A-1 Car Rental with Regression
Variable description
| Description of variables in the Rent-a-Car data set | |||
| PownE | Average daily rate Rent-A-Car charged for its economy cars in a given week | ||
| PownL | Average daily rate Rent-A-Car charged for its luxury vehicles in a given week | ||
| Pcomp | Average daily rate of the only competitor across all vehicle categories | ||
| Session | Binary variable with 1 indicating weeks when college is in session | Data are in the next worksheet | |
| Weather | Number of days in a week with severe weather | ||
| Unemployment | Number of unemployed workers in the county as of Tuesday each week | ||
| FlghtWk | Number of flights (in- and outbound) serving the local airport that week | ||
| CancWk | Total number of flights cancelled that week | ||
| Holiday | Binary variable with 1 indicating weeks of national holidays (long weekends) | ||
| Wrecks | Number of major accidents that week | ||
| Discount | Number of customers in a given week using the 15 percent discount off the base rate offered through our affiliate partner, a credit card company | ||
| Upgrade | Number of customers who received a free upgrade to a luxury vehicle due to the unavailability of economy vehicles | ||
| TotalAd | Amount spent on local advertising each week | ||
| AdBlbd | Weekly spending on billboard ads | ||
| AdPaper | Weekly spending on ads in local newspapers, including the online version | ||
| AdTV | Weekly spending on ads placed with local TV | ||
| QE | Number of rental contracts initiated each week in the economy category | ||
| Q_length | Number of paid days of rentals, grouped by the agreement starting date | ||
| Age<25 | Number of rental agreements in a given week for which the person listed as the primary driver on the rental agreement was less than 25 years old | ||
| Age25_50 | Number of rental agreements for which the person listed as the primary driver on the rental agreement was between 25 and 50 years of age | ||
| Age51+ | Number of rental agreements in a given week for which the person listed as the primary driver on the rental agreement was 51 years of age or older | ||
| FleetAge | Average age of our fleet measured in weeks | ||
| BedTax | Amounts collected from the 1% local hospitality tax in the county - this information is reported only on a monthly basis |
Variables
| Week | PownE | PownL | Pcomp | Session | Weather | Unempl | FlghtWk | CancWk | Holiday | Wrecks | Discount | Upgrades | TotalAd | AdBlbd | AdPaper | AdTV | QE | Q_length | Age <25 | Age 25-50 | Age 51+ | FleetAge | Bed'Tax |
| 1 | 29.99 | 37.99 | 37.75 | 0 | 4 | 701 | 41 | 9 | 0 | 22 | 12 | 8 | 430 | 430 | 0 | 0 | 87 | 334 | 9 | 64 | 14 | 50.3 | 104025.67 |
| 2 | 29.99 | 41.99 | 41.5 | 0 | 1 | 739 | 41 | 2 | 0 | 16 | 7 | 0 | 430 | 430 | 0 | 0 | 76 | 327 | 13 | 46 | 17 | 51.3 | |
| 3 | 24.99 | 26.99 | 35.25 | 0 | 2 | 814 | 41 | 3 | 0 | 12 | 6 | 5 | 430 | 430 | 0 | 0 | 82 | 315 | 20 | 51 | 11 | 52.3 | |
| 4 | 28.99 | 37.99 | 35.5 | 1 | 1 | 880 | 47 | 0 | 1 | 6 | 8 | 2 | 430 | 430 | 0 | 0 | 77 | 275 | 24 | 42 | 11 | 53.3 | |
| 5 | 24.99 | 36.99 | 24.5 | 1 | 0 | 881 | 47 | 0 | 0 | 10 | 10 | 0 | 430 | 430 | 0 | 0 | 76 | 316 | 20 | 51 | 5 | 54.3 | 70251.75 |
| 6 | 29.99 | 43.99 | 28.75 | 1 | 3 | 799 | 47 | 6 | 0 | 17 | 2 | 4 | 430 | 430 | 0 | 0 | 78 | 301 | 15 | 59 | 4 | 55.3 | |
| 7 | 28.99 | 44.99 | 34.5 | 1 | 1 | 857 | 47 | 0 | 0 | 20 | 3 | 1 | 815 | 815 | 0 | 0 | 81 | 355 | 14 | 55 | 12 | 56.3 | |
| 8 | 21.99 | 25.99 | 33 | 1 | 0 | 871 | 47 | 0 | 0 | 4 | 1 | 8 | 815 | 815 | 0 | 0 | 91 | 332 | 20 | 61 | 10 | 57.3 | |
| 9 | 26.76 | 48.99 | 29.5 | 1 | 0 | 870 | 47 | 0 | 0 | 12 | 1 | 0 | 815 | 815 | 0 | 0 | 77 | 260 | 20 | 40 | 17 | 58.3 | 80998.15 |
| 10 | 28.99 | 42.99 | 38.25 | 1 | 2 | 889 | 47 | 3 | 0 | 19 | 9 | 1 | 815 | 815 | 0 | 0 | 84 | 317 | 22 | 44 | 18 | 59.3 | |
| 11 | 25.99 | 37.99 | 28 | 1 | 0 | 855 | 47 | 0 | 0 | 9 | 4 | 1 | 2197 | 815 | 1382 | 0 | 76 | 291 | 14 | 49 | 13 | 60.3 | |
| 12 | 25.99 | 37.99 | 30.25 | 1 | 0 | 911 | 48 | 2 | 0 | 4 | 5 | 0 | 2520 | 815 | 1705 | 0 | 75 | 350 | 10 | 54 | 11 | 61.3 | |
| 13 | 25.99 | 28.99 | 31.5 | 1 | 0 | 894 | 48 | 0 | 0 | 15 | 1 | 0 | 1646 | 815 | 831 | 0 | 68 | 448 | 22 | 36 | 10 | 62.3 | |
| 14 | 24.99 | 38.99 | 28.5 | 0 | 0 | 909 | 48 | 0 | 0 | 5 | 11 | 0 | 815 | 815 | 0 | 0 | 89 | 481 | 38 | 38 | 13 | 63.3 | 72072.62 |
| 15 | 24.99 | 40.99 | 30.25 | 1 | 1 | 956 | 48 | 0 | 0 | 12 | 6 | 11 | 815 | 815 | 0 | 0 | 68 | 261 | 21 | 35 | 12 | 64.3 | |
| 16 | 23.99 | 34.99 | 28.25 | 1 | 0 | 988 | 48 | 0 | 0 | 8 | 5 | 0 | 815 | 815 | 0 | 0 | 63 | 227 | 16 | 32 | 15 | 28.5 | |
| 17 | 30.99 | 41.99 | 36 | 1 | 0 | 983 | 48 | 0 | 0 | 9 | 6 | 0 | 815 | 815 | 0 | 0 | 52 | 186 | 9 | 31 | 12 | 29.5 | |
| 18 | 24.99 | 41.99 | 30.5 | 1 | 1 | 938 | 62 | 3 | 0 | 1 | 10 | 7 | 815 | 815 | 0 | 0 | 94 | 405 | 20 | 64 | 10 | 30.5 | 83166.36 |
| 19 | 26.99 | 41.99 | 31 | 1 | 0 | 939 | 62 | 0 | 0 | 1 | 0 | 1 | 815 | 815 | 0 | 0 | 78 | 314 | 14 | 54 | 10 | 31.5 | |
| 20 | 25.99 | 45.99 | 32 | 1 | 0 | 948 | 62 | 0 | 0 | 3 | 3 | 3 | 1455 | 815 | 640 | 0 | 87 | 338 | 12 | 66 | 9 | 32.5 | |
| 21 | 26.99 | 45.99 | 32.5 | 1 | 0 | 902 | 64 | 0 | 0 | 7 | 4 | 0 | 4965 | 815 | 640 | 3510 | 70 | 248 | 19 | 34 | 17 | 33.5 | |
| 22 | 29.99 | 45.99 | 31 | 0 | 2 | 888 | 64 | 1 | 0 | 17 | 5 | 3 | 4325 | 815 | 0 | 3510 | 86 | 287 | 27 | 45 | 14 | 34.5 | |
| 23 | 29.99 | 41.99 | 33.75 | 0 | 0 | 937 | 64 | 1 | 0 | 12 | 5 | 0 | 4325 | 815 | 0 | 3510 | 68 | 264 | 21 | 31 | 16 | 35.5 | 92470.99 |
| 24 | 29.99 | 41.99 | 31.25 | 1 | 0 | 953 | 64 | 0 | 0 | 12 | 11 | 2 | 4325 | 815 | 0 | 3510 | 84 | 405 | 15 | 51 | 18 | 36.5 | |
| 25 | 24.99 | 41.99 | 32.5 | 1 | 0 | 983 | 58 | 0 | 0 | 8 | 9 | 2 | 4325 | 815 | 0 | 3510 | 86 | 374 | 15 | 52 | 19 | 37.5 | |
| 26 | 28.99 | 40.99 | 34.75 | 1 | 0 | 988 | 58 | 2 | 0 | 9 | 6 | 4 | 4325 | 815 | 0 | 3510 | 84 | 458 | 9 | 60 | 15 | 38.5 | |
| 27 | 24.99 | 46.99 | 33 | 1 | 0 | 995 | 58 | 0 | 1 | 11 | 11 | 4 | 4325 | 815 | 0 | 3510 | 92 | 400 | 10 | 68 | 14 | 39.5 | 91174.48 |
| 28 | 29.99 | 40.99 | 31.5 | 0 | 0 | 961 | 58 | 0 | 0 | 2 | 3 | 0 | 4325 | 815 | 0 | 3510 | 81 | 459 | 11 | 53 | 17 | 40.5 | |
| 29 | 28.99 | 37.99 | 37.75 | 1 | 0 | 996 | 58 | 0 | 0 | 6 | 6 | 2 | 4325 | 815 | 0 | 3510 | 85 | 396 | 14 | 60 | 11 | 41.5 | |
| 30 | 27.99 | 37.99 | 37.5 | 1 | 0 | 945 | 58 | 0 | 0 | 1 | 8 | 2 | 4018 | 508 | 0 | 3510 | 89 | 458 | 14 | 63 | 12 | 42.5 | |
| 31 | 29.99 | 37.99 | 37.25 | 1 | 0 | 986 | 59 | 0 | 0 | 5 | 8 | 0 | 6268 | 508 | 0 | 5760 | 80 | 344 | 16 | 48 | 16 | 43.5 | |
| 32 | 26.99 | 40.99 | 31 | 1 | 1 | 953 | 59 | 0 | 0 | 5 | 5 | 0 | 4018 | 508 | 0 | 3510 | 80 | 269 | 17 | 48 | 15 | 44.5 | 182486.48 |
| 33 | 30.99 | 39.99 | 37.25 | 0 | 0 | 989 | 59 | 3 | 0 | 6 | 3 | 5 | 4018 | 508 | 0 | 3510 | 85 | 332 | 15 | 56 | 14 | 45.5 | |
| 34 | 31.99 | 46.99 | 38.25 | 0 | 0 | 1031 | 59 | 0 | 0 | 13 | 10 | 0 | 4018 | 508 | 0 | 3510 | 77 | 303 | 22 | 37 | 18 | 46.5 | |
| 35 | 30.99 | 46.99 | 31.25 | 1 | 0 | 1042 | 59 | 0 | 0 | 5 | 8 | 0 | 4853 | 508 | 835 | 3510 | 67 | 297 | 23 | 28 | 16 | 47.5 | |
| 36 | 27.99 | 38.99 | 32.25 | 1 | 0 | 1023 | 59 | 0 | 1 | 2 | 9 | 2 | 3477 | 508 | 835 | 2134 | 81 | 478 | 14 | 51 | 16 | 48.5 | 56038.77 |
| 37 | 28.99 | 40.99 | 37 | 1 | 0 | 1045 | 61 | 0 | 0 | 7 | 6 | 1 | 4485 | 508 | 1843 | 2134 | 84 | 263 | 21 | 48 | 15 | 49.5 | |
| 38 | 29.99 | 37.99 | 38.75 | 1 | 0 | 1065 | 61 | 0 | 0 | 11 | 6 | 0 | 2642 | 508 | 0 | 2134 | 78 | 367 | 20 | 44 | 14 | 50.5 | |
| 39 | 30.99 | 41.99 | 37.75 | 1 | 0 | 1037 | 61 | 0 | 0 | 15 | 3 | 0 | 2642 | 508 | 0 | 2134 | 71 | 263 | 22 | 32 | 17 | 33.2 | |
| 40 | 30.99 | 42.99 | 39.5 | 1 | 0 | 1052 | 61 | 0 | 0 | 11 | 11 | 1 | 2642 | 508 | 0 | 2134 | 77 | 222 | 14 | 43 | 20 | 34.2 | 123935.45 |
| 41 | 26.99 | 41.99 | 31 | 1 | 0 | 1055 | 61 | 0 | 0 | 12 | 9 | 3 | 508 | 508 | 0 | 0 | 89 | 279 | 9 | 63 | 17 | 35.2 | |
| 42 | 31.99 | 38.99 | 31.25 | 1 | 1 | 1071 | 61 | 3 | 0 | 12 | 2 | 0 | 508 | 508 | 0 | 0 | 71 | 343 | 16 | 38 | 17 | 36.2 | |
| 43 | 34.99 | 39.99 | 35 | 0 | 0 | 1104 | 61 | 0 | 0 | 11 | 4 | 0 | 1237 | 1237 | 0 | 0 | 61 | 294 | 16 | 27 | 18 | 37.2 | |
| 44 | 28.99 | 40.99 | 35.75 | 1 | 0 | 1145 | 61 | 0 | 0 | 7 | 8 | 0 | 1237 | 1237 | 0 | 0 | 72 | 349 | 14 | 42 | 16 | 38.2 | |
| 45 | 25.99 | 41.99 | 37.5 | 1 | 0 | 1157 | 61 | 0 | 0 | 6 | 3 | 4 | 3117 | 1237 | 0 | 1880 | 101 | 441 | 14 | 71 | 16 | 39.2 | 99591.43 |
| 46 | 34.99 | 46.99 | 31.5 | 1 | 0 | 1136 | 61 | 0 | 0 | 9 | 0 | 0 | 1237 | 1237 | 0 | 0 | 52 | 215 | 16 | 24 | 12 | 40.2 | |
| 47 | 25.99 | 37.99 | 33.25 | 1 | 2 | 1140 | 61 | 2 | 1 | 15 | 2 | 5 | 1237 | 1237 | 0 | 0 | 103 | 388 | 17 | 74 | 12 | 41.2 | |
| 48 | 28.99 | 42.99 | 39.5 | 1 | 0 | 1146 | 58 | 2 | 0 | 12 | 9 | 0 | 1237 | 1237 | 0 | 0 | 75 | 354 | 12 | 49 | 14 | 42.2 | |
| 49 | 27.99 | 45.99 | 37 | 1 | 2 | 1156 | 58 | 4 | 0 | 14 | 1 | 0 | 3852 | 1237 | 0 | 2615 | 95 | 372 | 7 | 71 | 17 | 43.2 | 70942.70 |
| 50 | 34.99 | 40.99 | 30.5 | 1 | 0 | 1166 | 53 | 0 | 0 | 18 | 11 | 2 | 1237 | 1237 | 0 | 0 | 73 | 452 | 9 | 53 | 11 | 44.2 | |
| 51 | 34.99 | 39.99 | 30 | 0 | 1 | 1175 | 53 | 0 | 0 | 21 | 2 | 7 | 1237 | 1237 | 0 | 0 | 89 | 362 | 15 | 55 | 19 | 45.2 | |
| 52 | 26.99 | 41.99 | 35.25 | 0 | 0 | 1155 | 53 | 0 | 1 | 6 | 7 | 0 | 1237 | 1237 | 0 | 0 | 82 | 353 | 14 | 51 | 17 | 46.2 |