609 Assignment 3 & Discussion 3

609 Assignment 3

Assignment Description

Reputable resources and describe the benefits of customer relationship management (CRM) software.

350+ words, APA format, and two references please

609 Discussion 3

Discussion Topic

Assume you are the marketing manager for a large pet food company, such as Iams. You need to launch a new marketing campaign. Discuss what social media channels would you use for this campaign? How can CRM help your new strategy?

200+ words, APA format, and one reference please