Week 10: Assignment 3: Business Plan Part II.
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ACC556_Assignment3_BusinessPlanPartIITemplate11.pptxBusiness Plan Part II
Student Name:
Business Name:
Marketing and Advertising Strategy
Strategies for reaching current and anticipated customers or clients- how will your customers find out about your products? What techniques will you use? How will you attract them?
Marketing and Advertising Strategy
Pricing policies and strategies- how will you price your products? What will you do to encourage repeat business? Will you offer discount pricing? Subscription models?
Marketing and Advertising Strategy
Advertising and public relations plans as well as any strategic alliances you have with other business. How will you advertise your product(s)? What channels will you use? What methods will you use to make the public aware of your brand? Will you partner will any other companies? How so?
Financial Plan and Strategies
Summary of financial performance for the past 3-5 years. What have your sales been like or what are your anticipated sales? Where do you expect growth- what areas/products/customer segments?
Financial Plan and Strategies
Current financial condition- what are your assets? Liabilities? What future expenses do you expect? What type of capital do you need for the next 5 years?
Financial Plan and Strategies
Projected Sales and Expenses- what type of sales do you anticipate over the next 2-5 years? What are your projected expenses? Give details
SALES Y1
EXPENSES Y1
SALES Y2
EXPENSES Y2
SALES Y3
EXPENSES Y3
SALES Y4
EXPENSES Y4
SALES Y5
EXPENSES Y5
Financial Plan and Strategies
How the capital you are asking for with be allocated.- how much money will it take to grow your business over the next 5 to 10 years? Where will you spend that money/how will you allocate it? What are your financial needs and how will your profit from the additional capital?
References
Reference 1
Reference 2
Reference 3
*If you would like to tailor this assignment to better match your current business goals and position, please contact your professor to discuss.
