Financial statement
anuskee
911Shoes_period_3.docx911 Shoes
Income Statement
For Period Ended 3
Period 3 Report (Zhaolin Chen 2020121351)
911 Shoes Income Statement For Period Ended 3
Home Sales $21,298,330.00
Domestic Sales $27,324,280.00
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Total Sales $48,622,610.00
Cost of Goods Sales $14,235,742.00
Gross Profit $34,386,868.00
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Advertising $10,600,000.00
Consumer Promotions $10,700,000.00
Personal Selling $4,320,000.00
Dealer Promotions $6,000,000.00
Selling and Operating Expenses $31,620,000.00
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Product Development $2,700,000.00
Market Research $20,000.00
General And Administrative Expenses $2,720,000.00
Total OPERATING EXPENSES $34,340,000.00
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OPERATING INCOME $46,868.00
OTHER INCOME $0.00
INTEREST EXPENSE $0.00
INCOME BEFORE TAXES $46,868.00
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INCOME TAX EXPENSE $0.00
NET INCOME before Dividends $46,868.00
Return On Sales: $197,034 (Net Profit) / 15,858,939 (Total Revenue) = 1.2%
Total Revenue: $15,858,935
Gross Margin: $34,386,868.00 (Gross Profit) / $48,622,610.00 = 70.7%
Net Profit: $197,034
Market Decision:
|
Corporate Decisions |
P1 |
P2 |
P3 |
P4 |
|
Product Development |
$900,000 |
$850,000 |
$950,000 |
$850,000 |
|
Contract Bid |
|
|
$0.00 |
$25.00 |
Market Share
|
Market Type |
Overall Units Sold |
Units Sold |
Market Share |
|
Overall |
566,156 |
152,663 |
27.0% |
|
Home |
212,471 |
54,238 |
25.5% |
|
Domestic |
353,685 |
98,425 |
27.8% |
Period 4 Report (Zhaolin Chen 2020121351)
911 Shoes Income Statement For Period Ended 4
Home Sales $28,701,853.00
Domestic Sales $33,430,525.00
Foreign Sales $2,342,700.00
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Total Sales $64,475,079.00
Cost of Goods Sales $18,020,661.00
Gross Profit $46,454,418.00
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Advertising $14,650,000.00
Consumer Promotions $14,600,000.00
Personal Selling $5,840,000.00
Dealer Promotions $8,800,000.00
Selling and Operating Expenses $43,890,000.00
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Product Development $3,550,000.00
Market Research $190,000.00
Start-Up $750,000.00
General and Administrative Expenses $4,490,000.00
Total OPERATING EXPENSES $48,380,000.00
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OPERATING INCOME $(1,925,582.00)
OTHER INCOME $0.00
INTEREST EXPENSE $0.00
INCOME BEFORE TAXES $(1,925,582.00)
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INCOME TAX EXPENSE $0.00
NET INCOME before Dividends $(1,925,582.00)
Return on Sales: -$1,972,449 (Net Profit) / 15,852,469 (Total Revenue) = -12.4%
Total Revenue: $15,852,469
Gross Margin: $46,454,418.00 (Gross Profit) / $64,475,079.00 = 76.1%
Net Profit: -$1,972,449
Market Decision:
|
Corporate Decisions |
P1 |
P2 |
P3 |
P4 |
|
Product Development |
$900,000 |
$850,000 |
$950,000 |
$850,000 |
|
Contract Bid |
|
|
$0.00 |
$25.00 |
Market Share
|
Market Type |
Overall Units Sold |
Units Sold |
Market Share |
|
Overall |
602,877 |
150,974 |
25.0% |
|
Home |
219,048 |
63,851 |
29.1% |
|
Domestic |
357,050 |
61,093 |
17.1% |
|
Foreign |
26,779 |
26,030 |
97.2% |
