case study question
Answer these questions for the given case study below:
1. current Business situation
2. List of Problems
3. importance of address the Problem i.e Need
4. scope
5. Beneficiaries
6. alternatives to address the Problem
7. Dependent factors
8. Facts and Assumptions to provide solution
9. who is the client
10. who is the Vendor
Luxury Goods Retailer Gains Point-of-Sale Solution in Minutes with Cloud-Based System
BEDIN Shop Systems wanted to create a reliable, easy-to-use point-of-sale (POS) and in-store solution. By choosing the Windows Azure platform, the company delivered aKite, a cloud-based system that can be rapidly deployed and accessed from anywhere in the world through an internet connection. The solution has achieved immediate success, and was chosen by Bottega Veneta of the Gucci Group for its newest retail stores.
Business Needs
BEDIN Shop Systems, based in Cornuda, Treviso, Italy, has more than 20 years’ experience in developing POS and in-store systems for retailers. The company, which is a Microsoft Certified Partner, has established an international reputation as a pioneer in Microsoft technology applied to small and medium-sized retailers, independent stores, and chains.
POS systems play a mission-critical role in retail operations. If they fail, businesses are likely to lose sales because customers will go elsewhere when the payment process is delayed. Therefore it’s important that retailers have POS systems on which they can depend, particularly during busy periods.
System performance and data centralization have always been key, but POS technology has traditionally not delivered this to everybody’s satisfaction. On-premise solutions offer high availability, but are complex to manage. On the other hand, hosted solutions are simple to use, but don’t give businesses the confidence they need. Wladimiro Bedin, Chief Executive Officer of BEDIN Shop Systems, says: “Neither solution has successfully delivered everything that customers require. There have always been compromises, causing either management complexity or concerns over reliability.”
But the evolution of cloud services promised to solve the problems. Bedin says: “With just a personal computer and an internet connection, retailers can access cloud-based solutions, linking stores with central offices and delivering business insight in real time. Plus, it also gives retailers the simplicity, scalability, and reliability that they’ve always wanted.”
BEDIN Shop Systems looked to create a cloud-based POS and in-store solution that would help the company capitalise on a market with great potential and drive growth globally. “A customer could access our solution anywhere in the world,” says Bedin. “But to achieve success, we needed an environment that would deliver a secure and reliable service, and quickly scale to meet demand for more capacity.”