event management

Module Code:

UMKDN8-15-1

Module Title:

Events in Society

Submission Deadline:

Tuesday 4th December 2018 - 2pm

Assessment Component

Component A

Assessment Weighting:

100% per cent of total module mark

Marking and feedback deadline (20 working days)

14th January 2019

Assessment Instructions

Learning outcomes of module:

Upon successful completion of this assignment students will have demonstrated the awareness of/ability to:

1. Understand event impacts – economic / social / environmental

2. Understand issues of sustainability, ethics and ethical decision-making in an events context.

3. Understand the relationship between event design & experience

4. Demonstrate the ability to identify, analyse and evaluate sources of event and business information, considering their origins, context and content

5. Have started to develop critical thinking skills - constructively critiquing the research of others, identifying strengths and weaknesses in technique, analysis and conclusions

6. Be able to produce written work appropriate to the programme of study and observing the conventions of academic writing

7. Contrast different approaches to defining and classifying events

8. Understand the origins and development of events.

9. Develop knowledge of core event concepts/theories and their application

(Outcomes 7,8,9 assessed in reflective writing)

Assessment: Literature Review and self reflection

You are required to complete two tasks for this assessment. Part one is a 1500-word Literature Review demonstrating knowledge and understanding of one of the four critical debates in the field of Events. Part two is a 750-word self-reflective essay demonstrating your engagement with the module and your reflection on your learnings from the module.

Part One 1,500 Word Literature Review

You are required to write a 1500 literature review which explores one of the following areas:

· Event experience & design

· Social Impacts

· Economic impacts

· Event audiences & behaviours

An example of the expected structure is as follows:

• An introduction that tells the reader about the broader context of the topic and the focus of the review.

• A middle section that systematically discusses each point in turn, covers all aspects relevant to the topic, and analyses and critically evaluates these points. This section should provide supporting evidence and quotations which show knowledge and understanding of the theory and demonstrate evidence of wider reading. This section should also include areas of controversy in the literature.

• A conclusion that draws the key themes together and provides a summary of the main points covered by the reviewed literature, as well as your own interpretation of these. You could also include here any areas that need further research.

• A screen shot showing that you have uploaded your report into Safe Assign and the resulting % match that Safe Assign reports.

Overall, we are looking for:

• A concisely written review that demonstrates a clear and thoughtful understanding of the topic, with;

• Key points and debates identified and evaluated;

• A logical structure with discussion flowing between points raised.

Part Two, 750 word Self Reflection

You are required to write a personal account of your learning experience within the module which reflects on new academic skills you have acquired, and the area of events theory you have chosen to explore in your literature review. Your work for this section can be written be written in the first person and should include areas you have found challenging, or gaps in your knowledge which require attention in future to ensure success at UWE.

This should include reflection on:

· The contrast between different approaches to defining and classifying events

· Your learnings and increased knowledge of the origins and development of events and knowledge of core event concepts/theories and their application.

Parts 1 and 2 must be submitted together as a single Word document on Blackboard by 2pm on Tuesday 4th December 2018.

Submission Details

· The submission deadline is 2.00 pm on Tuesday December 4th 2018. Submission is electronic via Blackboard. The submitted coursework must be a Microsoft Word file with a .doc or .docx file extension. Remember, if it cannot be read, it cannot be marked.

· Please note that the submission deadline is absolute, and based on UWE server time. You are strongly advised to submit work ahead of the deadline date and time, to avoid the risk of penalties being incurred for late submission. If penalties are imposed, it will result in late work submissions being capped or not accepted for marking. Please see the section at the end of this document for more information on Blackboard submission.

· The contribution of this report to the overall module grade is 100%

%

Descriptor

Criteria

1. Evidence of analysis & critical evaluation

(20%)

2. Understanding of the literature (20%)

3. Structure & writing style

(20%)

4. Linking theory & practice

(15%)

5. Sound understanding of reflective writing

(15%)

6. Use of referencing and presentation

(10%)

90-100

PASS

Outstanding

All aspects of the literature review are covered; there is very little room for improvement. An excellent incorporation of a range of up to date academic material and very strong analytical / critical evaluative sills.

Outstanding clarity, structure and organisation (including introduction and conclusion). Excellent logical flow throughout. Direction of argument is clearly signposted throughout.

Original / innovative use of an impressive range of sources, many beyond those recommended. Outstanding theoretical / conceptual grounding and outstanding discussion of significance and validity within the discipline.

Thorough and rigorous argument. Outstanding level of depth and sophistication. Insightful, with clear evidence of originality of thought.

Outstanding levels of self-reflection. This section demonstrates an outstanding critical awareness.

Highest standards of literacy and presentation.

Outstanding level of reading, evidenced by referencing (in-text and in references section) that conforms precisely to UWE Harvard requirements.

80-89

PASS

Exceptional

All aspects of the literature review thoroughly addressed; no irrelevant material. Evidence of independent, insightful, innovative thought.

Exceptional clarity, structure and organisation (including introduction and conclusion). Excellent logical flow throughout. Direction of argument is clearly signposted throughout.

Original / innovative use of an impressive range of sources, many beyond those recommended. Exceptional theoretical / conceptual grounding and exceptional discussion of significance and validity within the discipline.

Thorough and rigorous argument. Exceptional level of depth and sophistication. Insightful, with evidence of originality of thought.

Exceptional levels of self-reflection. This section demonstrates an exceptional critical awareness.

Highest standards of literacy and presentation.

Exceptional level of reading, evidenced by referencing (in-text and in references section) that conforms precisely to UWE Harvard requirements.

70-79

PASS

Excellent

All aspects of the question addressed; very little irrelevant material. Evidence of independent, insightful, innovative thought.

Excellent clarity of structure and organisation (including introduction and conclusion). Excellent, logical flow throughout. Direction of argument is clearly signposted throughout.

Original / innovative use of an impressive range of sources, many beyond those recommended. Excellent theoretical / conceptual grounding and excellent discussion of significance and validity within the discipline.

Thorough and rigorous argument. Excellent level of depth and conceptual sophistication with evidence of originality of thought.

Excellent levels of self-reflection. This section demonstrates an excellent critical awareness.

Excellent standards of literacy and presentation.

Excellent level of reading, evidenced by referencing (in-text and in references section) that conforms precisely to UWE Harvard requirements.

60-69

PASS

65-69%:

Very good

60-64%:

Good

Most important aspects of the question addressed. Good / very good awareness of context. Some minor omissions of detail or inclusion of irrelevant material.

Clear / very clear and appropriate structure (including introduction and conclusion), followed effectively. Direction of argument is largely clearly signposted throughout.

A good / very good range of sources, some beyond those recommended. Good / very good theoretical / conceptual grounding and good / very good discussion of significance and validity within the discipline.

Good / very good argument. Good / very good awareness of the contestability of ideas. Good / very good level of depth and sophistication.

Good/ very good self-reflection. There are some strong elements of critical awareness.

Good / very good standards of literacy and presentation.

Good / very good level of reading, evidenced by referencing (in-text and in references section) that largely conforms to UWE Harvard requirements.

50-59

PASS

55-59% Competent

50-54% Adequate

Most aspects of the question addressed adequately / competently; adequate / competent awareness of context; some omissions of detail. Errors or misunderstanding of the brief are evident.

Adequate / competent structure (including introduction and conclusion). Adequate / competent signposting of argument.

Adequate / competent range of sources. Limited theoretical / conceptual grounding and limited discussion of significance and validity within the discipline.

Adequate / competent argument. Adequate / competent awareness of the contestability of ideas but limited in depth and sophistication. Some errors / misunderstandings.

An adequate / competent attempt at self-reflection. Some evidence of critical awareness, but lacks depth and detail.

Adequate / competent standards of literacy and presentation.

Adequate / competent level of reading, evidenced by referencing (in-text and in references section) that largely conforms to UWE Harvard requirements.

40-49

PASS

Weak

More than half of the requirements of the question addressed. Some important aspects referred to, but several omissions of key detail. Errors or misunderstanding of the brief are evident.

Some attempt to structure the essay, but the structure is not followed effectively and parts are disorganised. Partial / absent introduction and / or conclusion. Weak signposting of argument.

Limited range of recommended sources, with weak integration. Weak in theoretical / conceptual grounding and weak discussion of significance and validity within the discipline.

Some knowledge and

understanding of the issues and linkage of ideas, but very little depth and limited application of

concepts. Some errors / misunderstandings.

Some evidence of an attempt at self-reflection, but is limited, superficial and descriptive.

Weak standards of literacy and presentation.

Limited evidence of reading; referencing (in-text and in references section) largely conforms to UWE Harvard requirements.

35-39

FAIL

Poor

Some requirements of the question met; substantial omissions, errors or misunderstandings. Much of the content is of limited

relevance.

Structure only vaguely

apparent and not made explicit. Partial / absent introduction and / or conclusion. Poor sign-posting throughout.

Superficial theoretical / conceptual grounding; little supporting source material. Content reliant on material from taught sessions, not effectively used.

Superficial argument; weak grasp of issues and concepts with substantial errors or misunderstandings.

Desscriptive rather than critical writing. A poor attempt at self-reflection.

Poor levels of literacy and /or presentation.

Little / no evidence of reading; source attribution does not conform to UWE Harvard requirements.

25-34

FAIL

Very poor

Does not meet the substantive aspects of the question. May be regarded as a partial submission.

Very disorganised; very poor focus and logical connections; very weak sign- posting. Partial / absent introduction and / or conclusion. May be regarded as a partial submission.

Almost no relevant

sources and supporting material. Many unsubstantiated assertions. May be regarded as a partial submission.

Argument is almost

incoherent or absent. Little sign of understanding issues and key concepts. May be regarded as a partial submission.

Largely incoherent and/or incomplete self-reflection. May be regarded as a partial submission.

Poor levels of literacy and / or presentation.

Little / no evidence of reading; source attribution does not conform to UWE Harvard requirements.

15-24

FAIL

Extremely poor

Virtually nothing of

relevance to the question. May be regarded as a partial submission.

Extremely disorganised. Complete absence of focus, logical connections and sign-posting. Partial / absent introduction and / or conclusion. May be regarded as a partial submission.

Almost no relevant

sources and supporting material. May be regarded as a partial submission.

Largely incoherent. Little sign of understanding the issues. May be regarded as a partial submission.

Largely incoherent and/or incomplete self-reflection. May be regarded as a partial submission.

Extremely poor levels of literacy and / or presentation.

References and source attribution largely absent.

0-14

FAIL

Inadequate

Nothing of relevance to the question. Clearly a partial submission.

Extremely disorganised and / or incomplete structure. Complete absence of focus, logical connections and sign-posting. Partial / absent introduction and / or conclusion. Clearly a partial submission.

Absence of relevant

sources and supporting material. Clearly a partial submission.

Largely incoherent or little substantive content / argument. Clearly a partial submission.

Incoherent and incomplete self- reflection. Clearly a partial submission

Extremely poor levels of literacy and / or presentation.

References and source attribution absent.

Formative feedback and Support

Formative feedback

Formative feedback provides opportunities to reflect on your ongoing work and preparation for your assignment. There will be opportunities to gain feedback within tutorial sessions. In addition,the information below will be of use when tackling a Literature review.

What am I expected to do when writing a literature review?

A “review of the literature” is a classification and evaluation of what accredited scholars and researchers have written on a topic, in this case the topic you have chosen from the four listed above. In writing the literature review, your purpose is to convey to your reader what knowledge and ideas have been established on a topic, and what their strengths and weaknesses are. As a piece of writing, the literature review must be defined by a guiding concept (e.g., your research objective, the problem or issue you are exploring, or your thesis). It is not just a descriptive list of the material available, or a set of summaries.

A literature review consists of an overview, a summary, and an evaluation (“critique”) of the current state of knowledge about a specific area of research. It may also include a discussion of methodological issues and suggestions for future research.

Besides enlarging your knowledge about the topic, writing a literature review lets you gain and demonstrate skills in two areas:

1. information seeking: the ability to scan the literature efficiently, using manual and computerized methods, to identify a set of useful articles, books and documents;

2. Critical appraisal: the ability to apply principles of analysis to identify unbiased and valid studies.

A literature review must do these things:

a. be organized around and related directly to the thesis or research question you are developing;

b. synthesize results into a summary of what is and is not known;

c. identify areas of controversy in the literature;

d. formulate questions that need further research.

Why are literature reviews Important?

To become an expert in any field of endeavour, you must know your field comprehensively.  Critical reviews of state-of-the-art literature permit the professional to make informed decisions, to act in an expert manner, and to set policy in his or her field of expertise.

Researchers conduct reviews of the literature to justify proposed studies, to uncover patterns of findings in the field, to enter into scientific debate, and to discover gaps in knowledge that lead to future research questions. Research reviews are often the first step toward making discoveries and social interventions in our society.

In order to support your work, we strongly advise you to buy a good guide to writing academic essays. These are especially useful if you feel unsure of you skills in essay-writing or are unsure of what is required of work at university level and how it differs from that which you might have done in education up until now. There are a considerable number of modules requiring written work, and therefore such a purchase is likely to be an invaluable purchase. We recommend the following book:

Burns, T and Sinfield, S. (2016) Essential Study Skills: The complete guide to success at University Sage.

What is expected from a self-reflection?

These are the areas that we will be looking for when marking this portion of your work:

· Experiences, ideas and observations you have had, and how they relate to your chosen topic.

· What you found confusing, inspiring, difficult, interesting and why.

· Alternative interpretations or different perspectives on what you have read

· Comparisons and connections between what you are learning and: your prior knowledge and experience; your prior assumptions and preconceptions; How new ideas challenge what you already know; What you need to explore next in terms of thoughts and actions.

There are useful resources and tutorials on reflective writing available through the following link:

http://academicskills.uwe.ac.uk/general/workbooks/reflective-writing/1511/introduction

Further information about this assessment is available on the Blackboard site for this module.

Formatting

All work should be word processed in 12 point font Times New Roman or Arial and double spaced. Please include a full bibliography.

Coursework should be submitted online using the format of Microsoft Word (.doc / .docx) as the electronic file type.

Please ensure that you provide the following details on the first page of your coursework:

· Student Number

· Module Name and Number

· Word Count

· Title of your Literature Review

Word Limit

The maximum word limit for this coursework is 2250.

· This word count includes everything in the main body of the text (including headings, tables, citations, quotes, lists, etc.).

· The references, bibliography and footnotes (provided footnotes only include references) are NOT included in this word count.

· There is no direct penalty for exceeding the word count, but the marker WILL stop reading once the maximum word limit has been reached and nothing further will be taken into account in the allocation of marks.

You can view the UWE word count policy here: http://www1.uwe.ac.uk/aboutus/policies

Referencing:

Please adhere to the principles of good academic practice and ensure you reference all sources used when developing your assessment, using the UWE Harvard system. Failure to properly reference your work to original source material can be grounds for the assessment offence of plagiarism and may result in failure of the assessment or have more serious implications.

For further guidance on correct referencing go to:

http://www1.uwe.ac.uk/students/studysupport/studyskills/referencing.aspx

Details of what constitutes plagiarism and how to avoid it can be found here:

http://www1.uwe.ac.uk/students/studysupport/studyskills/readingandwriting/plagiarism.aspx

For general guidance on how to avoid assessment offences see:

http://www1.uwe.ac.uk/students/academicadvice/assessments/assessmentoffences.aspx

Instructions for submission

You must submit your assignment before the stated deadline by electronic submission through. Notification that the electronic submission portal is open for your assignment is displayed (usually two weeks before the submission date) in the Coursework tab in myUWE, the Coursework tab in Blackboard and via an announcement in the Blackboard course.

Please allow sufficient time to upload your assignment, noting that the system becomes busier and slower as the deadline approaches. Only your final upload will be counted. Ensure all your information is submitted at one attempt to avoid ‘overwriting’ your intended submission. Always check and retain your receipts.

Late submission in the 24 hours following the deadline will be accepted but the assignment mark will be capped at 40%. Submissions after 24 hours will not be accepted. For full guidance on online submission through Blackboard, see:

http://info.uwe.ac.uk/online/Blackboard/students/guides/assignments/default.asp

Submissions of coursework by any other method (including a paper copy, on disk or by email) are NOT permissible for this module unless specifically agreed in advance of the submission date.

Before submitting your work, please ensure that:

· You have proof read you work thoroughly to ensure your work is presented appropriately

· You have addressed all the required elements of the assessment

· You have referenced in accordance with the guidance provided

· You have addressed each of the marking criterion

· The submission is in the correct format

Final feedback and marks release

Students will normally receive marks and feedback on their submission within 20 working days of the submission deadline (not including any public holidays or university closure days). Any delay in returning students’ work will be communicated by the module leader via Blackboard.

Feedback on this module is not limited to the written comments you will receive on individual written assessment submissions.

Feedback and marks for this module will be available by 14th January 2019.

For further guidance on feedback, please refer to the module handbook.

Further Guidance and Support

General guidance on study skills: is available at: http://www1.uwe.ac.uk/students/studysupport/studyskills.aspx

Specific study skills pages relating to this module include:

Writing skills:

https://www1.uwe.ac.uk/students/studysupport/studyskills/readingandwriting/writing.aspx

Support from the FBL Academic Success Centre:

http://www1.uwe.ac.uk/bl/bbs/aboutus/studentexperience/academicsupportcentre.aspx

Guidance on UWE assessment regulations and terminology: http://www1.uwe.ac.uk/students/academicadvice/assessments/assessmentsguide.aspx

Guidance on using the library: http://www1.uwe.ac.uk/library/usingthelibrary.aspx

Personal Circumstances

If you are experiencing difficulties in completing a piece of assessment on time due to unexpected circumstances (for example illness, accident, bereavement), you should seek advice from a Student Support Adviser at the earliest opportunity.

Please note the module leader cannot grant personal circumstances or extensions.

Appointments with a student adviser can be made via an Information Point or online at:

http://www1.uwe.ac.uk/students/academicadvice/studentadvisers.aspx

The Student Support Adviser will advise as to whether you should submit an application for ‘Personal Circumstances (PCs)’, how to do so and what evidence is required to support the application.

Further details on ECs can be found here:

http://www1.uwe.ac.uk/students/academicadvice/assessments/personalcircumstances.aspx