Business Strategy

Assessment 1 Requirements

To complete this assessment, be sure you understand the AFI framework. Conduct your own research to find recent articles on the value of strategic planning and the role of leadership in the strategic planning process. Now write your article and include:

· Analyze the key components of a strategic planning framework. 

· Assess the value of using a strategic planning framework for long-term success and sustained competitive advantage. 

· Explain the role of leadership in the strategic planning process. Be sure to address the ethical responsibilities of leaders in the strategic planning process. 

Assessment 2 Requirements

For this assessment, you will need to complete a VRIO or Value Chain analysis, a PESTEL analysis based on research of the organization (not conjecture or opinion), and a Five Forces model (pay attention to the relationships of elements from both PESTEL and Five Forces). These must be included in the document you submit. You should also research the industry your company is in, as well as the company's website for information and supporting evidence. Once you have this research completed, prepare an executive briefing report that will be distributed to senior executive leadership. In your report, address the following:

· Analyze the internal environment of the organization.

. What are the key findings from your VRIO or Value Chain analysis?

. How well does the organization leverage its strengths to execute the business strategy?

. How effective is the organizational structure and management system design?

· Analyze the external environment of the organization. 

. What are the key findings from your PESTEL analysis?

. What are the key findings from your Five Forces analysis?

. How can the organization respond to these forces to better position itself?

· Recommend a course of action for leadership based on your analysis. 

Assessment 3 Requirements

Use information from the company's website, the Capella library, and the Internet to complete this assessment. Write a business analysis that includes:

· Explain the generic business strategies for the company. Include cost, differentiation, and focus or hybrid information.

· Analyze the business strategy the company uses in its marketplace approach. Provide examples of how the strategy is used to position the company in a competitive environment.

· Analyze the company's business model.

. What are the core products?

. How does the organization make money?

. What is the customer value proposition?

. What is the profit proposition?

· Analyze the corporate strategy of the company. Include the product, geographical, and vertical scope in which it operates.

. Has the company expanded from its original product line or field of operation?

. Does the company own vertically related activities along the value chain for its products?

· Analyze the overall corporate structure and key management systems.

. Does the company employ diversification, vertical integration, or globalization?

. Are global alliances part of the corporate strategy?

· Analyze the strategic fit between the business and corporate strategies of the company.

Assessment Requirements 4

Develop a PowerPoint presentation of 8–12 slides that synthesize the work you did on Assessments 2 and 3 and incorporate feedback from your instructor. Use the speaker's notes sections of each slide to expand your talking points. Be sure your presentation includes:

· A summary of the AFI framework.

· Results from your internal analysis (VRIO or Value Chain).

· Results from your external analysis (PESTEL and Five Forces).

· A SWOT matrix for the company.

· Recommendations:

. Do the current strategies need to be changed?

. What strategies will move the organization forward?

. How do your recommendations align with organizational structure and governance?

. Do your recommendations reflect ethical responsibility?