it policy and statergy
SWOT Analysis
Strength
Emma’s Garden has strengths starting with the sole proprietorship form of business organization.
Supply organically grown healthy fruits and vegetables.
Traditional farming system. [Advances in Agriculture Volume (2016)]
Large employee will help in operating the farm efficiently.
Emma’s Garden can grow the crops that have the highest price projected on the current market. [Advances in Agriculture Volume (2016)]
Low cost of production.
Strong policy support.
Strong political support. [Advances in Agriculture Volume (2016)]
Weakness
Small quantities and irregular supply limit market opportunities. [Advances in Agriculture Volume (2016)]
High production cost.
Poor marketing strategy.
Lack of awareness of benefits of organic agriculture.
Lack of resources.
Lack of coordination between different branches. [Advances in Agriculture Volume (2016)]
Limited technical expertise. [Advances in Agriculture Volume (2016)]
Limited plant protection options.
Lack of innovation.
Poor soil fertility. [Advances in Agriculture Volume (2016)]
Opportunity
To enter in foreign markets.
Increasing global demand of organic agriculture.
Promoting healthy lifestyle. [Advances in Agriculture Volume (2016)]
Sustainable use of resources. [Advances in Agriculture Volume (2016)]
Developing local organic manure suppliers.
Governmental support in policy program for organic agriculture.
Availably of uncontaminated land. [Advances in Agriculture Volume (2016)]
Use of technology platform like ERP
New marketing strategy.
Use supply chain management and organization management.
Threads
Different Technology used.
Global Competition. [Advances in Agriculture Volume (2016)]
Different Distribution method.
Falling demand. [Advances in Agriculture Volume (2016)]
Variability in Climate pattern. [Advances in Agriculture Volume (2016)]
Incoherent government policy. [Advances in Agriculture Volume (2016)]
Higher certification cost. [Advances in Agriculture Volume (2016)]
Advances in Agriculture Volume (2016) from http :// dx.doi.org/10.1155/2016/1717352
http://www.academicjournals.org/article/article1380639652_Ommani.pdf
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