AnalyzingandVisualizingDataCh5.pptx

Analyzing and Visualizing Data

Chapter 5

Establishing Your Editorial Thinking

What is Editorial Thinking

Angle

Relevant

Sufficient

Framing

Focus

Example 1: The Fall and Rise of us Inequality

Example 2: Why Peyton Manning’s Record Will Be Hard to Beat

Summary: Establishing Your Editorial Thinking

Angle

Must be relevant in its potential interest for your audience.

Must have sufficient quantities to cover all relevant views – but no more than required.

Framing

Applying filters to your data to determine the inclusion and exclusion criteria.

Framing decisions must provide access to the most salient content but also avoid any distorting of the view of the data.

Focus

Which features of the display to draw particular attention to?

How to organize the visibility and hierarchy of the content?