CircleIn APP

BOROUGH OF MANHATTAN COMMUNITY COLLEGE

BUSINESS MANAGEMENT DEPARTMENT

Assignment #3

INSTRUCTIONS: This assignment is based on your registration, usage, and experience of the CircleIn app.

For this assignment students will need to analyze CircleIn from a business and a consumer perspective.

Purpose: Improve retention and graduation rates

Mission Statement: When students CircleIn together, it helps improve learning,

studying, and belonging.

ESSAY QUESTIONS: Below are the questions to be answered in your essay analysis of CircleIn:

● First Paragraph: Overview

o Provide an overview of CircleIn (what it is & what it provides) in your own

words.

o Identify the business classification and the industry(ies) CircleIn operates in.

o Limit this paragraph to no more than 4 sentences.

● Second Paragraph: Consumer Perspective (as an active user of the App)

o Was the App readily accessible? Be descriptive.

o Was the App user friendly? Be specific.

o Did the App meet/fulfill the goal of its mission statement?

o Did you experience a sense of community while navigating the site? Be

descriptive and specific.

o Identify two (2) strengths and two (2) weaknesses of the App. Be specific.

o Limit this section to no more than 6 sentences.

● Third Paragraph: Business Perspective (as an executive involved in the business with decision making

authority)

o Is the App design conducive to achieving its goal? Why or why not? Be specific.

o In reviewing feedback, the weaknesses identified in paragraph two are consistent. How would you

recommend addressing these weaknesses? Be specific.

o Based on the site evaluation, is/are there any recommendation(s) you would make to improve upon

the user experience.

o Limit this paragraph to no more than 5 sentences.

• Provides:

• Active Help

• Knowledge Sharing

• Guidance

• Preparation

• Conversations

Page | 2 CircleIn Analysis

● Fourth Paragraph: Reflections o Discuss three (3) ways you used CircleIn.

o Were the ways in which you used CircleIn beneficial/effective. Be specific.

o In what specific way did the use of CircleIn impact you (either personally or from

a student perspective)?

o Describe your level of engagement with your peers in CircleIn. Be specific.

o Based on your experience, would your engagement with your peers been the same

without CircleIn. Why? Why not? Be specific.

o Provide your opinion on CircleIn and if you would/wouldn’t recommend its

continued use for the BUS 104 course. Be specific and provide a well-founded

rationale.

FORMAT: ● Essay format, answer & fully support all questions above. ● Provide section headings based on the paragraph breakdown given above (Overview, Consumer

Perspective, Business Perspective, & Reflections). ● Typed; double-spaced; 12 pitch font; .7" margins; No more than 2 pages. ● All essays are to be saved as a “Word Document” (ONLY formatted accepted) ● Due Date: Saturday, May 13, 2023; ● Spell-check your essay before submitting. Make sure to include your name on the essay. DO NOT

submit essay via e-mail.