Excel Data Analysis
BUSN 7257X Global Communication: Automobile Survey Prof. Myles Bassell
Automotive Questionnaire
Informed Consent
Purpose: This questionnaire is for academic purposes and is part of a study regarding attitudes
and opinions regarding automobiles.
Methodology: You are asked to complete the questionnaire below regarding your attitudes and
opinions regarding automobiles and brands of automobiles.
Types of Questions: You are asked to answer several survey questions about automobiles and
we ask for some demographic information, such as gender, age, and education, so that we can
accurately describe the group of people who participate in the study. The survey will take less
than 15 minutes to complete.
Risks: No risks or discomforts are anticipated from taking part in this study. If you feel
uncomfortable with a question, you can skip that question or withdraw from the study altogether.
If you decide to quit at any time before you have finished the questionnaire, your answers will
NOT be recorded.
Participation: This questionnaire is for academic purposes. Your participation is voluntary,
and the extent of your participation is the completion of this survey. Your name will not be
shared.
If you have concerns or questions about this study please contact Professor Myles Bassell at
Consent
1) Indicate your willingness to complete the survey and your understanding of the informed
consent above which discusses the purpose, methodology, types of questions, risks, and
participation by checking either Willing or Not Willing.
(1) Willing: I agree to participate in this study by answering the survey questions.
(2) Not Willing: I do NOT agree participate in this study and will NOT answer the survey
questions.
BUSN 7257X Global Communication: Automobile Survey Prof. Myles Bassell
Automobiles: Last 4 weeks:
Select a value from 0 to 10. Zero (0) means you Never. Ten (10) means Very Often.
How often do you… 0
Never 1 2 3 4 5 6 7 8 9
10
Very
Often
2 drive your car?
3 wash your car?
4 change the oil in your car?
5 change the tires on your car?
6 change the wiper blades on your
car?
7 add air to your tires?
8 put gasoline in your car?
9 add a fuel cleaner to your gas
tank?
10 drive your car to work?
11 drive your car on short trips?
12 drive your car on long trips?
13 drive your car to pick up your
kids?
14 drive your car to the grocery
store?
15 visit the websites for cars?
BUSN 7257X Global Communication: Automobile Survey Prof. Myles Bassell
How satisfied are you with your car?
1
Not Very
Satisfied
2 3 4 5 6 7 8 9
10
Very
Satisfied
16
How important are the following factors in determining your level satisfaction with your car?
Factor
1
Not Very
Important
2 3 4 5 6 7 8 9
10
Very
Important
17 Mileage
18 Quality
19 Price
20 Level of emissions
21 Safety
22 Color
23 Accessories
24 Service
25 Brand
BUSN 7257X Global Communication: Automobile Survey Prof. Myles Bassell
Indicate the extent to which you agree… this brand of car is a high quality.
Brand
1
Strongly
Disagree
2 3 4 5 6 7 8 9
10
Strongly
Agree
26 Toyota
27 Renault
28 Nissan
29 Mitsubishi
Automobiles: Last 4 weeks:
Select a value from 0 to 5. Zero (0) means you Never. Five (5) means Very Often.
How often do you…
Never
0
Not Very
Often
1
Not
Often
2
Sometimes
3
Often
4
Very
Often
5
30 visit the Toyota website?
31 visit the Renault website?
32 visit the Nissan website?
33 visit the Mitsubishi website?
34 think about buying a new car?
35 think about the price of gasoline?
36 think about the fuel efficiency of
your car?
37 think about the level of carbon
emission of your car?
38 get your tires rotated?
39 Change the transmission fluid?
BUSN 7257X Global Communication: Automobile Survey Prof. Myles Bassell
How often during the last 4 weeks did you think about these topics?
Select a value from 0 to 10. Zero (0) means you Never. Ten (10) means Very Often.
0
Never 1 2 3 4 5 6 7 8 9
10
Very
Often
40 Discrimination
41 Bias
42 Stereotypes
43 Black Lives Matter
44 Islamophobia
45 Anti-Semitism
46 Gay Rights
47 Prejudics
48 How often do you drive a car?
(0) I do not drive a car
(1) Annually
(2 ) Quarterly
(3) Monthly
(4) Weekly
(5) Daily
Automobiles: Indicate the extent to which you agree with the following statements.
BUSN 7257X Global Communication: Automobile Survey Prof. Myles Bassell
If you were buying a car
what factors would be
important?
Not
Applicable
0
Strongly
Disagree
1
Disagree
2
Undecided
3
Agree
4
Strongly
Agree
5
49 the brand is important.
50 the miles per gallon is
important.
51 the warranty is important.
52 the reviews are important.
43 the price is important.
54 the level of carbon
emissions is important.
55) What is your sex?
(1) Male
(2) Female
56) Age: How old are you? Enter the number. For example, 37
___
57) Place of Birth: Were you born in the United States?
(1) Yes
(2) No
BUSN 7257X Global Communication: Automobile Survey Prof. Myles Bassell
58) Marital Status: Please indicate your current marital status
(1) Single (never married)
(2) Divorced
(3) Widowed
(4) Married
59) Employment Status: Please indicate your current employment status.
(1) Employed full-time
(2) Employed part-time
(3) Retired
(4) Not currently employed
Thank You!