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Innovation

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Innovation

Amazon and Apple organizations comprise the most popular organizations across the globe. The two organizations have distinct features. On the one hand, Apple is a technology company that provides customers across the world with access to diverse technology devices. On the other hand, Amazon is an online platform that enables people across the globe to have quick and easy access to various products online. Full-spectrum innovation encompasses the creation of value in all possible paces ranging from the cultural values in the society to the platforms involved in the delivery of products and services (Lichtenthaler, 2018). Business organizations such as Amazon and apple face similar challenges that can be solved through operating on across the spectrum innovation activities. Apple and Amazon organizations can operate across the entire spectrum of innovation.

Apple and Amazon companies are business organizations centered on technology, creativity, and innovation. Apple and Amazon organizations have specific features that enhance the spectrum innovation activities. Apple's organization is based on top-notch excellence (Phillips & Phillips, 2017). Apple aims to hire and recruit employees with the most appropriate skills in the labor market. Employees who fail to meet expectations are terminated to provide room for more innovation and creativity in the organizations. Apple and Amazon organizations have a culture that allows for appreciation of worker's innovation and creativity through rewarding best-performing employees.

The second feature of Amazon and apple organizations that enhance the success of across the board spectrum innovations is creativity. This feature enables employees to generate new ideas that facilitate the improvement of apple and Amazon products (Lichtenthaler, 2018). Both organizations value and appreciate unique abilities, knowledge, and skills in their employees. The culture of creativity enables the two organizations to meet the needs and expectations of their customers more conveniently. The third feature that enhances across the board spectrum innovations in the two organizations is secrecy. Apple and Amazon organizations are determined to enhance secrecy in the organizations. Secrecy is one of the techniques adopted to prevent theft of customers, employees, and organization's confidential information.

The other feature that allows for innovation and creativity in apple and Amazon is moderate combativeness. The organizational culture in Amazon embraces moderate combativeness. Both Apple and Amazon have grown to become successful businesses with operations and customers in the United States and other parts of the world. The two business organizations take up approximately 25% of the largest corporations in the United States (Phillips & Phillips, 2017). The two multinational companies face similar issues around regulations such as taxation.

References

Lichtenthaler, U. (2018). The world’s most innovative companies: a meta-ranking. Journal of Strategy and Management.

Phillips, J. J., & Phillips, P. P. (2017). The value of innovation: Knowing, proving, and showing the value of innovation and creativity. John Wiley & Sons.