throughout. Professional approach to presentation. |
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Transferable Skills: Ability to evaluate sources |
10% |
No attempt |
Little use of sources |
Sources were not questioned and used throughout without engaging with them |
Some evidence of evaluation of sources, although this may not be sufficient to illustrate different perspectives. |
A decent use of sources although these are all from module materials and not engaged with |
A good selection of sources, little evidence of independent research and evaluation of sources |
A wide variety of appropriate academic and professional sources are consulted and evaluated |
An excellent variety of academic and professional sources are used. Critical evaluation of sources throughout |
Professional use of sources in correct context. Illustrates ability to critique sources on a number of factors. |
Professional use of sources with evaluations based on theoretical and empirical merit. |
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Transferable Skills: Quality of synopsis and recommendations |
10% |
No attempt |
Recommendati ons do not correlate to the main body. |
Recommendations and synopsis are not supported by following text |
Some support to the recommendations, although these may not be appropriate |
Appropriate recommendations and synopsis which may be too long or short |
Recommendations are appropriate and logical, well supported by main body. |
An excellent synopsis and recommendations which are professional and well supported by the rest of the submission |
Impressive synopsis and recommendations. All sections are covered and illustrates professional standards |
Outstanding synopsis and recommendations which could be for a professional report. |
Publishable and near faultless. |
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Engagement: Participation in class debate, presentation and interaction with peers |
10% |
No attempt |
Student does not prepared for seminar activities |
Student has gone some way to preparing themselves for seminars |
Student prepares for seminars but is not actively engaged in the classwork |
Student is prepared for all seminars and is an active member of their team |
Student is prepared for seminars, actively engages in the seminar and contributes to activities |
Student is prepared for seminars and brings new information to the seminars ready to share with others |
Is a leader in the class and mentors other students in their learning. Always read more than the suggested reading |
As previous also contributes to classes with experiences found outside the classroom and leads other through activities |
As previous, also helps tutor through taking responsibility for own and others learning. A leader in the classroom. |
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Referencing and Citation: Acknowledgement of sources of written and visual information |
10% |
No attempt |
Some attempt to reference but either reference list or in-text citations are missing |
Some attempt to reference but a framework is not used |
Incorrect or inconsistent referencing throughout |
Incorrect or inconsistent referencing in some places |
Minor errors throughout the report |
Some errors in reference list only |
Minor errors in reference list only |
Minimal errors in reference list only |
Faultless |