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ApplePresentation-Group2.pptx
An Overview of Apple Inc.
Ziyad Alsenaidi, Olivia Ballard, Trinity Hartley, Emily Kern, and Julia Mitchell
1
C O M P A N Y H I S T O R Y
Apple was Founded on April 1, 1976, by Steve Jobs & Steve Wozniak
The process of Apple began in the garage, where Jobs and Wozniak built the first Apple Computer, named the Apple 1.
In 1977 they created the Apple 2
-> This design included colored graphics & retailed about $4,000
1980s-1990s Apples Sales began to increase & introduced the first Mac Computer (Macintosh 128k)
In 1983 Wozniak left the company & in 1985 Jobs then followed
In 1997 Jobs returned back to Apple &
In 2007 the first touch screen phone was released
Today there is a variety of Apple Products! Such as the Apple iPhone, Pen, Pay Card, and Air Tags, etc..
2
Size, Industry, and Market Share
Key Products & Offerings
iPhone
iPad
Mac and MacBook
Wearable technology:
Apple Watch, AirPods, AirPod Pros
Services:
Apple TV, Apple Music, Apple Care, iCloud, App Store, and iTunes Store
Key Competitors
Samsung - $230.1B
Dell - $85B
Microsoft - $176.3B
Apple - $365.8B
Customer Profile
