Feasibility Assessment, The Plan and Getting the Market Paper
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The Problem Travelers want meaningful experiences based on their interests, but aren’t sure where to begin Tour guides want to share their expertise and knowledge, but don’t know how to find clients How can we create a platform that facilitates extraordinary experiences for both travelers and tour guides?
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Our Vision Guia (GEE-ya) = Spanish for guide Create meaningful connections between travelers and locals Promote travel and tourism as a force for good in the world Eliminate the inconvenience and uncertainty of booking private tours Help tour guides share their expertise and grow their income
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Meet the Team Dave Francois CEO Audrey Vertovec CMO/CPMO Anisha Ligal CFO Tour Guide Extraordinaire Experience-Driven Extrovert Detail-Oriented Enterpriser
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Guia Customers The Traveler The Guides How do we build a connection between these users? style.visibility style.visibility style.visibility style.visibility style.visibility style.visibility style.visibility
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Product Overview GUIA is a digital platform which connects travelers and tour guides
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Competitive Advantage Guide Profitability Through minimum travelers per tour Easy to Use App For both travelers and guides Flexible Booking Travelers can see day-of tours available or book in advance 2- W ay R ating S ystem Powers our algorithm to ensure not only excellent tours, but also quality travelers Guide Vetting, Support, and Feedback E nsures quality by supporting guides throughout the process People-Driven Algorithm Guia checks tours frequently to ensure quality and equal opportunity
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Competitive Advantage
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Market Reach Launch driven through social media campaign strategies and local content creator partnerships Denver Washington DC Charleston
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Market Opportunity 2.29B 22.9M 235K Domestic trips by Americans Source:https://www.condorferries.co.uk/us-tourism-travel-statistics Available market Share of Market
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Funding Requirements How much are we raising? How much have we raised? How will we spend the money? $400K $30K Development, testing, and expansion Marketing Legal
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Financial Model
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QUESTIONS ?
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2021-10-27T18:51:27Z David Francois
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