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#14

Consumer Gender Age Preference
1 F Over 60 Our brand
2 F Between 40 and 60 Our brand
3 M Between 40 and 60 Our brand
4 F Over 60 Competing brand
5 M Between 20 and 40 Our brand
6 F Between 20 and 40 Competing brand
7 F Between 20 and 40 Our brand
8 F Between 40 and 60 Competing brand
9 F Between 20 and 40 Competing brand
10 F Between 40 and 60 Competing brand
11 F Over 60 Competing brand
12 F Between 20 and 40 Our brand
13 F Over 60 Competing brand
14 F Between 40 and 60 Competing brand
15 F Between 40 and 60 Competing brand
16 F Between 20 and 40 Our brand
17 F Between 20 and 40 Competing brand
18 F Between 40 and 60 Competing brand
19 F Over 60 Our brand
20 F Between 20 and 40 Our brand
21 M Over 60 Our brand
22 F Between 40 and 60 Competing brand
23 F Between 40 and 60 Competing brand
24 F Between 40 and 60 Our brand
25 F Between 20 and 40 Our brand
26 M Between 20 and 40 Our brand
27 M Between 20 and 40 Our brand
28 F Over 60 Competing brand
29 F Between 20 and 40 Competing brand
30 F Between 40 and 60 Competing brand
31 F Between 20 and 40 Our brand
32 F Between 20 and 40 Our brand
33 F Between 20 and 40 Competing brand
34 F Between 40 and 60 Competing brand
35 F Between 20 and 40 Competing brand
36 F Between 40 and 60 Our brand
37 F Between 40 and 60 Our brand
38 M Between 20 and 40 Our brand
39 F Between 20 and 40 Competing brand
40 F Between 40 and 60 Competing brand
41 M Less than 20 Our brand
42 M Less than 20 Our brand
43 F Between 40 and 60 Our brand
44 F Over 60 Competing brand
45 M Less than 20 Competing brand
46 F Between 20 and 40 Competing brand
47 M Between 20 and 40 Our brand
48 F Over 60 Our brand
49 F Between 20 and 40 Competing brand
50 F Between 20 and 40 Our brand
51 F Between 40 and 60 Our brand
52 F Between 20 and 40 Our brand
53 F Over 60 Competing brand
54 F Between 40 and 60 Competing brand
55 F Between 20 and 40 Competing brand
56 F Over 60 Competing brand
57 F Between 40 and 60 Competing brand
58 M Between 40 and 60 Our brand
59 F Between 20 and 40 Competing brand
60 M Over 60 Our brand
61 F Between 20 and 40 Our brand
62 M Between 20 and 40 Competing brand
63 F Over 60 Competing brand
64 M Between 40 and 60 Our brand
65 M Between 40 and 60 Our brand
66 F Between 20 and 40 Competing brand
67 F Between 40 and 60 Our brand
68 M Over 60 Competing brand
69 F Between 20 and 40 Our brand
70 M Between 20 and 40 Competing brand
71 F Over 60 Competing brand
72 M Over 60 Competing brand
73 F Between 40 and 60 Competing brand
74 F Between 20 and 40 Our brand
75 F Between 40 and 60 Our brand
76 M Between 40 and 60 Competing brand
77 F Between 40 and 60 Our brand
78 M Between 20 and 40 Our brand
79 F Between 40 and 60 Our brand
80 F Between 20 and 40 Competing brand
81 M Over 60 Our brand
82 M Between 40 and 60 Competing brand
83 F Between 40 and 60 Our brand
84 F Between 20 and 40 Our brand
85 M Less than 20 Our brand
86 F Between 40 and 60 Our brand
87 M Between 40 and 60 Our brand
88 M Between 20 and 40 Our brand
89 F Between 40 and 60 Our brand
90 M Between 40 and 60 Competing brand
91 M Between 40 and 60 Competing brand
92 M Between 20 and 40 Our brand
93 F Between 20 and 40 Competing brand
94 F Over 60 Competing brand
95 F Between 20 and 40 Competing brand
96 F Between 20 and 40 Our brand
97 F Between 20 and 40 Competing brand
98 F Over 60 Competing brand
99 F Between 20 and 40 Competing brand
100 F Between 20 and 40 Competing brand
101 F Less than 20 Competing brand
102 F Over 60 Competing brand
103 F Less than 20 Competing brand
104 F Between 20 and 40 Our brand
105 M Less than 20 Our brand
106 F Between 20 and 40 Our brand
107 F Between 20 and 40 Our brand
108 M Less than 20 Our brand
109 M Between 20 and 40 Competing brand
110 F Between 40 and 60 Competing brand
111 F Between 40 and 60 Our brand
112 F Between 20 and 40 Our brand
113 M Less than 20 Our brand
114 M Between 40 and 60 Our brand
115 F Between 20 and 40 Competing brand
116 M Over 60 Competing brand
117 M Over 60 Our brand
118 F Between 20 and 40 Competing brand
119 F Between 20 and 40 Competing brand
120 F Between 20 and 40 Competing brand
121 F Over 60 Competing brand
122 F Between 20 and 40 Our brand
123 F Between 40 and 60 Competing brand
124 F Between 40 and 60 Our brand
125 F Between 20 and 40 Our brand
126 F Between 20 and 40 Competing brand
127 M Between 40 and 60 Competing brand
128 M Between 20 and 40 Our brand
129 F Between 40 and 60 Our brand
130 F Between 20 and 40 Competing brand
131 F Over 60 Our brand
132 M Over 60 Competing brand
133 M Between 20 and 40 Our brand
134 F Between 20 and 40 Competing brand
135 F Between 40 and 60 Our brand
136 F Over 60 Competing brand
137 F Over 60 Competing brand
138 F Between 20 and 40 Competing brand
139 F Between 20 and 40 Competing brand
140 F Between 40 and 60 Our brand
141 F Between 20 and 40 Our brand
142 M Over 60 Our brand
143 F Between 40 and 60 Competing brand
144 F Between 20 and 40 Competing brand
145 F Less than 20 Competing brand
146 F Between 20 and 40 Competing brand
147 M Between 20 and 40 Competing brand
148 F Between 20 and 40 Our brand
149 M Over 60 Competing brand
150 M Over 60 Our brand
151 F Between 20 and 40 Competing brand
152 F Between 40 and 60 Competing brand
153 F Between 20 and 40 Our brand
154 F Between 20 and 40 Competing brand
155 F Between 40 and 60 Competing brand
156 M Between 20 and 40 Our brand
157 F Between 40 and 60 Our brand
158 F Between 20 and 40 Our brand
159 F Over 60 Our brand
160 F Between 20 and 40 Our brand
161 F Over 60 Our brand
162 F Between 20 and 40 Competing brand
163 F Between 20 and 40 Competing brand
164 F Between 20 and 40 Competing brand
165 F Between 20 and 40 Competing brand
166 F Between 20 and 40 Competing brand
167 F Between 40 and 60 Competing brand
168 M Between 20 and 40 Our brand
169 M Less than 20 Our brand
170 F Between 40 and 60 Our brand
171 F Over 60 Our brand
172 M Over 60 Our brand
173 F Between 20 and 40 Competing brand
174 M Less than 20 Competing brand
175 F Less than 20 Our brand
176 M Between 20 and 40 Our brand
177 F Between 20 and 40 Competing brand
178 F Between 20 and 40 Our brand
179 F Between 20 and 40 Our brand
180 F Between 20 and 40 Our brand
181 M Less than 20 Our brand
182 F Between 20 and 40 Our brand
183 F Over 60 Competing brand
184 M Between 20 and 40 Our brand
185 F Less than 20 Our brand
186 F Between 20 and 40 Our brand
187 F Between 40 and 60 Our brand
188 M Between 40 and 60 Competing brand
189 M Between 40 and 60 Competing brand
190 F Between 20 and 40 Our brand
191 F Less than 20 Competing brand
192 F Less than 20 Our brand
193 F Over 60 Our brand
194 F Between 20 and 40 Our brand
195 M Between 40 and 60 Competing brand
196 F Between 40 and 60 Our brand
197 M Over 60 Our brand
198 F Between 40 and 60 Our brand
199 F Over 60 Competing brand
200 F Between 20 and 40 Our brand
201 F Between 40 and 60 Our brand
202 M Between 40 and 60 Our brand
203 F Over 60 Competing brand
204 F Less than 20 Our brand
205 F Between 40 and 60 Competing brand
206 F Between 20 and 40 Our brand
207 F Between 20 and 40 Our brand
208 F Between 20 and 40 Our brand
209 M Between 20 and 40 Competing brand
210 F Over 60 Our brand
211 F Between 40 and 60 Our brand
212 F Between 20 and 40 Competing brand
213 F Less than 20 Our brand
214 F Between 20 and 40 Our brand
215 M Over 60 Our brand
216 F Between 20 and 40 Competing brand
217 F Between 40 and 60 Our brand
218 M Between 40 and 60 Our brand
219 F Between 20 and 40 Our brand
220 F Less than 20 Our brand
221 F Between 20 and 40 Our brand
222 F Between 40 and 60 Our brand
223 M Between 40 and 60 Competing brand
224 F Over 60 Our brand
225 F Between 20 and 40 Competing brand
226 M Between 40 and 60 Competing brand
227 F Over 60 Competing brand
228 M Less than 20 Our brand
229 F Over 60 Competing brand
230 F Between 20 and 40 Our brand
231 F Between 20 and 40 Competing brand
232 F Over 60 Our brand
233 F Over 60 Our brand
234 M Between 40 and 60 Competing brand
235 F Between 20 and 40 Our brand
236 F Between 40 and 60 Our brand
237 F Between 20 and 40 Our brand
238 F Between 40 and 60 Our brand
239 F Between 40 and 60 Our brand
240 F Between 40 and 60 Competing brand
241 F Between 40 and 60 Our brand
242 F Between 20 and 40 Our brand
243 F Between 20 and 40 Competing brand
244 F Over 60 Our brand
245 F Between 40 and 60 Competing brand
246 M Between 40 and 60 Competing brand
247 F Between 20 and 40 Competing brand
248 F Between 40 and 60 Our brand
249 M Between 20 and 40 Competing brand
250 M Over 60 Competing brand

This is fictitious data.

#15

Pair Male Female
1 $29,148 $29,369
2 $28,359 $28,389
3 $29,464 $29,369
4 $24,793 $25,171
5 $27,425 $27,097
6 $24,174 $23,848
7 $29,301 $28,837
8 $24,219 $23,934
9 $30,841 $30,841
10 $27,305 $26,996
11 $28,853 $28,190
12 $29,274 $28,830
13 $29,696 $29,094
14 $31,737 $31,165
15 $25,972 $25,820
16 $26,522 $26,185
17 $25,186 $24,821
18 $26,313 $26,036
19 $23,485 $22,821
20 $28,232 $28,160
21 $32,603 $32,625
22 $25,179 $25,081
23 $25,047 $24,959
24 $27,165 $26,341
25 $24,958 $24,596
26 $26,900 $26,669
27 $20,404 $20,104
28 $30,999 $30,435
29 $27,469 $27,146
30 $26,651 $26,865
31 $29,986 $30,419
32 $24,377 $24,437
33 $27,276 $26,851
34 $26,602 $26,178
35 $25,813 $25,373
36 $27,460 $26,869
37 $26,814 $26,577
38 $25,148 $25,214
39 $27,643 $27,579
40 $29,752 $29,188
41 $30,414 $30,095
42 $25,795 $25,248
43 $27,944 $27,673
44 $26,661 $26,212
45 $31,351 $30,783
46 $29,303 $28,519
47 $28,628 $28,644
48 $24,524 $24,114
49 $27,217 $26,282
50 $21,651 $21,153

This is fictitious data.