Assessment 1: Capstone Project Summary

MBA Capstone Project Description The MBA Capstone Project Description [PDF] provides detailed information on the areas of the capstone project. Make sure you read this document thoroughly so that you will understand the project expectations. Make time to speak with faculty if you have concerns or questions about the capstone project.

MBA Professional and Academic Document Guidelines Use the MBA Professional and Academic Document Guidelines (located in the MBA Program Resources) throughout this course to ensure proper style for your assessments.

Wall Street Journal The Wall Street Journal is an excellent source offering current events, articles, and videos to help enhance your business knowledge. We encourage you to use this resource.

In your capstone, you will explore examples of leading and collaborating in virtual, global, and culturally diverse environments. Leadership drives organizational change by starting with a clear vision to enhance the competitive position of the organization in the global marketplace.

The following article is meant to spark examination of

evidenced-based practices to develop a path to success, empowering employees and collaborating with other stakeholders. This article demonstrates how Coca-Cola inspires innovation and drives organizational change as they pursue new soft drink opportunities in a health-conscious marketplace.

• Maloney, J. (2018, February 20). Coca-Cola's game plan: Reformulate and expand. The Wall Street Journal.

After reading this article, you may consider the following questions for your own exploration of the topic:

• How are leaders focusing on innovation at Coca-Cola? • What are the biggest challenges in changing a culture to

take more risks and allow for failure? • As a middle manager in the Coca-Cola organization,

what is one recommendation you would suggest to the CEO? Why would you make this recommendation?

• What evidence-based practice could you use to support this?

Ethical decision making is another dimension that you will integrate into your capstone project. You have examined ethical decision making in various ways throughout the MBA program. These additional resources might be helpful to you in selecting your topic and weaving ethics into your project.

In his work listed in the resources below, Professor John Hooker calls ethics “rational choice” for people and business professionals. Review one or more of the following sources on business ethics to familiarize yourself with Hooker’s ethical tests. These resources may be useful for understanding how

you will address ethical decision:

• Ethical Decisions. (n.d.). How to analyze. https:// ethicaldecisions.net/how-to-analyze-an-ethical-dilemma/

• Hooker, J. (2008). Ethics as a rational choice [PDF]. http://public.tepper.cmu.edu/ethics/ rationalchoice.pdf

• TepperCMU. (2012). Rational choice part I [Video]. YouTube. https://www.youtube.com/watch? v=nuDLPU85YQY&t=432s

These two videos show Professor John Hooker presenting his three ethical tests:

• TepperCMU. (2012). Rational choice part II [Video]. YouTube. https://www.youtube.com/watch? v=UHcMnSnH5iA&t=698s

• TepperCMU. (2012). Why ethics? [Video]. YouTube. https://www.youtube.com/watch?v=OFIMfcjlRy8

• James, G. (n.d.). Twelve tips for strong, credible business writing. https://www.inc.com/geoffrey-james/12- tips-for-strong-credible-business-writing.html

• This article shares twelve tips for stronger writing beyond spelling and grammar. It offers real-world examples to demonstrate each of these tips.

• Ostler, R. (2009). Fact-checking 101: Five simple steps will strengthen your writing and help you keep your credibility. Writer, 122(3), 26–27.