leading Innov

4.3 Pop-press Article

Getting Started

While most organizational leaders agree that organizational learning is vital in practice, not all leaders have access to an academic setting. Instead, many leaders review industry magazines or business journals, such as  Harvard Business Review, or read popular leadership books. Many people seem to be passionate about reading about leadership. There are over 60,000 leadership book titles sold on book websites, such as Amazon, and thousands more leadership articles in popular magazines.

Throughout this program, you are developing different components of a leadership toolkit. In this assignment, you have the opportunity to reach a larger and more diverse audience by writing a popular-press (pop-press) type “article” that could appear in a business or related magazine.

Upon successful completion of this assignment, you will be able to:

· Summarize the relationship between individual learning and organizational learning processes 

· Describe how individual learning and organizational learning impact the learning organization 

· Discuss effective leadership approaches for fostering innovative behaviors and organizational change. 

Background Information

To prepare for this assignment, look over the  Fister (2017) (new tab)  article. Pay attention to the use of graphics and text for the headline and byline. You can also go to  https://hbr.org (new tab)  and review some of the business articles (in a previous course, you read articles from this site), or you can flip through your favorite business magazine (e.g.,  Forbes, Fortune, Inc., Entrepreneur, The Economist, Bloomberg, Businessweek, Wired, and  Time).

You will need to be well-versed in the material assigned up to this point (i.e., Workshop Four) in this course. Review videos and articles in the course workshops up through Workshop Four, including book chapters, articles, and videos (these are the same resources that have been used for the current and previous weeks’ discussion posts).

Instructions

1. Review videos and articles in the course up to this point (i.e., Workshop Four)

2. Write a three to four-page pop-press type “article” (1000-1200 words, double-spaced in a Word document), that could appear in a business or related magazine. The article needs to be informative, literature-backed (minimum of 6 sources), without personal opinion and written for a non-academic audience.  

3. The title page should include a large graphic or photo, along with a headline (i.e., large font; title with a byline). Consider some of the articles that you have seen in popular business magazines (e.g.,  Harvard Business Review).

a. Please refer to Purdue Owl’s  Locating and Using Images for Presentations and Coursework (new tab) ,  “Can I Use That Picture?” (PDF document) , and  “How do I find the copyright owner of a photo?” (new tab)  for guidelines on using images.   

4. The article should address the following topics: 

a. Compare and contrast individual learning with organizational learning processes? 

b. Demonstrate understanding of the relationship between individual learning and organizational learning processes 

c. Identify ways to develop the learning organization through individual learning and organizational learning? 

d. Discuss effective leadership approaches for fostering innovative behaviors and organizational change. 

e. Apply the above topics to personal organizational context through the lens of best practices

5. However, remember, you are trying to write an article that would be suitable to get published. Think creatively, scholarly, and practically. Don't just prepare a set of questions and answers using the topics. What is your integrating idea? Main purpose? How does it all tie together? What is the logical flow? How do you get and keep the reader's interest? What is the "so what?" (i.e., the practical takeaway that makes reading your article worth it for the reader). Think of your professor like the magazine editor who is going to decide whether or not to put your article in print (or online).

6. Include a minimum of six (6) scholarly sources.  

7. Since this is a pop-press “article”, first- and second-person voice is not acceptable.