504
Titi
504.docxRunning head: STRATEGIC MARKETING 1
STRATEGIC MARKETING MODULE. 2
(4 PAGES) PLEASE FOLLOW THE INSTRUCTION
Introduction
Margins & Sales Volume for cosmetic product/ service’s industry
Industry
Research your cosmetic product/service’s industry with regard to mark-ups and contribution margins. Describe the industry.
Industry Markups and Contribution Margins
Discuss the margins and markups on goods or services. Discuss other economic factors that affect the mark-ups
Supporting Prices and Margins
What marketing techniques can companies use to support the pricing schemes that support their margins?
Conclusion
Reference
Alternative Approaches to Determining Price http://www.opentextbooks.org.hk/ditatopic/40310
Low-Margin Business vs. High-Margin http://smallbusiness.chron.com/lowmargin-business-vs-highmargin-23272.html
Know Your Sales Margins https://www.entrepreneur.com/article/206390
Measuring the Impact of Economic Factors on Consumer Satisfaction and Pricing Perceptions https://www.decisionanalyst.com/whitepapers/pricing/
