essay 700-800 words + power point
ANALYZING IMAGES
Emely Zuniga
1
Thai Bra Commercial
https://www.youtube.com/watch?v=x0bC__ I-Lqs
Current perception: Anyone can look good, especially with the right body.
3 elements of analysis: colors, pretty woman, music.
The media influences us by using strategic colors and music to elicit emotions from the viewers.
Deeper meaning: How a person looks is idolized in today’s society. Sometimes one has to do the most extreme to attain beauty.
2
Soma TV Commercial For Vanishing Back Bra Collection
https:// www.ispot.tv/ad/7VGE/soma-vanishing-back-bra-collection
Current perception: To feel good, you have to look good
3 elements of analysis: model’s body, angles, music.
The using the model’s body, consumers will want to look like her and achieve the “perfect” body. The angles focus on the models figure. The music is alluring.
Deeper meaning: Society has false perceptions of beauty.
3
Playtex TV Spot, 'Bra Rights' Featuring Becky O'Donohue
https:// www.ispot.tv/ad/7txy/playtex-bra-rights-featuring-becky-odonohue
Current perception: There are different kinds of bras for different women
3 elements of analysis: celebrity model, music, colors.
Having a celebrity endorse the product helps establish the product’s worth; if it is worth more, then more consumers will buy it. The music is alluring. The colors used are bright and pigmented, allowing them to catch the viewers eyes.
Deeper meaning: Society expects woman to all be one certain size.
4
Victoria's Secret Commercial 2015 - Victoria's Secret Bra Commercial
https:// www.youtube.com/watch?v=3Bfy3E3g06I
Current perception: A bra makes a woman’s body look better
3 elements of analysis: concentration on the woman’s chest, model, music.
The commercial being concentrated on the woman’s breasts made the bra the focal point. Using a pretty model enhanced the ad by catching the viewer’s attention. The music was sexy and intense, just like the product that was being promoted.
Deeper meaning: Us humans rely on appearance to make judgements.
5
Triumph Find The One
https:// www.youtube.com/watch?v=vm5N6d-O0kk
Current perception: finding the right bra is important
3 elements of analysis: animation, song, humor
The whole commercial being animated speaks for itself. It attracts viewers attention since it is unlike most commercials. The catchy tune that goes with the whole commercial is also attracting since it tells the story of the commercial. The commercial being humorous appeals to viewers when the topic is actually an uncomfortable topic.
Deeper meaning: A woman needs her time in order to find what she considers perfection.
6