Externalities

profileKate2310
4748713_88462793_e201ch16.pptx

What externalities are and why they can lead to inefficiency and government intervention in the market

The difference among negative, positive , and network externalities

The importance of the Coase theorem, which explains how private individuals can sometimes remedy externalities

Why some government policies to deal with externalities, like emissions taxes, tradable emissions permits, or Pigouvian subsidies, are efficient, and others, like environmental standards, are not

What makes network externalities an important feature of high–tech industries

To Video

To First

Active Learning

What you will learn in this chapter

1

EXTERNALITIES

Externalities (spillovers): the impact on third parties of a transaction between others.

If fracking pollutes drinking water sources, it is an external cost (“negative externality”).

Back to Table of contents

2

Image credit: Associated Press, MCT via Getty Images

The extra safety your neighbor might have because everyone else in the area has purchased burglar alarms is a(n):

private cost.

external cost.

private benefit.

external benefit.

To Next

Active Learning

LEARN BY DOING: PRACTICE QUESTION

Back to Table of contents

3

EXTERNALITIES

Examples of external costs:

air and water pollution

texting while driving

chemical runoff that affects fish stocks

Examples of external benefits:

education

beehives next to almond orchards

preserved farmland

Back to Table of contents

All image credits courtesy of Morgue File and/or FreeImages.com unless otherwise specified

4

FOR INQUIRING MINDS: TEXTING

1 in 4 accidents (250,000 per year) are caused by cell phone use (National Safety Council, 2012)

43 states have banned it… because of the negative (fatal) externalities.

Back to Table of contents

Image: Steve Debenport/Getty Images

5

IS THE MARKET ALWAYS EFFICIENT?

Market failure: free-market equilibrium not providing the socially optimal amount of a good.

Left to itself, a market economy will typically generate too much pollution because polluters have no incentive to take into account the costs they impose on others.

Back to Table of contents

All image credits courtesy of Morgue File and/or FreeImages.com unless otherwise specified

6

COSTS AND BENEFITS OF POLLUTION

The marginal social cost of pollution is the additional cost imposed on society as a whole by an additional unit of pollution.

Acid rain, smog, contaminated water, etc.

The marginal social benefit of pollution is the additional gain to society as a whole from an additional unit of pollution.

Goods and services, jobs, etc.

The socially optimal quantity of pollution is the quantity society would choose if all costs and benefits were fully accounted for.

Back to Table of contents

7

SO HOW DO YOU MEASURE THE MARGINAL SOCIAL COST OF POLLUTION?

It’s the sum of the willingness to pay among all members of society to avoid that unit of pollution.

It may be hard to estimate, so society often underestimates it.

Back to Table of contents

8

HOW MUCH DOES YOUR ELECTRICITY REALLY COST?

A 2011 study estimated the cost of 10,000 pollution sources-- and compared the Total External Cost (TEC) to society to its TVC (Total Value Created)

ECONOMICS

IN ACTION

Back to Table of contents

Image Denis Pepin/Shutterstock

9

SO HOW DO YOU MEASURE THE MARGINAL SOCIAL BENEFIT OF POLLUTION?

It’s the highest willingness to pay for the right to emit that unit measured across all polluters.

Back to Table of contents

10

THE SOCIALLY OPTIMAL QUANTITY OF POLLUTION

Marginal social cost, marginal social benefit

Quantity of pollution

emissions (tons)

QOPT

0

$200

Marginal social cost of pollution

O

Socially optimal quantity of pollution

Socially optimal point

Marginal social benefit of pollution

The socially optimal amount of pollution is not zero.

Back to Table of contents

All image credits courtesy of Morgue File and/or FreeImages.com unless otherwise specified

WHY A MARKET ECONOMY PRODUCES TOO MUCH POLLUTION

QMKT

QH

QOPT

0

$400

300

200

100

O

Marginal social benefit at QMKT

Market-determined quantity of pollution

Marginal social cost of pollution

The market outcome is inefficient: marginal social cost of pollution exceeds marginal social benefit.

Marginal social cost, marginal social benefit

Quantity of pollution emissions (tons)

Marginal social cost at QMKT

Marginal social benefit of pollution

In a market economy without government intervention, those who benefit from pollution—like the owners of power companies—decide how much pollution occurs.

Socially optimal quantity of pollution

Back to Table of contents

PRIVATE SOLUTIONS TO EXTERNALITY PROBLEMS

In certain situations the private sector can resolve externalities.

Solving problems requires time and effort.

Transaction costs: all of the costs to individuals of making a deal.

Back to Table of contents

13

PRIVATE SOLUTIONS TO EXTERNALITIES

In an influential 1960 article, the economist Ronald Coase pointed out that in an ideal world, the private sector could indeed deal with all externalities.

According to the Coase theorem, even in the presence of externalities an economy can always reach an efficient solution provided that the transaction costs are sufficiently low.

Back to Table of contents

All image credits courtesy of Morgue File and/or FreeImages.com unless otherwise specified

14

PRIVATE SOLUTIONS TO EXTERNALITIES

Coase’s analysis argues that individuals have an incentive to find a way to make mutually beneficial deals that lead them to “internalize the externality”: take externalities into account when making decisions.

Example: a family agrees to stop playing loud music during their next-door neighbor child’s naptime in exchange for use of the lawnmower.

Back to Table of contents

All image credits courtesy of Morgue File and/or FreeImages.com unless otherwise specified

15

Nobel prize–winner James Meade argued that the production of honey by beekeepers produced a positive externality for farmers in the form of pollination, and thus pollination would be underprovided in a free market.  It turns out, however, that pollination is a $15 billion industry in the United States and beekeepers regularly truck their colonies around the country to sell pollination services to farmers. Click here to watch. (5:55 minutes)

http:// www.youtube.com/watch?v=YZCoX9tsT1E

Back to Table of content s

LEARN BY DOING: APPLICATION VIDEO

http://www.youtube.com/watch?v=YZCoX9tsT1E

16

In reality, the Coase theorem is unlikely to work because:

most people don’t care if they are affected by an external cost.

externalities are rare and difficult to identify.

transaction costs are often high, making negotiations difficult.

prices will increase as a result of ending the externality.

To Next

Active Learning

LEARN BY DOING: PRACTICE QUESTION

Back to Table of contents

17

POLICIES FOR POLLUTION

Environmental standards: rules that protect

the environment by

specifying actions

by producers and

consumers.

If the market won’t solve its own externality problems, then what?

Back to Table of contents

All image credits courtesy of Morgue File and/or FreeImages.com unless otherwise specified

18

POLICIES FOR POLLUTION

An emissions tax: cost depends on the amount of pollution a firm produces.

Pigouvian taxes: taxes designed to reduce external costs. Example: an emissions tax designed to reduce coal production.

Tradable emissions permits: licenses to emit limited quantities of pollutants; the licenses can be bought and sold by polluters.

Back to Table of contents

All image credits courtesy of Morgue File and/or FreeImages.com unless otherwise specified

19

POLICIES FOR POLLUTION

Which is the best?

Environmental standards?

Inflexible and don’t allow reductions in pollution to be achieved at minimum cost.

Emissions tax?

Emissions tax ensures that the marginal benefit of pollution is equal for all sources of pollution (unlike environmental standards).

Back to Table of contents

20

EMISSIONS TAXES CAN SOLVE EXTERNALITY PROBLEMS

QMKT

QH

QOPT

0

$400

300

200

100

O

Marginal social cost of pollution

Marginal social cost, marginal social benefit

Quantity of pollution emissions (tons)

Socially optimal quantity of pollution

Optimal Pigouvian tax on pollution

Marginal social benefit of pollution

Back to Table of contents

ENVIRONMENTAL STANDARDS VS. EMISSIONS TAXES

(b) Emissions tax

(a) Environmental standard

0

600

400

200

$600

200

0

600

300

$600

150

300

MBB

MBB

MBA

MBA

TA

SA

S B

TB

Emissions

tax

Environmental standards force both plants to cut emission by half.

Without government action, each plant emits 600 tons.

Marginal benefit to individual polluter

Marginal benefit to individual polluter

Quantity of emissions (tons)

Quantity of emissions (tons)

Plant A has a lower marginal benefit so reduces emissions by 400 tons.

Plant B has a higher marginal benefit so reduces emissions by only 200 tons.

Back to Table of contents

ECONOMIC GROWTH AND GREENHOUSE GASES IN SIX COUNTRIES

Canada and the U.S. pollute more absolutely… bot not compared to their GDP

Back to Table of contents

23

TRADABLE EMISSIONS PERMITS

Since 1994, the United States has had an SO2 cap-and-trade system, and acid rain has been reduced by 50%— relatively cheaply.

The EU has a mandatory, comprehensive CO2 cap-and-trade scheme on track for 21% reduction in greenhouse gases by 2020.

Back to Table of contents

Image © 2014 TerraPass, Inc.

24

CAP AND TRADE

The US caps (and then allows trade in) Sulfur Dioxide (responsible for acid rain) emissions

The EU caps and trades Carbon Dioxide (responsible for greenhouse gases)

The good:

Major pollution reduction at low cost

The bad:

Politicians often bow to industry pressure and create too many permits (eliminating the cap)

Doesn’t work for localized pollutants like mercury

ECONOMICS

IN ACTION

Back to Table of contents

Photo credit: AP Photo/Kin Cheung

25

Suppose a government decides to issue a limited number of tradable pollution permits.

Which of the following statements is true?

Firms that can easily and at low cost reduce their level of pollution will find it beneficial to purchase these tradable pollution permits.

When the government issues these tradable pollution permits, it effectively creates a market for the right to pollute.

Firms that sell their tradable pollution permits do not fully understand the costs they will incur when they try to reduce the level of pollution they create.

None of the statements is true.

To Next

Active Learning

LEARN BY DOING: PRACTICE QUESTION

Back to Table of contents

26

POSITIVE EXTERNALITIES

The marginal social benefit of a good or activity is equal to the marginal benefit that accrues to consumers plus its marginal external benefit.

Education creates benefits for students—and the society they live in.

Back to Table of contents

All image credits courtesy of Morgue File and/or FreeImages.com unless otherwise specified

27

THE IMPECCABLE ECONOMIC LOGIC OF EARLY-CHILDHOOD INTERVENTION PROGRAMS

Breaking the cycle of poverty? Separate studies by The RAND Corporation, University of Pittsburgh and others find $4-17 benefit for each dollar spent.

ECONOMICS

IN ACTION

Back to Table of contents

Image fatihhoca/istockphoto/Getty Images

28

EXTERNAL BENEFITS AND EFFICIENCY

Sometimes a market includes benefits that bystanders receive.

External benefit: a benefit received by people other than the consumers or producers trading in the market.

Do motorcycle riders provide an external benefit to those waiting for an organ transplant?

Back to Table of contents

All image credits courtesy of Morgue File and/or FreeImages.com unless otherwise specified

29

When the consumption of a good generates positive external benefits, the market tends to produce:

too much of the good, since there are positive external benefits from the consumption of the good.

too little of the good, since the market does not take into account the positive external benefits from the consumption of the good.

To Next

Active Learning

LEARN BY DOING: PRACTICE QUESTION

Back to Table of contents

30

THE SOCIALLY OPTIMAL AMOUNT OF FARMLAND

Marginal social cost, marginal social benefit

Quantity of preserved farmland

QOPT

0

10,000

Marginal social cost of preserved farmland

O

Socially optimal quantity of preserved farmland

Socially optimal point

Marginal social benefit of preserved farmland

The market will preserve less than the socially optimal amount of farmland.

The market outcome (no preserved farmland) is inefficient: marginal social benefit of farmland preservation exceeds marginal social cost.

$20,000

Back to Table of contents

All photo credits unless otherwise noted from Freeimages.com (Formerly Stockxchange) or Morguefile.com

PIGOUVIAN SUBSIDY

A Pigouvian subsidy: a payment designed to encourage activities that yield external benefits.

The socially optimal quantity can be achieved by a Pigouvian subsidy equal to the marginal social benefit at the optimal quantity.

Back to Table of contents

All image credits courtesy of Morgue File and/or FreeImages.com unless otherwise specified

32

With a partner, decide: Do car alarms do any good?

Since they frequently go off for no apparent reason, do they create any negative externalities? What are they?

Police argue that they can “shatter the sense of civility that makes a community safe.” As one of the “signs that no one cares,” car alarms “invite both further disorder and serious crime.”-Police Strategy No. 5, New York Police Department, 1994

Click here for a See blog post on the subject.

Back to Table of contents

LEARN BY DOING: DISCUSS

See the following article for more details and discussion: http://www.nytimes.com/2003/12/11/opinion/11FRED.html

All image credits courtesy of Morgue File and/or FreeImages.com unless otherwise specified

33

TECHNOLOGY SPILLOVERS

A technology spillover is an external benefit that results when knowledge spreads among individuals and firms.

Silicon valley: a giant technology spillover

Back to Table of contents

All image credits courtesy of Morgue File and/or FreeImages.com unless otherwise specified

34

NETWORK EXTERNALITIES

A good is subject to a network externality when the value of the good to an individual is greater when a large number of other people also use the good.

Examples include:

communication systems, e.g., telephones, telegraphs, fax machines.

railway systems.

hub-and-spoke air travel.

Back to Table of contents

35

NETWORK EXTERNALITIES

A good is subject to positive feedback when success breeds greater success and failure breeds failure.

The more popular Windows is, the more software is made for it and the more popular it becomes.

Back to Table of contents

All image credits courtesy of Morgue File and/or FreeImages.com unless otherwise specified

36

For most pollutants, the socially efficient level of pollution is zero.

True

False

LEARN BY DOING: PRACTICE QUESTION

Back to Table of contents

37

ARE WE STILL FRIENDS? A TALE OF FACEBOOK, MYSPACE, AND FRIENDSTER

“When do you focus on growth, and when do you focus on money? We focused on money and Facebook focused on growing the user base and user experience.” Chris Wolfe, MySpace

Technical issues and clunky ads pushed users to Facebook… now some are moving to Snapchat, Instagram, Tumblr, Reddit and Twitter.

What’s your prediction?

Back to Table of contents

LEARN BY DOING: BUSINESS CASE

Image ©pumkinpie/Alamy

38