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Part 2

Project proposal and start-up

Business and Management Consulting

Delivering an Effective Project

Sixth Edition

Chapter 4

Selling the project

Copyright © 2020, 2016, 2012 Pearson Education, Inc. All Rights Reserved

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Figure 4.1 The selling process

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Figure 4.2 The consultant must always convince the client that the service on offer is of real value!

Source: Copyright © Scott Adams, Inc./Dist by UFS, Inc. Reproduced by permission.

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