Project 3

[SHORTENED TITLE UP TO 50 CHARACTERS]

1

[SHORTENED TITLE UP TO 50 CHARACTERS]

2

[Title]

[Student Name]

[Course Number and name]

Professor Name

Due Date

Introduction

(The Introduction paragraph is the first paragraph of the paper and will be used to describe to the reader the intent of the paper explaining the main points covered in the paper.  This intent should be understood prior to reading the remainder of the paper so the reader knows exactly what is being covered in the paper.  Write the introduction last to ensure all of the main points are covered.)

Strategic Role of Corporate Strengths/Weaknesses in the Internal Strategy Analysis

Corporate-Level Strategies for Your Assigned Focal Company

Perform an analysis on the focal company’s corporate-level strategies

Partial SWOT (SW) Analysis

Create a partial SWOT table and perform a SW analysis and discuss the strategic inferences/implications (Discuss what strategies would allow the company to capitalize on its major strengths and what strategies would allow the company to improve upon its major weaknesses.) Be sure to cite each SW inside the table as well as in the discussion. There should be a five for each SW to maximize points.

IFE Matrix Analysis

Create an IFE matrix analysis.  Make sure to explain how the matrix was developed and discuss the strategic inferences/implications

Grand Strategy Matrix

Develop a Grand Strategy Matrix.  Make sure to explain how the matrix was developed and discuss the strategic inferences/implications at a corporate level and business-unit-level

Strategic Role of Internal Resources/Department Processes

Business-Level Strategies Analysis

Perform an analysis on the focal company’s business-level strategies.

Product Line and Target Market

Evaluate the company's product line and target market.

Business-Level Strategies

Identify and explain business-level strategies of your assigned focal company.

Functional-Level Strategies Analysis

Perform an analysis on your assigned focal company’s functional-level strategies

Organizational Structure and Culture

Assess the organizational structure, the organizational culture, marketing production, operations, finance and accounting, and R&D that can be accomplished by viewing the company's website, interviews, and surveys

Company vision and mission alignment with strategies

Explain how these strategies align with the company's vision and mission statements.

Strategic Financial Analysis for the Last Reported Fiscal Year

Use the company's income statement and balance sheet to calculate four (4) key financial ratios to the business that are relevant to the focal company.  There must be a mix of four different key categories inclusive of the leverage, liquidity, profitability, and efficiency ratios so that the ratios do not all come from the same category. The specific ratios selection must come from the following categories.

1. Leverage Ratios (Long term debt ratio, Total debt ratio, Debt-to-equity ratio, Times interest earned ratio, and Cash coverage ratio).

1. Liquidity Ratios (Net working capital to total assets ratio, current ratio, quick ratio, and cash ratio)

1. Efficiency Ratios (Asset turnover ratio, Average collection period, Inventory turnover ratio, and Days sales outstanding)

1. Profitability Ratios (Net profit margin, Return on assets, and Return on equity) 

The selection of the ratios has to be relevant to the focal company, so it is important to choose wisely.

Quote industry financial average ratios correlate to the four (4) financial ratios selected for the focal company. Explain the importance of the four (4) averages to compare why averages are important to use. You may find the industry averages by going to the library. If you cannot find it on your own, reach out to the librarian as these resources are readily available.

Show the calculations of each ratio and cite the source and page number. Use the company’s Annual Report or 10K from the company. Do not use Mergent Online or other online source.

Note:  If copied directly from the Internet, a zero will be assigned. When placing any table or figure in a table, it must be explained in detail.

Conclusion

The one-paragraph conclusion is intended to highlight the key 3-4 key findings, consequences, and recommendations resulting from your analysis. 

References

Last Name, F. M. (Year). Article Title. Journal Title, Pages From - To..

See Library for proper APA reference format