AsafreelancecopywriteryoumustnowwriteasalesmessagefortheMemoryPreservationStudio.docx
As a freelance copywriter you must now write a sales message for the Memory Preservation Studio, specialists in children’s photographs. Jan Chambers, the owner, wants to offer new parents a contrast whereby the studio agrees to take 8- by 10-inch color pictures of their babies at one month, six months, one year, two years, and three years of age for a total of $120. At each session the parents will have four proofs from which to make their selection. The studio will keep a file and notify parents of the dates when each picture should be taken. The contract requires a payment of $60 up front and $15 at each of the four following sessions.
You may assume that your sales will be accompanied by a brochure showing in miniature three sequences of photographs of the type that will be taken. There will also be a contract form to be signed and returned, with payment, of course. Or if they prefer, new parents can call the studio and sign the contract and pay at the first session. Your mailing list will be constructed from referrals and birth announcements in the local newspaper. Now think through the situation, select the appeal (or appeals) that will make new parents want to preserve memories of their new babies, and write the message.(Use a block letter format and create or make up the name and address of the receiver. You also need to create the address of the sender) Length: 150-200 words