Due Sunday By 7:30 pm Assignment: Activities 1-3

Now that you know where your organization is going, you need to set your marketing department’s purpose. This should support your organization’s vision and mission. In these activities I’m going to use my Once Upon a Child store in Traverse City MI to help as a guide.

People – (marketing personnel values)	Brand – (Family Friendly, Value)
Positive Professional Efficient Customer Service Oriented	Trustworthy Reliable Value Quality