Business Strategy

Strategy Implementation Scoring Guide

CRITERIA NON-PERFORMANCE BASIC PROFICIENT DISTINGUISHED

Summarize the strategic framework for a company.

Does not summarize the strategic framework for a company.

Identifies the elements of a strategic framework.

Summarizes the strategic framework for a company.

Summarizes the strategic framework for a company and includes examples or supporting evidence.

Summarize the findings of an internal environmental analysis.

Does not summarize the findings of an internal environmental analysis.

Identifies the elements of an internal environmental analysis.

Summarizes the findings of an internal environmental analysis.

Summarizes the findings of an internal environmental analysis and includes examples or supporting evidence.

Summarize the findings of an external environmental analysis.

Does not summarize the findings of an external environmental analysis.

Identifies the elements of an external environmental analysis.

Summarizes the findings of an external environmental analysis.

Summarizes the findings of an external environmental analysis and includes examples or supporting evidence.

Develop a SWOT matrix for a company.

Does not develop a SWOT matrix for a company.

Identifies the elements of a SWOT analysis, or explains how to conduct a SWOT analysis.

Develops a SWOT matrix for a company.

Develops a detailed SWOT matrix for a company that includes examples for each quadrant.

Recommend strategic actions for a company that align with organizational structure and governance, and reflect ethical responsibility.

Does not recommend strategic actions for a company.

Recommends strategic actions for a company but does not show how the recommendations do not align with organizational structure, or they do not reflect ethical responsibility.

Recommends strategic actions for a company that align with organizational structure and governance, and reflect ethical responsibility.

Recommends strategic actions for a company that align with organizational structure and governance, and reflect ethical responsibility and supports recommendations with relevant evidence.

Correctly format citations and references using current APA style.

Does not correctly format citations and references using current APA style.

Uses current APA to format citations and references but with numerous errors.

Correctly formats citations and references using current APA style with few errors.

Correctly formats citations and references using current APA style with no errors.

Write content clearly and logically with correct use of grammar, punctuation, and mechanics.

Does not write content clearly, logically, or with correct use of grammar, punctuation, and mechanics.

Writes with errors in clarity, logic, grammar, punctuation, and/or mechanics.

Writes content clearly and logically with correct use of grammar, punctuation, and mechanics.

Writes clearly and logically with correct use of spelling, grammar, punctuation, and mechanics; uses relevant evidence to support a central idea.