WEEK 1 HW

profileAlexsandra2496
AccountingandFinanceSlidesupdatedSP21.pptx

Strategic Management in Accounting/Finance

Introduction to Corporate Goals, Objectives & Analysis

Information Sources

Accounting

Quantitative

Financial

Internal

Non-Accounting

Qualitative

Non-Financial

External

Strategic Management Accounting

Five Corporate Goal Factors:

Mission Statement

Goals

Objectives

Operational Strategies

Performance Measurements

Organizational Strategic Decisions to Consider:

Corporate Strategy – What business should we be in?

Competitive Strategy – How do we compete?

Operational Strategy – How do we organize internally to achieve corporate goals?

SITUATIONAL AUDIT (SWOT Analysis)

Comparison to last year

Comparison to our competitors

Comparison to industry as a whole

Based on the Above:

What is our current position?

Where would we like to be?

Where might we be if we do not react to the current situation?

What strategies must we adopt to get where we want to be?

What strategies must we adopt to avoid the current situation?

Financial performance SWOT analysis

SWOT Analysis Model

Historic Data

Current Data

Forecasting

Fundamental Analysis

Profitability

Liquidity

Gearing

Working Capital

Solvency

Takeover Vulnerability

Recovery Potential

Rivalry

Entry/Exit

Substitutes

Buyers

Suppliers

Products

Market Share

Brands

Targeting

Political

Economics

Legal

Technological

Demographics

Financial Performance

Competition

Markets

Environments

Strengths, Weakness, Opportunities & Threats

Balance Scorecard Strategy

Income Statement (P&L)

Income Statement Survey (000) Given period of time, i.e. quarter or year
Sales $520,397
Variable Costs (Labor, Material, Carry) $374,467
Depreciation $23,740
SGA (R&D, Promo, Sales, Admin) $25,975
Other (Fees, Writeoffs, TQM, Bonuses) $2,817
EBIT $93,398
Interest (Short term, Long term) $23,438
Taxes $24,486
Profit Sharing $909
Net Profit $44,564

Balance Sheet (Report or Account Form)

Balance Sheet Survey (000) Snapshot of Given point in time
Cash $55,833
Accounts Receivable $42,772
Inventory $85,485
Total Current Assets (Short – 1 year) $184,090
Plant and equipment $356,100
Accumulated Depreciation ($125,820)
Total Fixed Assets (Long) $230,280
Total Assets $414,370
Accounts Payable $34,997
Current Debt $72,867
Long Term Debt $101,736
Total Liabilities $209,600
Common Stock $58,258
Retained Earnings $146,512
Total Equity $204,770
Total Liabilities & Owners' Equity $414,370

Business Expenses-Fixed/Variable

Fixed Costs

Examples of fixed costs: - Rent and rates - Depreciation - Research and development - Marketing costs (non- revenue related) - Administration costs

Variable Costs

Direct variable costs are those which can be directly attributable to the production of a particular product or service and allocated to a particular cost center. Raw materials and the wages those working on the production line are good examples.

Indirect variable costs cannot be directly attributable to production but they do vary with output. These include depreciation (where it is calculated related to output - e.g. machine hours), maintenance and certain labor costs.

Business Expenses-Break Even

Business Expenses-SGA/COGS

SGA - Selling, General & Administrative Expenses

Selling: The sum of all direct and indirect selling expenses, which includes salaries of labor (excluding COGS), advertising expenses, rent, and all expenses and taxes related to selling product.

General: General operating expenses and taxes that are directly related to the general operation of the company, but do not relate to the other two categories.

Administration: Executive salaries and general support and all associated taxes related to the overall administration of the company.

COGS - Cost of Goods Sold

Parts, raw materials and supplies used,

Labor, including associated costs such as payroll taxes and benefits, and

Overhead of the business allocable to production.

Financial Ratios

Activity Ratios
Inventory turnover = cost of goods sold ÷ average inventory (1/ITx365 = days to sell through of entire inventory)
= $500 ÷ $190 = 2.6x (higher the better)
Receivables turnover = net revenue ÷ average receivables (beg+end/2)
= $1,000 ÷ $128.5 = 7.8x (higher the better)
Payables turnover = purchases* ÷ average payables
= $520 ÷ $90 = 5.8x (high=quick & low=slow)
Asset turnover = net revenues ÷ average total assets (higher is better)
= $1,000 ÷ $1,391 = 0.72x (best is based on industry)

Financial Ratios

Liquidity Ratios
Current ratio = current assets ÷ current liabilities
= $685 ÷ $750 = 0.91x (greater than 1 is better)
Quick ratio = (cash + short-term marketable securities + accounts receivable) ÷ current liabilities
= $340 ÷ $750 = 0.45x (greater than 1 is better)
Cash ratio = (cash + short-term marketable securities) ÷ current liabilities
= $200 ÷ $750 = 0.27x (greater than 1 is better)
 

Financial Ratios

Solvency Ratios
Debt-to-assets ratio = total liabilities ÷ total assets (40% & lower-good)
= $1,067 ÷ $1,485 = 0.72, or 72% (60% & higher-bad)
Debt-to-capital ratio = total debt* ÷ (total debt* + total shareholder’s equity) (higher=more risk)
= $517 ÷ $935 = 0.55, or 55%
Debt-to-equity ratio = total debt* ÷ total shareholder’s equity
= $517 ÷ $418 = 1.24, or 124% (30-60% range is good)
Interest coverage ratio = earnings before interest and taxes ÷ interest payments (below 1 is bad; 2 is min & 3 is great)
= $230 ÷ $100 = 2.3x
 Total Debt* = Both short term and long term

Financial Ratios

Profitability Ratios  
Gross profit margin = gross income ÷ net revenue (based on industry norms)  
= $500 ÷$1,000 = 0.5, or 50%  
Operating profit margin = operating income ÷ net revenue (based on industry norms)  
= $180 ÷ $1,000 = 0.18, or 18%  
Net profit margin = net income* ÷ net revenue (based on industry norms)  
= $82.75 ÷ $1,000 = 0.083, or 8.3%  
Return on assets (ROA) = net income* ÷ total assets (over 5% is good)  
= $82.75 ÷ $1,485 = 0.056, or 5.6%  
Return on equity (ROE) = net income* ÷ total stockholder’s equity  
= $82.75 ÷ $418 = 0.20, 20% (15-20% is good)  
 net income* = after taxes