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THREAT TO RETAIL BUSINESS INFORMATION SECURITY: CYBERSECURITY IN THE

RETAIL INDUSTRY

by

Kristine P. Luansing

A Capstone Project Submitted to the Faculty of

Utica College

December 2017

in Partial Fulfillment of the Requirements for the Degree of

Master of Science in Cybersecurity

ProQuest Number:

All rights reserved

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© Copyright 2017 by Kristine P. Luansing

All Rights Reserved

iii

ABSTRACT

The purpose of this research is to identify cybersecurity threats in the retail industry.

Retailers are exposed to a number of cybersecurity threats including crimeware, insider threats,

physical theft, DoS attacks, web application attacks, POS attacks, and skimmers. This research

examines the importance of the cause and effect of each type cybersecurity threat. The results

and conclusions of this research will provide recommendations for improved protection of

information security in a retail business setting including training, IT governance, POS

protection, creating a cyber policy based on the NIST framework, cybersecurity best practices,

retail partnerships, managing third-party risk, commitment to investment, and cyber insurance.

Keywords: Cybersecurity, cyberattack, threat, risk, retail, retail industry, Dr. Albert Orbinati.

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ACKNOWLEDGMENTS

I would like to thank Professor Albert Orbinati and Professor Vernon McCandlish for all

the time and effort they dedicated to helping me complete my Capstone project. It is your wealth

of knowledge, support, and encouragement that has gotten me to the final stage of my graduate

program. I would also like to thank my fiancé Alloman Lopez for always believing in me,

supporting my goals, having patience, and understanding for my busy schedule. My

accomplishments would mean nothing if I didn’t have you to share them with.

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TABLE OF CONTENTS

STATEMENT OF THE PROBLEM .............................................................................................. 1

Definition of the Problem ........................................................................................................... 1

Justification of the Problem ........................................................................................................ 1

Gaps in Current Research ........................................................................................................... 2

Defining the Audience ................................................................................................................ 3

LITERATURE REVIEW ............................................................................................................... 4

Introduction to the Literature Review ......................................................................................... 4

Cyber Threats to Retail Organizations ........................................................................................ 4

Crimeware ................................................................................................................................... 5

Insider Threats ............................................................................................................................ 6

Web Application Attacks ............................................................................................................ 9

Denial-of-Service Attacks ......................................................................................................... 10

POS Intrusions .......................................................................................................................... 11

Payment Card Skimmers .......................................................................................................... 12

Lasting Effects .......................................................................................................................... 15

DISCUSSION OF FINDINGS ..................................................................................................... 19

Introduction to the Discussion of Findings ............................................................................... 19

Theme One: Cyber Threats ...................................................................................................... 19

Crimeware ................................................................................................................................. 19

Insider Threat ............................................................................................................................ 24

Web App Attacks ...................................................................................................................... 25

DoS Attacks .............................................................................................................................. 25

POS Security Issues .................................................................................................................. 26

Payment Card Skimmers .......................................................................................................... 28

Theme Two: Damage Control ................................................................................................. 28

Establish IT governance ............................................................................................................ 28

Protect the POS ......................................................................................................................... 28

Building Industry Partnerships ................................................................................................. 36

Comparison of the Findings to Other Studies ........................................................................... 36

Limitations of the Study ........................................................................................................... 37

RECOMMENDATIONS .............................................................................................................. 38

Establish IT Governance ........................................................................................................... 38

Invest in Training ...................................................................................................................... 39

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Cyber Security Best Practices ................................................................................................... 40

Online Activities ....................................................................................................................... 41

Best Practices for Contacting IT Support ................................................................................. 41

Neutralize Third-Party Risk ...................................................................................................... 42

How to Use the NIST Framework ............................................................................................ 42

Establish or Improve a Cybersecurity Program based on the Cybersecurity Framework ........ 42

Commit to Ongoing Investment ............................................................................................... 44

Insurance against a Cyberattack ............................................................................................... 44

Benefit Through Industry Partnerships ..................................................................................... 45

CONCLUSION ............................................................................................................................. 47

REFERENCES ............................................................................................................................. 48

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STATEMENT OF THE PROBLEM

Definition of the Problem

No retail business is safe from a cyberattack. According to the Cisco 2017 Annual

Cybersecurity Report, approximately one in three retail businesses has experienced loss in

revenue as a result of a cyberattack, and targeted attacks are viewed by retailers as the biggest

threat to their business (Ankeny, 2017). Based on a FireEye Industry Intelligence Report, the

retailers are targeted by two types of actors. The first are hackers looking for financial gain by

obtaining account or customer information by attacking point-of-sale (PoS) systems, or customer

databases to gather usernames and passwords, payment information, and personally identifiable

information (PII). The second are Advanced Persistent Threat (APT) groups who attempt to gain

support and funding for their domestic endeavors by offering superior technology and business

strategies over their competitors. These actors seek to study supply chains, industrial methods,

and programmatic business details in order to imitate these methods or identify existing

vulnerabilities (FireEye, Inc. , 2015).

The purpose of this research is to examine cybersecurity threats in the retail industry, in

order to provide recommendations to mitigate future threats. Research questions addressed by

this study are: What are the cybersecurity threats in the retail industry? What recommendations

could be made to mitigate future threats?

Justification of the Problem

The retail industry’s frequently changing landscape calls for an understanding of the

devastating impact that a cyberattack can have on the success of a retail business. Retailers are

encountering new challenges including social media, online shopping and a variety of new

payment technologies (Symantec Corporation, 2015). Retail businesses are high on the food

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chain for cyberattacks due to their large customer database and often the insufficient security

measures in place. At one point in time, the retail industry simply based their IT security on

being Payment Card Industry (PCI) compliant and held the retail stores solely responsible for

any breach of security. These days retailers are forced to respond to security breaches and

comply with not only PCI, but also Sarbanes-Oxley Act of 2002 (SOX), Health Insurance

Portability and Accountability Act of 1996 (HIPAA), and state privacy regulations (Symantec

Corporation, 2015).

The costs of a cyberattack can leave lasting and shattering effects. In 2016 the average

cost of an information security breach is $176 per record. This has increased from previous

years. In 2015 the average cost was $165 and in 2014 the average cost per record was $105

(Ruff, 2017). The costs do not stop at compromised records, additional expenses include hiring

cybersecurity experts to analyze the attack, the damages paid to consumers affected by the

security breach, and a $50-$90 fine from the banks per cardholder affected in the breach. Retail

cyberattack costs can rapidly add up and leave lasting effects.

Retailers cannot continue to overlook security issues. Retail businesses are discovering

that they are less than equipped to defend against cyberattacks. Basic firewalls, antivirus, email

gateway security, intrusion detection, and intrusion prevention systems are not enough to protect

retailers from a breach. They must establish new security techniques and technologies to protect

against the dangers of a quickly progressing cyber retail presence (Symantec Corporation, 2015).

Gaps in Current Research

There is a great deal of research directed toward specific retail organizations that have

experienced a cyberattack. However, many studies and articles only focus on naming the specific

retailer, a basic explanation of the attack and a general cost of the breach. There is minimal

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research regarding the retailer’s available resources, and the specific costs or loss caused by the

attack. There is also a gap in research regarding the ability of retailers to prevent and mitigate a

cyberattack. This information can be used to protect the retailer from future cyberattacks and loss

of revenue. Furthermore, news outlets only provide a limited amount of information about the

retailers’ cyber risk management strategy prior to an attack. In order to understand an attack, it is

important to know how the retail business became vulnerable to a breach in the first place. All of

these factors play a huge role in retail cybersecurity and therefore should be examined more

closely.

Defining the Audience

By analyzing the cybersecurity threats in the retail industry and potential

recommendations to mitigate future threats, any retail business can better defend themselves

against a cyberattack. Small boutiques, chain retail businesses, and luxury retail businesses are

only a small part of a larger population that can benefit from this information. They can use the

information to create or improve their own cybersecurity methods, and teach their employees the

importance of information security. Others who may benefit from this research include students

or educators studying the field of cybersecurity. They can use this paper as a reference for future

research development, research papers, or teaching purposes.

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LITERATURE REVIEW

Introduction to the Literature Review

The following literature review is intended to provide a better understanding of the

research problem: Cybersecurity in the Retail Industry: The Threat to Retail Business

Information Security. References from the Internet will be utilized to explain the different types

of cyber threats to retail businesses. Next, the literature review will focus on specific incidents of

cyberattacks on some of the most popular retailers. The literature review will conclude with a

summary of the damage incurred by the retail businesses as a result of the cyberattack.

Cyber Threats to Retail Organizations

Verizon conducted a study establishing nine categories of cyber-attacks that make up

92% of all incidents that have taken place in the last decade (Vollmer, 2015):

1. Crimeware: The public sector, utilities, manufacturing, and information industries are

specifically in jeopardy of malware that breaches systems including servers and desktops.

2. Insider and privilege misuse: Unauthorized use of computer privileges is a common

occurrence among industries and within companies.

3. Physical theft and loss: The public and health-care sectors are particularly at risk of loss

or theft of laptops, portable drives, or printed records.

4. Web app attacks: This type of attack usually affects utilities and companies in the

information, manufacturing, and retail sectors.

5. Denial-of-service attacks: The finance and retail sectors are specifically targeted by

botnets and powerful servers trying to grind business operations of systems and

applications to a halt.

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6. Cyber-espionage: This type of attack targets mainly professional services,

transportation, manufacturing, mining, and the public sector.

7. POS intrusions: Retail and the hospitality sector are the biggest targets.

8. Payment card skimmers: Retailers, financial and hospitality companies are mostly at

risk of payment card skimmers.

9. Miscellaneous errors: Sectors that handle distribution of in information are particularly

threatened by miscellaneous errors including as accidental uploading of private data to a

public site, emailing information to the wrong recipients, or failing to eliminate sensitive

documents or assets visible to others.

With the exception of Cyber-Espionage, all of the categories mentioned above affect the

retail industry. Miscellaneous errors will be tied into the discussion of human error. The

following sections of the literature review will discuss the relative categories in further detail.

Crimeware

Crimeware is any computer program that was created for sole purpose of performing

unauthorized and unlawful activities on the Internet. Unlike malicious software, Crimeware

programs systematically steal sensitive data and enable the criminal to infiltrate a person’s

financial accounts online (Techopedia Inc., 2017). Crimeware can come in many forms such as

a virus, spyware, or another piece of software that can be used to commit identity theft and fraud.

Crimeware is utilized in several methods:

 Covertly set up keystroke loggers to obtain sensitive information, like login and password

credentials for online bank accounts, and communicate them to the hacker/thief.

 Reroute a victim’s web browser to a bogus website managed by the hacker/thief.

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 Facilitate remote access to web applications, letting criminals to gain unauthorized access

networks to carry out malicious activity.

 Encrypt all information on a computer and force the user to purchase a method of

decryption. This is also known as Ransomware.

 Emailing an attachment to carry out a payload in order to distribute the malicious

software ( Foresite MSP, LLC. , 2016).

Technology is becoming increasingly vital to everyday retail business operations.

Crimeware can easily gain access to a retail business’ private files and customer database

through a single workstation. Keystroke loggers can be installed discretely, and downloaded off

of a USB drive, or directly from an online source. Once the hacker has successfully installed a

keystroke logger, it is only a matter of time before the business’ files are breached. By gaining

remote access to web applications and utilizing Ransomware, hackers can disrupt regular

business operations thus causing a loss of revenue. By emailing malicious software, hackers can

quickly spread the cyberattack throughout the retailer’s computer network.

Insider Threats

Often time crimeware is the result of an insider threat. Insiders play a major part in the

vulnerability of retail organizations. According to the IBM 2016 Cyber Security Intelligence

Index, 60% of all cyberattacks were deployed by insiders (Zadelhoff, 2016). Three-quarters of

these attacks involved malicious intent, and while the remaining one-quarter involved

involuntary participants. The IBM 2016 Cyber Security Intelligence Index also determined that

healthcare, manufacturing, and financial industries are the top three industries susceptible to a

Crimeware attack because of the amount of personal information, knowledge base, physical

inventory, and substantial financial resources that they hold (Zadelhoff, 2016). Retail businesses

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also have a large database of customer and employee information leaving them vulnerable to

Crimeware applications.

There are three main types of Insider Threats:

1. Human Error: Mistakes made by employees or third-party associates play a huge role in

cyberattacks, which range from sending emails containing confidential information to the

wrong recipients, to sending confidential information to home systems using personal

email addresses, to theft of work devices containing login accounts and passwords. IT

Administrators pose the greatest risk under the category of human error because they

have full access to the business’ cyber infrastructure (Zadelhoff, 2016). CSO magazine

and the CERT Division of the Software Engineering Institute of Carnegie Mellon

University also conducted a survey in 2016 that found approximately 50% of

unintentional private information exposure was caused by insiders (Furlow & Disparte,

2017).

2. Leaked passwords: Employees with the intent to damage the business’ reputation by

stealing or leaking confidential information and/ or passwords to outsiders. This can also

include employees who unintentionally disclose private company information or

passwords in passing during conversation with others.

3. A Wolf in Sheep’s Clothing: There are instances in which hackers or cyber thieves steal

the identity of an employee by using malware or phishing attacks to compromising their

system. Others utilize stolen credentials that they have collected from their victim’s

social accounts (Zadelhoff, 2016).

As mentioned under Insider Threat, physical theft or loss is another category of

cyberattack in the retail industry. Not only is theft or loss created by insiders, but it is also

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committed by outside individuals or groups such as third-party vendors. In 2016, Acer released a

statement explaining that a third-party may have illegally accessed information about customers

who visited the Acer online website from May 12, 2015, and April 28, 2016. Acer revealed to its

customers that their information including their names, home addresses, credit/debit card

numbers, expiration dates, and security codes (Bisson, 2016). Luckily this breach did not include

customers’ social security numbers, however, it did involve credit/debit card information. On

February 25, 2016, Children's National Health System (CNHS) discovered that Ascend

Healthcare Systems – a vendor they previously worked with Ascend unintentionally uploaded

more than 4,000 patient files onto a File Transfer Protocol (FTP) site. According to CNHS

officials, the files contained personal information such as names, birth dates, medications and

doctor notes about prognosis and treatments, however, they did not include payment accounts or

Social Security numbers (Haymarket Media, Inc., 2017).

Depending on the type of retail business, vendors may be jewelry vendors, clothing

vendors, home décor vendors, shoe vendors, etc. The loss or theft of laptops, portable drives, or

printed records by third-party groups can significantly increase a retail business’ risk of a

cyberattack. These materials can be sold to malicious individual hackers or hacker groups on the

Dark Web for anything from a small fee to a substantial sum of money. What is the dark web?

The Dark Web is made up of websites that are physically visible and accessible to the public,

however, their IP addresses are hidden intentionally. It is difficult to find the servers that the host

and run these websites (Techopedia Inc., 2017).

The Dark Web is a safe haven for black market transactions and internet users who want

to keep their activities private. In order to access the Dark Web users must obtain specific types

of software. This software is the key to unlock the door to the Dark Web. After access is granted,

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the user will be able to navigate through dark websites and services. A variety of networks,

ranging from small, P2P networks, popular networks like Freenet or Tor, and those operated by

public groups or individuals can be found on the Dark Web (Techopedia Inc., 2017).

Dark Web markets refer to the business of selling illegal products and hiding the sales

from the federal government and law enforcement agencies (Techopedia Inc., 2017). The Dark

Web also offers services including lines of communication and protection against surveillance,

however, the Dark Web’s main use is still to provide complete anonymity. Some hidden services

provided by the Dark Web include (Techopedia Inc., 2017):

 Drug Sales

 Fraud Schemes

 Gambling

 Underground Chatrooms

 Hacking

 Private Searches

 Anonymity

Web Application Attacks

E-Commerce is a growing aspect of the retail industry. It has become the more modern,

and convenient way to shop. However, with this increasing online presence comes the risk of a

Web Application attack. According to a WhiteHat Security report from 2015, approximately

59% of web applications in the retail industry are susceptible to at least 1 dangerous vulnerability

every year. A total of 12 industries were included in the study, and the retail industry landed in

third place for the highest number of vulnerabilities (Franko, 2017). The report found that in the

retail industry there are a total of 23 vulnerabilities per site, and 13 of these vulnerabilities were

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deemed critical. Once they are found, it takes retail businesses approximately 205 days to repair

vulnerabilities (Franko, 2017). This is a significant amount of time in which a hacker can expose

these weaknesses. These weaknesses can potentially lead to the compromise of thousands of

customers’ personal information, and millions of dollars in damages. It is important that retailers

put controls on websites can be accessed on company computers. By making a list of unapproved

websites readily available to employees and blocks on these websites, retailers can keep their

staff informed.

Denial-of-Service Attacks

A denial-of-service (DoS) attack is any attack in which hackers try to stop authorized

users from accessing a particular service. Typically, the hacker will communicate with the

network or server asking them to validate requests that have bogus return addresses (Techopedia

Inc., 2017). As a result, the network/server will be unable to locate the return address of the

hacker when returning the authentication approval, and require the server to delay termination of

the connection. After server closes the connection, the attacker will send additional

authentication requests with more bogus return addresses. This is a vicious cycle that will keep

the network or server occupied. DoS attacks can result in unproductive service, unreachable

services, disruption of network traffic, and connection restrictions (Techopedia Inc., 2017).

A Denial-of-Service (DoS) attack can be carried out in several methods. The following is a list of

basic DoS attacks:

1. Flooding the network to interrupt and halt legitimate network traffic

2. Disrupting the network connections between two devices, and in turn denying the use of

a service

3. Blocking a specific user from using a service

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4. Discontinuing a service for a specific individual or user

5. Interrupting the state of information, like resetting of TCP sessions (Techopedia Inc.,

2017)

Imagine being a major retailer that relies heavily on e-commerce business to make your

sales. Then imagine that your website has been hacked and flooded with DoS attacks during

Christmas, the most profitable time of the year. Sales would plunge and the inconvenience would

force clients to turn to competing retailers for the goods and services they need. And overall

customer loyalty would diminish as a result of the attacks. A retailer’s most important asset is its

client base, without customers there is no business, and without business, there are no profits.

POS Intrusions

Possibly the most significant category of cyberattack on a retail business is a POS

Intrusion. Retailers rely on POS systems to process all in-store transactions, and therefore they

pose as a huge target for hackers. The checkout process can be perceived as the most vulnerable

time during a client’s retail experience. This is when payment information is collected from the

customer, and it serves as an ideal time for hackers to launch an attack.

Point-of-sale malware (POS malware) is malicious software was created with the

intention of stealing customer credit/debit card information from retail checkout systems. Cyber

thieves tend to buy POS malware to steal customer information from a retail business and then

sell the information to a third party (Rouse, POS malware (point-of-sale malware), 2015). The

hacker can use one of two methods to retrieve the desired data. They can either gain access to the

databases where the information is stored or capture the data during checkout (Rouse, POS

malware (point-of-sale malware), 2015). POS malware provides a way of gathering information

without ever having to set foot inside the store. POS malware is a kind of memory scraper that is

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designed to gather data from track 2 credit card data. This data only becomes available when it is

briefly unencrypted in memory (Rouse, POS malware (point-of-sale malware), 2015). Once

detected by the memory scraper malware, the data will be collected immediately. Next, the credit

card information is transmitted to the hacker’s remote computers and sold on the Dark Net.

Chewbacca, Backoff, BlackPOS, and Kaptoxa are just a few examples of POS malware on the

market (Rouse, POS malware (point-of-sale malware), 2015).

Payment Card Skimmers

A credit card skimmer is a small device that has the ability to replicate and record credit

card information from the magnetic stripe on the back of a credit/debit card. These devices can

be mounted on a gas station pumps, on ATMs, or they can be portable (Brittain, 2017). After the

card information is recorded by the skimmer, the cyber thief can then use the information to steal

another individual’s identity, sell the card information on the Dark Net for a profit, or create new

fraudulent cards. These fraudulent credit/debit cards are then used in shopping sprees. The

fraudulent cards are printed with fake names in order to avoid exposure and prolong the use of

the cards. It is only when the true cardholder receives their credit card statement that they

discover their card information has been breached (Brittain, 2017).

Over time, credit card skimmers have evolved to come in various forms. Many skimmers

come in the form of a portable device that is either mounted in front of or on top of the legitimate

scanner. Every time that a card is passed through the legitimate scanner it will inertly document

the card information. There are also mobile credit card readers that can separately gather data, or

in conjunction with a smartphone (Brittain, 2017). This method is more common for dishonest

retail employees that seek to obtain and abuse credit/ debit card information.

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A credit card skimmer will usually fit over the legitimate card reader at a gas pump,

ATM, or other convenient self-service checkouts (Brittain, 2017). There are times when a cyber

thief will even install a covert camera near the card reader with a view of the keypad in order to

record personal-identification-numbers (PIN). Then there are some hackers who will set up a

counterfeit PIN pad over the legitimate keypad to directly capture the victims’ PIN, thus

circumventing the installation of a camera (Brittain, 2017). By capturing a victim’s PIN number,

the hacker will have the ability to make cash withdrawals from an ATM machine or cash back

from participating retail checkouts. Luckily, most financial institutions limit the daily cash

withdrawal amount to $400. However, if a hacker is also able to obtain the victim’s driver’s

license information they may be able to create a fake I.D. and present it a bank in order to

withdraw larger sums of cash.

In a retail setting portable skimmers can be utilized by dishonest employees to collect

customers’ credit/debit card information in just a matter of a few seconds. Often times the

employee will use the skimmer during checkout at a traditional register. If the Dishonest

employee is sophisticated enough they can also use the portable skimmer with a mobile POS. A

cashier’s major function is to collect a customer’s payment information during checkout. Many

customers will simply assume that the cashier is doing their job, when in reality the cashier may

be storing their payment information in order to later steal their funds. Other payment card

skimmers can be mounted at self-checkout POS systems. These systems are un-manned and

therefore no fingers can be pointed at a specific person at the time of the breach. These systems

are easily compromised because they are not monitored by an employee. Similarly, many retail

businesses house ATM’s on which hackers can also install skimmers to gather additional

credit/debit card information (Brittain, 2017).

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In 2007, the cyberattack on the TJX companies was deemed the largest breach of

personal information of its time. Over a span of 18 months, 45.7m credit and debit card numbers

were stolen by hackers through unauthorized software that was planted on TJX's computer

network (Savvas, 2007). This unauthorized software allowed the hackers to steal information on

millions of accounts from systems located in Massachusetts and the United Kingdom. The

hackers were also able to crack the data encryption system, and collect unencrypted data during

the checkout process (Savvas, 2007).

The cyberattack on Target was carried out by hackers who were able to gain entry to the

company’s computer network using stolen credentials from a third-party vendor in November

2013. After the hackers obtained access to a customer service database, they planted malware

and retrieved names, phone numbers, email addresses, payment card numbers, and other

confidential information (McCoy, Target to pay $18.5M for 2013 data breach that affected 41

million consumers, 2017). In addition to the 41 million compromised customer payment card

accounts, the attack breached over 60 million Target customers’ contact information (McCoy,

Target to pay $18.5M for 2013 data breach that affected 41 million consumers, 2017).

Similar to the Target breach, hackers in the Home Depot attack used customized malware

to gather card information from the POS systems at self-check-out lanes in the United States and

Canada from April 2014 to September 2014. In addition to collecting tender information, the

hackers were able to access nearly 53 million email addresses during the breach (Seals, Home

Depot to Pay $27.25m in Latest Data Breach Settlement, 2017).

Kmart POS systems were infected with a type of malicious code that was deemed “undetectable”

by currently available antivirus programs (Ashford, 2017). According to Sears Holding

Corporation, once they became aware of the malicious code they responded swiftly and confined

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the event. We are confident that our customers can safely use their credit and debit cards in our

retail stores,” (Ashford, 2017). This most recent cyber breach is the second in the last three years

for Kmart, however, Sears claimed there was no link between the two incidents. According to

KMART, as result of the breach began “actively enhancing” its cybersecurity program.

However, they claimed it was within their policy to refrain from disclosing any details about its

security methods, (Ashford, 2017).

A lot of repetitive information about these retail cyberattacks can be retrieved through

numerous news outlets. Viewers can see that the information available is limited, only

emphasizing the acts of the cybercriminals and the overall settlement number reached as a result

of the breach. Although some this information can be useful to other retailers, from a

cybersecurity standpoint it does very little to prepare them for a cyberattack. It takes time and

extensive research to uncover additional details regarding a retail cyber breach. The next section

will discuss the outcomes of cyberattacks on TJX Companies, Target, Home Depot, and

KMART.

Lasting Effects

TJX Companies. The cyberattack on TJX Companies stores including T.J. Maxx and

Marshalls affected millions of retail shoppers. According to TJX, the attack breached more than

46 million customers' MasterCard and Visa card (Pepitone, 2014). TJX fell victim to lawsuits

from numerous banks in order to make up for the devastating losses incurred from the breach.

Court proceedings in October 2007, revealed that approximately 94 million TJX customers were

affected by the cyberattack, which is more than double the initial estimate (Pepitone, 2014).

TJX has agreed to pay approximately $40.9 million to several financial institutions as

result of the breach. In addition to the agreement, an alternative recovery offer was made to

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qualified U.S. Visa card banks that supplied credit/debit cards possibly affected by the

compromised TJX computer systems. The settlement was contingent upon 80% of the card

issuers accepting the alternative recovery offer by December 19, 2007, after the terms were

accepted payouts were to be made on December 27, 2007 (McGlasson, 2007). According to the

settlement, TJX agreed to pay back banks that supplied Visa credit/debit cards compromised in

the cyberattack, in return these banks would not any legal action against TJX and Fifth Third

Bancorp of Ohio, which is the financial institution responsible for handling TJX's transactions

(McGlasson, 2007).

Target. In a multistate settlement involving 47 states, that included California and the

District of Columbia, Target was ordered to pay $18.5 million in damages. This was deemed the

largest data breach in 2013. The settlement established new industry regulations for retail

businesses that process credit/debit cards and keep records of their customers’ personal

information (McCoy, 2017). As a result of the settlement, California was granted over $1.4

million from the settlement. According to California Attorney General Xavier Becerra, the

settlement money would be used to implement consumer protection laws. Becerra also explained

that Target was also ordered to designate an executive to establish a “comprehensive information

security program” and consult the retailer’s C-suite, (Masunaga, 2017).

The settlement also required Target to deploy additional cybersecurity measures, such as

payment card encryption, password rotation policies, two-factor authentication for select

accounts, and employment of a third party vendor for a complete security assessment. According

to the company, it was delighted to resolve the issue for all parties involved (Masunaga, 2017).

The breach caused CEO Gregg Steinhafel to resign from his executive position, and a drastic

decrease in Target’s sales and productivity. Since the breach, Target has increased its security

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procedures and settled additional lawsuits associated with the 2013 attack, as well as one from

major credit card company Visa (Masunaga, 2017).

Home Depot. As a result of the 2014 data breach, Home Depot agreed to pay $27.25

million to all financial institutions involved in the breach. However, it was estimated that the

retailer would pay as much as $179 million or more after legal fees and any additional payouts

were factored into the equation (Seals, 2017). The attack on Home Depot was considered the

largest POS and credit-card breach of 2014. Legal documents from the settlement specified that

financial institutions that filed valid claims would receive $2 per compromised credit/debit card

without requiring proof of loss, despite any additional reimbursement they may have received

from an alternate source (Seals, 2017 ). Financial institutions that were able to provide proof of

loss were eligible to receive an extra “documented damages award” of about 60% of their

unpaid costs (Seals, 2017).

KMART. U.S. District Judge John Z. Lee ordered KMART to pay $5.2 million in

damages for the 2014 data breach. The settlement concluded the dispute between KMART and

178 financial institutions. Judge Lee also approved $1.7 million in attorneys’ fees and requested

a spreadsheet detailing the exact amount each financial institution was to be paid for losses

incurred from the 2014 breach (Corso, 2017). The complaint was filed by credit unions, banks,

and other additional financial institutions on the claim that Kmart failed to place sufficient

security measures in place in spite of the recognized risk of a cyberattack. The plaintiffs involved

were obligated to terminate or reissue compromised credit/debit cards and refund cardholders to

resolve unauthorized transactions, as a result of the breach (Koo, 2017).

The amount of damages and loss created by cyberattacks in a retail setting can easily

escalate to millions of dollars. The customers, financial institutions, and legal representatives

18

must be compensated for their troubles. Retail businesses must quickly assess a cyberattack and

effectively take action to prevent further devastation. When it comes to cybersecurity it is better

to be proactive rather than reactive.

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DISCUSSION OF FINDINGS

Introduction to the Discussion of Findings

This paper discusses the different types of cybersecurity threats to retail businesses and

their need for information security protection. Additionally, it will address the aftermath of the

attacks, and the available resources that retail businesses can implement to mitigate further cyber

threats. The Discussion of Findings will discuss the themes identified in the Literature Review

and how they answer the Research Questions.

Theme One: Cyber Threats

Research question one: What are the cybersecurity threats in the retail industry?

As mentioned in the Literature Review, there are several categories of cybersecurity threats in

the retail industry.

Crimeware

Crimeware can be used in several ways. By rerouting consumers’ web browsers to fake

websites that are managed by the hacker, the consumers’ ability to access goods and services is

interrupted, if not ceased. The hacker can use Crimeware to gain remote access to consumer’s

web applications, and by doing so they can obtain complete network control. If the hacker is able

to gain access to the network, they can then encrypt information found on a particular computer

or group of computers and hold them ransom forcing the user to purchase decryption software.

This can easily cost hundreds, thousands or even millions of dollars. Ransomware is becoming

hackers’ crime of choice due to ease of distribution compared to other malicious software such

as POS malware. The number of identified ransomware attacks made a huge leap from 4 million

in 2015 to 500 million in 2016 (Conner, 2017). Hackers can also use Crimeware to send email

malicious attachments that can be distributed to other computer users on the network, and as a

20

result, spread the contamination. According to a report by FireEye, the following crimeware

variations as the top 5 most frequently identified in the retail and consumer goods industry:

1. 29% H-WORM: H-Worm was created by an individual referred to as Houdini. H-Worm

is a Visual Basic Script (VBS) and Remote Access Trojan (RAT) threat that whose

purpose is to gain control of a computer from a remote location (Enigma Software Group

USA, LLC. , 2017). In the past, H-Worm has been in attacks against international

agencies in the energy industry and spam email attacks on individuals. It can vary in level

of obfuscation. After the H-Worm has been installed in a computer, it will connect with a

remote server, transmit proof of identity, and recover its directions (Enigma Software

Group USA, LLC. , 2017). H-Worm will then allow the hacker to engage in numerous

activities on the infected computer such as downloading and installing files. It will also

give the hacker the ability to hide its presence from the authorized computer user. H-

Worm can also obtain passwords and gain access to company applications. H-Worm can

be disseminated through external devices, compromised email attachments, or corrupt

links. H-Worm is can even be used by individuals or groups who lack advanced computer

skills (Enigma Software Group USA, LLC. , 2017). The user friendly control interface

makes it easy for hackers to control H-Worm and a popular choice of attack. Retailers

can protect their computer networks from an H-Worm attack by keeping security

software updated. Since H-Worm is an older threat, many current security systems should

be able provide protection against the RAT by monitoring and cutting off the attack.

 20% ASPROX: A botnet that made its first appearance in 2007, usually associated with

airline tickets, postal services, and license keys (FireEye, Inc. , 2015). ASPROX lures

targets to open emails and download malicious software programs to their computer.

21

According to M86 Security firm, ASPROX is can execute SQL injections, and increased

its presence on application service provider (ASP) sites from 5,000 to 11,000 in one night

(FireEye, Inc. , 2015). Retailers need to remind their employees not to open emails from

unknown senders or download any software without IT approval. ASPROX’s previous

use was limited to spam emails, however it eventually progressed to SQL injection

attacks and website takeovers. In 2015, a number of reports questioned whether

ASPROX was still an active threat.

 19% PALEVO: A worm that is distributed by detachable drives, network shares, P2P,

and chat programs. Compromised computers connect over UDP port 53 (FireEye, Inc. ,

2015). PALEVO worms date back to 2009, however it only received recognition

February 2010, after a few of the hackers responsible for the Mariposa botnet were

arrested. The victims of the Mariposa botnet were corporate businesses from all over the

world. PALEVO malware can download data, steal usernames and passwords, account

numbers, and confidential business information. PALEVO can also launch DDoS attacks.

There are a number of ways that that PALEVO can make its way onto a victim’s

computer. It can be spread through P2P applications, mobile devices, and messenger

applications. PALEVO malware can normally be found in folders with file settings set to

Hidden, Read-Only, and System, (Abendan, 2011). PALEVO malware can link to

specific websites and transmit commands from C&C servers that are controlled by the

hacker. These commands can range from downloading files, steal web browser

passwords specifically for Internet Explorer and Mozilla Firefox, port scanning, and

execute UDP or TCP flooding. Once a computer has been compromised, it then becomes

susceptible to future threats. It is imperative that the victim change their credentials as

22

soon as possible after they are breached. Remote users will turn target computers into

zombies without the authorized user’s knowledge (Abendan, 2011). PALEVO can result

in more network traffic, and once a system is breached hackers can access usernames and

passwords. Hackers can also spread the attack to other associated computer systems.

Some variations of PALEVO are also able to launch DDoS attacks on multiple systems

simultaneously. This can prevent authorized users from continuing regular business

operations (Abendan, 2011).

 18% KOREDOS is a trojan that is capable of encrypting user files, causes damage to the

master boot record (MBR), and forcing compromised systems to engage in distributed

denial of service attacks (DDoS), (FireEye, Inc. , 2015). KOREDOS attacks normally

involve a C&C server that transmits commands to the target computers. The commands

are found within the threat. Due to the number of components in the attack, it is

considered to be one of the more sophisticated cyber threats. The .dll file is responsible

for damaging the MBR on the target computer. At this time, KOREDOS attacks have

waned down and the any sites that were previously affect by the trojan can now be

accessed without problems (Imano, 2011). However, computers have not been scanned

and cleared for KOREDOS can find themselves experiencing an attack long after the first

infection. KOREDOS changes files so that the characters reflect only zeros, and if the

files size is larger than or equal to 10,485,760 bytes, KOREDOS will erase the files. If

the file does not meet this criteria, KOREDOS will generate a file does not meet the

criteria a .cab file using the original file name, and replace the original file. Files that are

erased may be restorable, however those files that have been overwritten with zeros are

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ineligible for restoration (Imano, 2011). KOREDOS also damage the MBR and infected

computers can survive the breach for only 10 days if they are not sterilized.

 14% ZEUS is a trojan that is also known as Zbot that was essentially created to steal

financial credentials (FireEye, Inc. , 2015). Zeus is usually spread through spam emails and

corrupt download links. Victims may receive emails that claim to be from financial or social

media entities. These messages inform the victim that their credentials have been

compromised. The messages will also provide a corrupt link that will infect the victim’s

computer and steal information. Hackers can design Zeus to steal any type of information

from the victim’s computer including online usernames and passwords by modifying

configuration files that are compiled into the Trojan installer (Pilici, 2017). These files can

also be updated at a later time in order to capture additional information if the hacker chooses

to do so. Hackers can obtain private information through several approaches. In one

approach, Zeus will automatically collect the passwords from Internet Explorer, FTP, POP3

that are enclosed within Protected Storage (PStore), (Pilici, 2017). Although Zeus’ most

successful approach for collecting information remains to be observing websites found

within the configuration file. Zeus will interrupt authentic website operations, and add

unauthorized fields in order to collect private information from customers. Zeus can also

communicate with a C&C server and cut off power to, or reboot target computers, erase

system files, and cause the computers to become nonfunctional

(Pilici, 2017).

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Insider Threat

The Literature Review covers the three main types of Insider Threats:

1. Human Error: Mistakes made by employees or third-party associates play a huge

role in cyberattacks, which range from sending emails containing confidential

information to the wrong recipients, to sending confidential information to home

systems using personal email addresses, to theft of work devices containing login

accounts and passwords.

2. Leaked passwords: Employees with the intent to damage the business’ reputation by

stealing or leaking confidential information and/ or passwords to outsiders.

3. A Wolf in Sheep’s Clothing: Hackers or cyber thieves steal the identity of an

employee by using malware or phishing attacks to compromising their system. Others

utilize stolen credentials that they have collected from their victim’s social accounts

(Zadelhoff, 2016).

The insider threat to a retail business is one of the most dangerous and imminent cyber

threats. As an employee or third party affiliate, users have access to a significant amount of

online or digitalized data because they supply the retailer with goods and services. Employees

are assigned workstations which more often than not include some type of computer, laptop, or

mobile device. These devices store company statistics, customer databases, payment accounts,

and other confidential/privileged information. Insider threats are given the authorized computer

access to modify and erase company data. They can also provide or sell their login credentials to

motivated hackers or cyber thieves.

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Web App Attacks

Web application attacks are intended to exploit any software flaws or shortcomings that

present in the actual protocols and applications (NSFOCUS, n.d.). These attacks try to interrupt

service by overwhelming memory, CPU, or storage resources found in the servers that are

running the application, ultimately making the application inaccessible to authorized users. Web

attacks can also crash the application by transmitting malicious communications or unanticipated

input to the application. Examples of Web application attacks include: SIP header manipulation

attacks, HTTP GET/POST attacks, and SQL injection attacks (NSFOCUS, n.d.).

The retail industry ranked third place for the highest number of vulnerabilities clearly

illustrating the cyber threat of web applications (Franko, 2017). Every day, more technological

advances are made. In order to keep up with the times and continue to make revenue, retail

businesses must have a significant online presence. The convenience of having goods and

services available at the tip of your fingertips is key. Retail businesses can reach consumers that

are physically unable to travel to the store. This urgent need to have an online presence makes

retail businesses more vulnerable to a cyberattack. 205 days to repair vulnerabilities is a

substantial amount of time in which a retail business can remain accessible to the hacker and

susceptible to a greater breach of information security (Franko, 2017).

DoS Attacks

When it comes to DoS attacks, hackers will stop users from accessing the retail business’

online services. This means that consumers will be unable to purchase goods or services on the

retailer’s website. The Literature Review lists the following basic DoS attacks:

1. Flooding the network to interrupt and halt legitimate network traffic

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2. Disrupting the network connections between two devices, and in turn denying the

use of a service

3. Blocking a specific user from using a service

4. Discontinuing a service for a specific individual or user

5. Interrupting the state of information, like resetting of TCP sessions (Techopedia

Inc., 2017)

Participation in E-commerce is essential for a successful retail business. DoS attacks

create frustration, loss of revenue, and missed sale opportunities. Over time, the retail business’

customer database will deplete as a result of a decrease in customer trust and loyalty.

There are direct and indirect costs of a DoS attack to the victim. Generally, direct costs like

direct revenue are easier to quantify and can be linked to the attack instantly. Whereas indirect

costs such as damage to the brand and loss of customers, are much harder to spot and their

consequences almost always go undetected for weeks, months or even years following the initial

attack (NSFOCUS, n.d.). Many assessments and reports have been conducted to study the cost of

DoS attacks. Although the outcomes of these studies differ based on several factors including

industry, size of the business, security budget, etc., the cost is strongly related to the duration of

the outage produced by the DoS attack (NSFOCUS, n.d.). The amount of downtime after a DoS

attack is approximately 54 minutes and the cost for each minute of downtime is approximately

$22,000. However, the cost per minute of downtime can vary from $1 to over $100,000 per

minute (NSFOCUS, n.d.).

POS Security Issues

One of the leading sources of stolen payment cards for cybercriminals is Point-of-sale

malware. The threat of POS malware originated 2005, since then attackers improved their

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techniques, and successfully breached around 100 million payment cards in the United States

between 2013 and 2014 (Symantec Corporation, 2014). The escalation of POS attacks is partially

due to the availability of POS malware kits on the Dark Net. Attackers can buy tools that can

potentially easily cost them millions of dollars. Although there have been major developments in

card security and PCI Compliance standards, there are still deficiencies in the security of POS

systems (Symantec Corporation, 2014). As discussed in the Literature Review, hackers steal

customer information in one of two methods, and then return to the Dark Net to sell the

information to a third party (Rouse, 2015). The hacker can either infiltrate the databases where

the information is stored or obtain the data during the checkout process (Rouse, 2015). Similar to

consumers not needing to set foot inside the store, POS malware allows hackers the ability to

gather information without ever having the comfort of their workstation. This along with other

general security vulnerabilities in corporate IT infrastructure means that retail businesses are

unprotected against creative and organized hackers (Symantec Corporation, 2014).

Although there have been major improvements in card security technologies and PCI-

DSS requirements, holes in the security of POS systems still exist. They include:

• Accessibility – breaches caused by direct access to POS systems along with the

corporate network.

• Lack of point-to-point encryption (P2PE) – no credit card number encryption in the

POS system and numbers can be found in plain text within the memory of the POS

system (Symantec Corporation, 2015).

• Software vulnerabilities –older operating systems, such as Windows XP or Windows

XP Embedded, these systems are more vulnerable to attack.

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• Susceptibility to malicious code – Many POS systems run on a version of Windows,

therefore they are susceptible to any malware that runs on Windows (Symantec

Corporation, 2015).

Payment Card Skimmers

Credit/Debit Card skimmers are usually difficult to spot. As mentioned in the Literature

Review, these devices can be found on gas station pumps, ATMs, or they can be portable

(Brittain, 2017). Once the card information is copied by the skimmer, the hacker can then use the

information to steal another person’s identity, sell the card information on the Dark Net, or create

brand new fraudulent cards. The fraudulent credit/debit cards are then used for shopping sprees.

Often times these fraudulent cards are printed with bogus names to evade detection. By the time

the true cardholder receives their credit card statement that they discover their card information

has been breached the hacker could have maxed out their credit card (Brittain, 2017).

Theme Two: Damage Control

Research question two: What recommendations could be made to mitigate future

threats?

Establish IT governance

Creating an IT governance program that incorporates people, procedures and devices is

essential when supplying the groundwork for the security necessary to push business

modernization while still alleviating risk, mitigating costs and lessening the burden of regulation

(Symantec Corporation, 2015). Training is a must. As the network grows with each new

customer and business partnership, the business becomes more susceptible to the risk of a

cyberattack.

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Protect the POS

Update POS software regularly. When it comes to updating POS software, the sooner

the better. It is highly recommended that retailers update their POS when software updates

become available. New types of attacks are manufactured by hackers every day. POS updates

will include security patches that prevent the systems from falling victim to these new attacks.

By installing POS updates on a regular basis, the information stored on POS networks will

remain protected (Feinstein, 2017). Require the IT department to monitor the market for the

release of new POS software. Hold the department responsible for installing the software on all

POS systems within 1-2 weeks of the release date. If IT employees fail to implement the POS

updates within the specified timeframe, they should be documented for violation of policy.

Install firewalls and anti-virus software. It is important to have multi-layer security

when protecting the POS system. Although firewalls and anti-virus software will not guarantee

100% POS protection against cyberattacks, they should still be used as a layer of protection

against hackers and malware. Firewalls are network security devices that observe and control the

network traffic entering and leaving the network, (Cisco, n.d.). Anti-virus software is used as a

background check that searches computers, servers or devices in order to stop the spread of

malicious programs (Rouse, Antivirus Software (antivirus program), 2017). Require the IT

department to maintain firewalls and anti-virus software. Like POS software, firewalls and anti-

virus software need to be updated on a regular basis. Hold the IT department accountable for

updating the software and document any violations of policy.

Use strong passwords. Require employees to use strong passwords for all computer

applications and the POS systems. Strong passwords will include at least one uppercase letter,

one lowercase letter, at least one number, at least one special character, and a minimum of six

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total characters. It is recommended that passwords be changed every 4 months to protect against

a breach. If employees need to reset their password, IT must supply a temporary password that

will need to be changed by the employee upon login to reflect the password requirements. In

addition to the main password requirements, employees should be encouraged to choose

passwords that do not contain full names, or the same number sequentially. This ensures that

passwords are complex and more difficult for hackers to crack. Passwords should also be

accompanied by security questions selected by the employee, and a CAPTCHA or reCAPTCHA

to prove that the application is being accessed by a human and not a robot or computer.

Denying Internet access from the POS. As convenient as it may be to access the

internet when using the POS terminals, the restriction will offer another level of cyber protection.

Accessing the internet on the POS will leave the system vulnerable threats like viruses and other

malware (Feinstein, 2017). Retailers should only allow IT support to access the Internet on the

POS if it is necessary to complete an authorized task. Any violations made by a member of IT or

another department must be documented by Human Resources. Retailers are recommended to

monitor all activity on the POS systems through exception-based reporting and Closed Circuit

Television (CCTV). All it takes is one employee selecting a malware-infested website to

sabotage a business’ success and destroy its reputation.

Disable remote access. Hackers are becoming increasingly savvy when it comes to

breaching POS systems through remote access. Although retailers may see it useful and

convenient to allow IT employees to remote access into workstations when they are unavailable

to make a physical appearance, by doing so they are placing the POS at risk of a breach. Remote

access can provide hackers with the opportunity to gain access to networks, retrieve sensitive

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information about the business or customer database, and delete IT’s remote access to the POS

network.

Whitelisting. Another layer of protection that retailers should implement to protect POS

systems is application whitelisting. Whitelisting determines which applications are allowed to

run on a workstation. It is an effective method of stopping unwelcome programs including

viruses, malware programs, P2P file sharing, and prevent interruption of business operation

(Rouse, Application Whitelisting, 2017). On the other hand, it can also prevent trusted

applications that have not yet been added to the authorized application list. It is important that

the IT department update the list frequently to ensure no issues are encountered when accessing

authorized applications. Users sometimes perceive whitelisting as a nuisance because they have

to contact IT to approve an application before being to access it. This can be time-consuming if

there are a lot of requests that need approval.

Encryption and tokenization. When payment card information is in transit, encryption

provides a good method of protection. Encryption can protect card numbers from hackers. In a

retail setting, encryption can prove to be very useful when safeguarding customer payment card

information. Tokenization provides protection of payment cards when they are in use or

dormant. Card numbers are replaced with an exclusive token ID during the checkout process. By

using encryption, retailers can prevent customer card information from being stolen by hackers at

a later date because the information is no longer available in their system. It is recommended that

retailers employ both encryption and tokenization to protect all payment card information that

passes through their POS systems. Implement an encryption method that encrypts card

information during entry and only decrypts the information when once it arrives at the POS

device.

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Physical security of devices. This method of POS protection may seem simplistic, but it

is important nonetheless. By physically securing all POS systems including stationary devices

and portable or mobile devices. It is recommended that retailers install cameras over stationary

POS systems, these cameras can prove useful in the event of a law enforcement investigation or

company investigation. It is also recommended that IT assign and keep records of employees

who have access to portable or mobile devices. Any lost devices should be reported to the IT

department immediately. Employees should also be documented for losing or damaging POS

devices. If these devices land in the hands of a hacker, there is a good chance that the retailer will

experience a cyberattack shortly after.

Vulnerability testing. Testing POS systems can identify several cybersecurity factors.

These factors include identifying points of attack, tactics used by the hackers, and detect

vulnerabilities. The results of the testing will be analyzed and then be used to prevent future

attacks on POS systems. Retailers are encouraged to hire security experts to conduct the POS

penetration testing. The testing should include the following steps: plan a course of action, set a

goal, gather available information on the POS system being tested, identify vulnerabilities,

practice penetrating the system, and study the results. Retailers should require the IT department

to work closely with the security experts. They should take notes on the POS penetration testing,

and incorporate the findings in cyberattack prevention methods.

Establish a POS policy. It can be difficult to determine how to protect a POS system

without a policy to provide direction. These guidelines should be used to educate employees as

to what is acceptable and unacceptable when conducting POS activities. It is recommended that

POS policies include approved and restricted POS functions, such as whether or not employees

can access the internet on the POS, policy requirements including assignment of mobile POS

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devices, POS processes, best practices, and consequences of violating POS policy. Require all

employees to sign off on the policy, this sign off will serve as proof of receipt and

acknowledgment of what is expected. The policy should be maintained and updated regularly,

holding employees accountable for out of date can potentially cause issues for retailers. It is

suggested that retailers consult the NIST framework when creating or updating a POS policy.

Invest in training. More often than not people, specifically employees are the weakest

link in the chain of security (Symantec Corporation, 2015). Every successful program relies

heavily on employee training. Retailer businesses need to promote employee awareness and

training programs on information security. A best practice is to cross-train employees in general

IT security and personal IT security. Employees need to have a good understanding of security at

the business and personal level in order to assist in the protection against cyberattacks.

The Queens School of Business and by the Gallup Organization reported that detached

employees used 37% more days off, had 49% more accidents, and made 60% more errors than

employees who were actively engaged with their employer (Seppala & Cameron, 2015). The

businesses that scored low on employee engagement, were 18% less productivity, 16% less

lucrative, had 37% less potential for career growth, and 65% lower share price over a period of

time (Seppala & Cameron, 2015). Employees who lack loyalty the business are usually more

stressed and significantly contribute to the turnover rate through either termination or

resignation. They look for opportunities outside of their current employer to fill the void in their

work life.

Neutralize third-party risk. Hackers are targeting the IT supply chain and partner

network more frequently as a result of stronger network boundaries. Retail businesses need to

evaluate the risk posed by third-party vendors. In order to neutralize third-party risk and because

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self-documentation processes are less dependable, retailers are urged to use active cyber threat

monitoring and mitigation from third parties (Symantec Corporation, 2015).

Leverage the NIST Framework. The NIST Cybersecurity Framework incorporates

cybersecurity methods that have been established by the National Institute of Standards and

Technology (NIST) and the International Standardization Organization (ISO) (Symantec

Corporation, 2015). The Framework consists of a risk-based list of rules and delivers

organizations with an assessment tool intended to help them define their current cybersecurity

capabilities, set goals and create a plan for refining and sustaining cybersecurity policies and

procedures (Symantec Corporation, 2015).

Cybersecurity is referred to as “risk management” in the Framework. The Framework

may also provide potential standards for future legal rulings regarding cybersecurity. Retail

businesses that embrace the Framework may find themselves in a better position to conform to

future cybersecurity and privacy protocols (Symantec Corporation, 2015).

Commit to ongoing investment. Retail businesses are generally behind in information

security protection policies and procedures. This is mainly due to the focus on driving

productivity and sales. Making the sales plan for the day, week, and year is the primary goal. As

a result, the need to cut costs and make a profit against slim margins prompts retailers to only

implement very basic PCI standards (Symantec Corporation, 2015). According to a survey from

the PricewaterhouseCoopers 2015 Global State of Information Security, only 3.7 percent of the

IT budget represents information security (Symantec Corporation, 2015). It is imperative that

retail businesses get ahead of the cyber threats and make a lasting commitment to ongoing

investment in their information security.

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Insurance against a Cyberattack. Having a cyber insurance policy that covers different

cyber-related incidents is vital to any cyber risk management approach. What is cyber insurance?

It's insurance that provides business' liability coverage for any breaches involving private

customer information such as social security numbers, credit/debit card numbers, account

numbers, and driver's license numbers ( Nationwide Mutual Insurance Company., 2017). General

liability insurance is usually limited to physical injuries and property damage, and does not

include protection for cyber-related incidents. The following information regarding cyber

insurance is provided by Nationwide Insurance.

Cyber insurance covers the following:

 Legal fees and expenses

 Informing customers of a data breach

 Restoring the identities of customers affected by a breach

 Regaining breached information

 Fixing compromised computer systems

The coverage for cyber-related incidents will vary slightly from one insurance company to

another. Nationwide provides three types of cyber insurance:

1. Data compromise protection, which covers credit monitoring.

2. Identity recovery protection, which covers identity fraud and credit repair.

3. CyberOne protection, which covers damage caused by a virus or computer attack,

and data restoration costs.

Retail businesses may find themselves in litigation and experience significant loss in profits as a

result of a cyberattack. By implementing a decent insurance policy, the retailer can save

themselves from litigation and minimize overall loss. The type of insurance policy and insurance

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premium depends on the goods and services sold, the current state of their information security,

vulnerabilities, annual revenue, and privacy regulations (Symantec Corporation, 2015). Retailers

are encouraged to shop around for a cyber incident policy before making a final decision. There

are also insurance companies that strictly specialize in cyber insurance such as Root9B, RSA,

IBM Security, Dell SecureWorks, and Palo Alto Networks.

Building Industry Partnerships

Retailers can learn a lot from one another’s experiences. Retail businesses better protect

themselves against attacks by building relationships with fellow retailers, sharing details of

attacks and teaming up with industry stakeholders (Symantec Corporation, 2015). The Retail

Cyber Intelligence Sharing Center (R-CISC) and the Information Sharing and Analysis Center

(ISAC) are two main organizations that support sharing of information between retailers. The

National Retail Federation (NRF) established a Retail Cyber Intelligence threat alert system in

conjunction with the Financial Services Information Sharing and Analysis Center (FS-ISAC) and

the U.S. Department of Homeland Security in order to assist information sharing between

retailers (Symantec Corporation, 2015). The information shared can create new cybersecurity

policies and procedures that will prevent future attacks.

Comparison of the Findings to Other Studies

When compared to other studies, this paper has a much broader coverage of cybersecurity

threats in the retail industry. The purpose of these findings is to provide a general understanding

of the cyber threats that can easily cause damage and harm to retail businesses. The information

provided in this paper is not specific to one retailer. The information was collected from many

different reports and articles regarding multiple retail businesses that were victims of

cyberattacks.

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Limitations of the Study

Limitations of the study include lack of information reported by compromised retail

businesses. Retail businesses selectively choose what to share with the media and the public

regarding their cybersecurity policies, procedures, and encounters. As can be expected, highly

sensitive and private customer information is kept from the public, and therefore this study lacks

in detail pertaining to the retailers acknowledged. The statistics presented in this study were

collected from a small sample of retail businesses that experienced a highly publicized

cyberattack. The study was not authorized by any of these retail businesses and was not privy to

specific facts involving names, costs, and productivity.

38

RECOMMENDATIONS

Establish IT Governance

IT governance is a management process that outlines decision rights, ensures risk

tolerance is involved in decision making, and offers a method of measuring expectations through

a compliance process (Microsoft, 2008). Before any decisions can be made the governance

structure and process must be determined. This will name the designated retail business and IT

representatives who will be solely responsible for making decisions and held accountable for any

issues that may arise. The determination of initiatives and devices will ultimately be the result of

governance activities. IT governance will also offer an environment in which employees can

appreciate and understand the benefits of a governance program (Microsoft, 2008).

Establishing IT governance includes the following steps:

 Setting vision. This step establishes the governance structure for IT and generates

decision-making power and culpability. The business will create clear and concise goals,

adopt requirements from appropriate standards and regulatory bodies, determine risk

tolerance, outline performance indicators, and create a method of measuring progress

(Microsoft, 2008). The business will also create a setting for governance activities,

determine policies, communication plans, risk management plans, liability for

governance decisions. In this step, the business will produce an IT governance contract

and name an owner (Microsoft, 2008).

 Partnering IT with the business. This step will also decide if overall governance and IT

governance is the right fit for the business. If it is not a good fit, IT governance will feel

the consequences. Retailers will map out business-oriented goals, management mandates,

respective owners, legal interpretation requirements, compliance requirements, identify

39

governance committee members meetings, and clearly defined roles and responsibilities

(Microsoft, 2008).

 Classify regulations and standards. The business must inspect and properly implement

these regulations and standards. The business must specify regulatory requirements,

require IT analysis of IT service management frameworks, identify IT competencies and

restraints, and as mentioned earlier, implement a governance framework that signifies the

least organizational burden for the maximum benefit to productivity, proficiency,

compliance, and alignment with the business needs (Microsoft, 2008).

 Create a policy. Establishing a policy helps guide employees to exemplify the desired

behaviors. The business must determine the processes that need explicit performance

measures defined by policy, document and communicate policy, identify non-compliance

or other situations where they have responded less than adequately, and put policy into

practice (Microsoft, 2008). The business should also consult the legal department

regarding the proposed policy to ensure that no laws are broken. The policy must be

clear, concise, and easily understood by all employees. The policy should use common

terms and concepts, but incorporate basic cybersecurity keywords.

Invest in Training

Instruct employees not to share personal information in email communications, unsolicited

phone calls, or text messages. Instruct employees to refrain from entering personal information

in pop-up windows when using the internet. Employers need to update all security software and

other software programs on a regular basis (Symantec Corporation, n.d.). Educate employees on

safe computer and internet practices. Computer knowledge and security vary from person to

person. Therefore, it is important to provide the same amount of training to all employees. Not

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only do employees need to be trained, but they also need to be recognized for learning the skills

and practicing them in the workplace. Employees need to be reminded of their value, and need to

feel appreciated by the companies that they work for. Angry and disgruntled employees are

much more likely to pose a security concern than employees who are happy with their job and

employer. Make training interactive and fun, will encourage employees to participate in group

discussions, and even prompt them to share their own ideas.

Cyber Security Best Practices

Train employees to contact the IT department immediately if they receive any suspicious

phone calls. Hackers will pose as IT in attempt to trick employees into installing malware, or

convince them to share confidential information as fuel for cyberattacks. Remind employees to

be careful not to leak intellectual property. Even if the leak is accidental, it can cause severe

repercussions. Instruct employees to be mindful when sharing pictures that reveal sensitive

information on any visual boards or computer screens. If these boards or screens may be visible

to outsiders. Have employees report any warnings from Internet security software to IT as soon

as possible. IT may not be aware of all threats that occur.

Require employees to inform the IT department when they are traveling, especially if

they are going to be using public wireless Internet. Ensure employees are knowledgeable in

using the company’s Virtual Private Network (VPN), (Symantec Corporation, n.d.). Educate

employees not to click on links open attachments in emails from unknown senders. Phishing

emails trick employees into who open these links or attachments without verifying their

legitimacy. As a result, employees create an opening that leaves the company vulnerable to

malware. Train employees contact your IT department if they are unsure about an email’s

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legitimacy. Also, instruct employees to refrain from even opening emails from senders that are

unfamiliar. This way they are a not tempted to open any links or attachments.

Online Activities

Stealing intellectual property and sharing company secrets is generally against company

policy and procedures. However, employees should still be instructed not to steal or share any

company information. The business may even track the use of their documents, and therefore

employees’ activities are private. Consult current Acceptable Electronic Use (AEU) policy, and

refer to the instructions on safe use of devices. If the business does not have a current AEU

policy, they should partner with IT to create and implement one immediately. The more time

spent without an AEU is more time that employees are left without guidelines to follow when

using devices. Consult the IT department before backing up devices to cloud services, and

request a list of authorized cloud solutions (Symantec Corporation, n.d.). Ensure that cloud

services are also a part of the AEU. Require the IT department to research existing, successful

AEU’s at other retail businesses. Instruct them to create a visual illustrating the pros and cons of

the differing AEU’s. Once all options have been discussed, draft an updated AEU and

communicate it company-wide.

Best Practices for Contacting IT Support

When in doubt, call IT. Many times an unassuming computer update can snowball into a

malware infection. Require employees to seek permission to use personal devices. IT department

must determine if the device is allowed to access and upload sensitive, corporate information.

Require employees to only use authorized applications when accessing corporate documents.

Educate employees on the process of allowing IT to connect to their workstation. By doing this,

time will be saved when IT assistance is needed to resolve an issue. Educate employees on basic

42

computer hardware terms (Symantec Corporation, n.d.). This way IT can identify the root of the

problem faster.

Neutralize Third-Party Risk

The business must create a master list of all third-party affiliates. Next, they should

partner with the IT department to measure the risk posed by each third party. Prior cybersecurity

breaches involving any of the third parties should be taken into account. In addition to the third

parties’ prior history, a list of potential vulnerabilities in regards to protection of data and billing

method for services should be considered. By mapping out the past and future interactions with

third-party affiliates, the business can be better prepared to respond to a third-party breach of

security. This will save time and money. The business will ultimately determine whether the risk

is worth working with these third-parties.

How to Use the NIST Framework

It is recommended that the business utilize resources found on the NIST's Framework

website in order to assist IT decision makers. The Framework is not intended to replace any

current cybersecurity processes. The business can use its existing process in conjunction with the

Framework to find holes in its existing cybersecurity approach and create a plan for

improvement. The next sections present different methods in which businesses can use the

Framework to create or improve their cybersecurity.

Establish or Improve a Cybersecurity Program based on the Cybersecurity Framework

Step 1: Prioritize and Scope. In this step, the business must determine mission objectives

and high-level priorities (National Institute of Standards and Technology, 2014).

Step 2: Orient. After the general structure of the cybersecurity program has been created

the business will determine relative systems and assets, regulatory requirements, and risk

43

management. Then the business will identify cybersecurity threats, weaknesses of the systems

and assets (National Institute of Standards and Technology, 2014).

Step 3: Create a Current Profile. In this step, the business will create a Current Profile by

demonstrating which Category and Subcategory outcomes from the Framework Core are

presently being accomplished.

Step 4: Conduct a Risk Assessment. The assessment needs to be based on the business’

general risk management process or former risk assessment practices (National Institute of

Standards and Technology, 2014). The business will evaluate the working environment to

determine the probability of a cybersecurity incident and the effect that the incident would

potentially have on the business.

Step 5: Create a Target Profile. The business will build a Target Profile that concentrates

on the evaluation of the Framework Categories and Subcategories explaining the business’

preferred cybersecurity results. The business can also add their own Categories and Sub

categories to account for additional or exclusive risks. The business may also take into account

the requests and guidance of external stakeholders when building a Target Profile (National

Institute of Standards and Technology, 2014).

Step 6: Determine, Analyze, and Prioritize Gaps. In this step, the business will compare

the Current Profile and the Target Profile in order to identify any disparities. Then the business

will generate an action plan to address the disparities, and a cost/benefit examination to

accomplish the results in the Target Profile. Next, the business will decide what resources are

required to resolve the disparities (National Institute of Standards and Technology, 2014).

Step 7: Implement Action Plan. In this last step, the business will decide what actions to

take to address the disparities mentioned in the preceding step. Next, the business will observe its

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existing cybersecurity procedures against the Target Profile. The business can repeat the steps as

many times necessary to continue evaluating and developing its cybersecurity program,

(National Institute of Standards and Technology, 2014).

Commit to Ongoing Investment

The retailer needs to establish a budget strictly for the IT department. The budget needs

to incorporate security software, security updates, adequate IT staffing, state of the art devices

and workstations. The IT budget should be one of the largest budgets within the retail business.

The budget should also account for any damaged devices or resources needed in the event of a

cyberattack. Costs incurred from an attack can potentially cost millions of dollars in repairs. The

retail business should invest in training courses, such as interactive computer training that

illustrate cybersecurity issues employees may encounter. Have experts from currently used tech

vendors host in-person training in the conference room every few months. Require the IT

department to host weekly 10 minute meetings, and share current cybersecurity topics or issues.

Have the IT department send regular emails including a “fun fact” or one question quiz to test

the recipients’ cybersecurity knowledge. Report the results of these quizzes at the weekly

meetings. Serve refreshments and hand out prizes at the meetings to encourage participation.

Find ways to motivate employees to participate.

Insurance against a Cyberattack

It is important for retailers to determine the right cyber insurance policy for their

business. The type and amount of coverage should be based on the size of the business, and the

goods and services the retailer provides. It is recommended that the C-Suite partners with the IT

department to shop for the proper cyber insurance coverage. Request consultations with each of

the cyber insurance companies, and ask for information on each of the policies they offer.

45

Consider how long the insurance company has been in operation, and the size of their client base.

If possible ask for a list of retailers on their client list. Require the IT department to research the

pros and cons of each insurance company and their cyber policy. Narrow the down the options

by presenting all findings to the Board of Directors and the rest of the C-Suite members, and take

a final vote.

Benefit Through Industry Partnerships

In order to fully understand the current cybersecurity issues in the retail industry, the

business must be aware of the experiences of their fellow retailers. The best way to learn is

through other people’s mistakes. Most retailers will refrain from sharing intimate details about

their cybersecurity incidents, however by building a relationship and gaining their trust an open

line of communication can be established. The Retail Cyber Intelligence Sharing Center (R-

CISC) and the Information Sharing and Analysis Center (ISAC) are two leading organizations

that support sharing of information between retailers. The business should also participate and

become an active member of these organizations and require the IT department to monitor and

reference these two organizations for current cybersecurity retail news.

The Retail Cyber Intelligence Sharing Center (R-CISC) provides education, training, an

information, and analysis center, research and strategic support. According to the R-CISC

retailers are stronger together, (Retail Cyber Intelligence Sharing Center, 2016).

The R-CISC shares the following information:

 Incident (who, what, where)

 Threat Actor

 Course of Action

 Campaign (motive)

46

 TTP (Tactics, techniques, or procedures)

 Observables

 Target Exploit

 Indicators (Retail Cyber Intelligence Sharing Center, 2016)

Information Sharing and Analysis Centers (ISACs) assist retailers in cyber and physical

security threats. ISACs gather, examine and distribute cybersecurity threat information to their

members and give members tools to alleviate risks and improve resiliency ( National Council of

ISACs, 2017). Retailers should require their IT department to report any news or updates from

the ISACs on a weekly basis. The IT department should also be required to propose action plans

to deal with any new cyber threats that are found by the R-CISC and the ISACs. These plans

should be reviewed and approved by the C-suite and Board of Directors.

47

CONCLUSION

Retail businesses need to be aware of cybersecurity threats in the retail industry, in order

to select a strong security system and mitigate potential threats. The constant evolution of

devices and online services are redefining the way that consumers shop. While it is necessary for

businesses to adopt innovative payment methods to compete with other retailers, they must also

keep up with the increasingly complex cyber threats. Retailers need to bridge the gap between IT

security, technology, staffing and retail experience in order to remain relevant and successful.

Retailers are advised to hire cybersecurity experts and service providers that deliver strong

security solutions that meet their specific needs. Retailers can minimize the total loss to their

business and maintain the trust of their customers by building strong partnerships with fellow

retailers, strong cybersecurity methods, and risk management strategies.

There is no one way to prevent or mitigate future cybersecurity threats. The solution lies

in the combination of IT governance, training, neutralization of third-party risk, use of the NIST

Framework, and commitment to invest in the cybersecurity program. Retail employees are the

first line of defense against an attack. They must be educated regularly on the risks of

cybersecurity events and how they impact their employment, productivity, wages, and success of

the overall business. Without proper training employees are left in the dark, not knowing the

dangers of a cyberattack and the lasting devastation it can leave behind. The responsibility is not

solely in the hands of the employees, but also the retail business itself to protect against any

breach of information.

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