write an one and half page paper
https://www.wsj.com/articles/whats-new-on-netflix-a-big-push-to-go-global-1475460421
Read the interview with Netflix's chief product officer.
The paper should be concisely written and fit within a 1 1/2 page paper.
Students are encouraged to utilize information from GlobalEdge to gain understanding about the markets/ countries that NetFlix's chief product officer, Neil Hunt describes.
Additional research and sources may also help with your analysis and paper.
Content – Well analyzed. Evaluate depth of analysis. Students need to detail a global strategy that Mr. Neil describes in his interview. For each strategies, the students need to provide how a Netflix’s operations configuration is presumably being altered or enhanced.
· Too simplistic or vague – not well written – minus 1 to 4 points Better papers will include additional research or insights from GlobalEdge.msu.edu or other sources.
· Points lost if a student doesn’t include an operations configuration for each strategy - Operations configurations include primary activities (R & D, Production, Marketing & Sales, Customer Service) and secondary activities (information systems, logistics, human resources) – minus 3 to 5 points
Written expression – Proper language and grammar observed
· Misspelled words – minus 1 to 3 points depending on number of words
· Improper grammar – minus 1 to 5 points depending on the quantity of errors
Plagiarism
· Copying another student’s comment – minus 5 - 25 points