677 8p

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Mary Doe [email protected] AR690: The Art World – Project Proposal April 30, 2019

Project Title

PROBLEM STATEMENT

Give a brief statement about why there is a need for your proposed project or

organization.

MISSION STATEMENT

Give a brief mission statement that succinctly states the purpose of your proposed project

or organization.

ENVIRONMENTAL ANALYSIS

Describe the current environment in which your idea will exist. What are the current

practices that need to be changed? What existing programs, businesses, or organizations are

doing something similar? How will your program, business, organization be better? How

hospitable is the current environment to your idea? How will you overcome obstacles?

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STAKEHOLDER ANALYSIS

What people and institutions might have something to gain or to lose from your idea?

This might help you think about whom you will need to convince, or who might be enlisted to

help you with your idea. Who will be served by your idea? Who are your potential allies? Who

are your potential supporters? Who are your potential competitors?

BUDGET

Provide a detailed budget including projected revenue and expenses. Use a format similar to the

following (these categories are just for examples – use your own, most appropriate categories):

Revenue Ticket Sales $ xxx Gift Shop Sales $ xxx XXX Foundation Grant $xxx XXX Agency Grant $xxx Expenses Salaries Executive Director $xxx Managing Director $xxx Admin. Assistant $xxx Supplies $xxx Artist Fees $xxx

TIMELINE / ACTION PLAN

Describe the steps you would follow to bring your idea into reality. This can be in the

form of a timetable, for example:

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• January - March 2018 – do this and that

• February 2018 – do this

• March – May 2018 – do this and that, etc.

Or it can be in the form of a sequence of steps:

• Step One: do this

• Step Two: do this

• Step Three: do this

The purpose of this section is to demonstrate that you have thought through a strategy.

Think about your stakeholders in relation to your timeline – who do you need to bring into the

project and when; who do you need to convince and when.

RESOURCE DEVELOPMENT PLAN

How will you get the resources you need? Will you get them from earned revenue?

From fundraising? From volunteers? Try to lay out your development strategy here.