You can see the effect of the matching principle on your Capsim Core Income Statement. When you sell products, the amount you paid for the materials and labor will show up in the Variable Cost section, even though your company paid those bills earlier. Th
Contents
ZP95294_1 Round 2 - 2022 Report
Section 1 Research and Development
Section 2 Marketing Low Tech
Section 3 Marketing High Tech
Section 4 Production
Section 5 Finance
Section 6 Product Financials
Section 7 Custom Modules
0 . 1 H i g h L eve l O ve r v i e w
Andrews Baldwin Chester Digby Erie Ferris Average
Sales $32,477 $79,895 $60,598 $45,745 $31,933 $68,645 $53,216
Pro�t $2,664 $12,419 $8,016 $5,484 $3,783 $6,102 $6,411
Contribution Margin 38.02% 34.73% 32.49% 32.12% 32.63% 34.36% 34.06%
Stock Price $19.14 $44.58 $26.55 $21.09 $13.91 $23.70 $24.83
Emergency Loan $0 $0 $0 $0 $0 $0 $0
Market Share 10.2% 25.0% 19.0% 14.3% 10.0% 21.5% 16.7%
Section 1 | Research and Development
1 . 2 L o w Te c h
Customer Buying Criteria Expectations Importance
Price $15.00 - $35.00 41%
Age 3 Years 29%
Reliability 14,000 - 20,000 Hours 21%
Positioning Performance 5.8 Size 14.2 9%
1 . 3 H i g h Te c h
Customer Buying Criteria Expectations Importance
Positioning Performance 8.8 Size 11.2 33%
Age 0 Years 29%
Price $25.00 - $45.00 25%
Reliability 17,000 - 23,000 Hours 13%
1.4 Perceptual Map
Performance
Si ze
AbleAbleAble
BakerBakerBaker
CakeCakeCake
DazeDazeDazeEatEatEatFastFastFast
FrostFrostFrost
0 2 4 6 8 10 12 14 16 18 20 0
2
4
6
8
10
12
14
16
18
20
1 . 5 P ro d u c t L i s t
Name Performance Size Reliability Age Revision Date
Able 7.5 13.0 18,550 1.9 April 6, 2022
Ace -- -- -- -- April 1, 2023
Baker 8.8 11.0 23,000 1.5 December 24, 2022
Cake 7.6 12.4 21,300 2.6 December 14, 2022
Daze 5.8 14.2 20,000 1.9 May 20, 2022
Dino -- -- -- -- October 15, 2023
Eat 5.8 14.2 19,000 1.9 May 18, 2022
Fast 6.0 14.0 17,000 2.9 May 3, 2022
Frost 8.1 11.9 17,000 0.7 April 28, 2022
Section 2 | Marketing
Low Tech 2 . 1 C u s to m e r B u y i n g C r i t e r i a
Expectations Importance
Price $15.00 - $35.00 41%
Age 3 Years 29%
Reliability 14,000 - 20,000 Hours 21%
Positioning Performance 5.8 Size 14.2 9%
2 . 2 D e m a n d I n f o r m a t i o n
2022 Total Market Size 6,098
2022 Total Units Sold 5,437
2023 Demand Growth Rate 10%
2.3 Market Share
AndrewsAndrews
7.2 %7.2 %
Andrews
7.2 %
BaldwinBaldwin
0.0 %0.0 %
Baldwin
0.0 %
ChesterChester
27.0 %27.0 %
Chester
27.0 %
DigbyDigby
23.1 %23.1 %
Digby
23.1 %
ErieErie
16.2 %16.2 %
Erie
16.2 %
FerrisFerris
26.6 %26.6 %
Ferris
26.6 %
Andrews Baldwin Chester Digby Erie Ferris
2 . 4 To p P ro d u c t s
Name Price Units Sold Potential
Sold Stock Out
Age Performance Size Reliability Sales
Budget Customer
Accessibility Promo Budget
Customer Awareness
Customer Satisfaction
Cake $36.00 1,465 1,072 Yes 2.6 7.6 12.4 21,300 $1,200 32% $1,200 67% 14
Fast $34.00 1,435 1,966 Yes 2.9 6 14 17,000 $2,500 62% $2,000 100% 26
Daze $33.00 1,256 1,358 Yes 1.9 5.8 14.2 20,000 $1,000 30% $1,000 59% 19
Eat $32.25 880 1,323 Yes 1.9 5.8 14.2 19,000 $800 23% $800 41% 14
Able $41.00 390 370 Yes 1.9 7.5 13 18,550 $2,000 22% $2,000 95% 5
Frost $44.00 10 10 Yes 0.7 8.1 11.9 17,000 $2,000 62% $2,000 70% 0
Section 3 | Marketing
High Tech 3 . 1 C u s to m e r B u y i n g C r i t e r i a
Expectations Importance
Positioning Performance 8.8 Size 11.2 33%
Age 0 Years 29%
Price $25.00 - $45.00 25%
Reliability 17,000 - 23,000 Hours 13%
3 . 2 D e m a n d I n f o r m a t i o n
2022 Total Market Size 3,110
2022 Total Units Sold 3,110
2023 Demand Growth Rate 20%
3.3 Market Share
AndrewsAndrews
12.9 %12.9 %
Andrews
12.9 %
BaldwinBaldwin
57.1 %57.1 %
Baldwin
57.1 %
ChesterChester
7.0 %7.0 %
Chester
7.0 %
DigbyDigby
4.2 %4.2 %
Digby
4.2 %
ErieErie
3.5 %3.5 %
Erie
3.5 %
FerrisFerris
15.3 %15.3 %
Ferris
15.3 %
Andrews Baldwin Chester Digby Erie Ferris
3 . 4 To p P ro d u c t s
Name Price Units Sold Potential
Sold Stock Out
Age Performance Size Reliability Sales
Budget Customer
Accessibility Promo Budget
Customer Awareness
Customer Satisfaction
Baker $45.00 1,775 658 No 1.5 8.8 11 23,000 $2,400 61% $1,350 75% 33
Able $41.00 402 665 Yes 1.9 7.5 13 18,550 $2,000 54% $2,000 95% 13
Frost $44.00 326 691 Yes 0.7 8.1 11.9 17,000 $2,000 66% $2,000 70% 26
Cake $36.00 218 265 Yes 2.6 7.6 12.4 21,300 $1,200 34% $1,200 67% 15
Fast $34.00 149 308 Yes 2.9 6 14 17,000 $2,500 66% $2,000 100% 7
Daze $33.00 130 256 Yes 1.9 5.8 14.2 20,000 $1,000 25% $1,000 59% 9
Eat $32.25 110 268 Yes 1.9 5.8 14.2 19,000 $800 24% $800 41% 7
Section 4 | Production
Production vs Capacity
792792792
1,7821,7821,782
1,6831,6831,683
1,3861,3861,386
990990990
1,9201,9201,920
400400400
900900900
1,0001,0001,000
1,0001,0001,000
550550550
1,0501,0501,050
Production Capacity
Andrews
Baldwin
Chester
Digby
Erie
Ferris
0 200 400 600 800 1000 1200 1400 1600 1800 2000100 300 500 700 900 1100 1300 1500 1700 1900 2…
4 . 1 P l a n t I n f o r m a t i o n
Name Primary Segment Units Produced Units Sold Inventory Price Material Cost Labor Cost Contribution Margin Auto. Next Round Capacity Next Round Plant Utilization
Able High Tech 792 792 0 $41.00 $14.44 $10.19 38% 5 750 200%
Ace -- 0 0 0 $0.00 $0.00 $0.00 0% 1.7 600 0%
Baker High Tech 1,782 1,775 7 $45.00 $19.20 $12.35 34.7% 2.8 1,300 200%
Cake High Tech 1,683 1,683 0 $36.00 $15.98 $10.10 32.5% 4.4 1,050 170%
Daze Low Tech 1,386 1,386 0 $33.00 $11.84 $10.67 32.1% 3 1,000 140%
Dino -- 0 0 0 $0.00 $0.00 $0.00 0% 2 750 0%
Eat Low Tech 990 990 0 $32.25 $11.54 $9.97 32.6% 4 850 182%
Fast Low Tech 1,584 1,584 0 $34.00 $11.35 $9.74 35.3% 5 1,150 200%
Frost High Tech 336 336 0 $44.00 $15.73 $14.25 30.8% 1.5 400 200%
Section 5 | Finance
5 . 1 I n c o m e S t a t e m e n t
Andrews Baldwin Chester Digby Erie Ferris
Sales $32,477 $79,895 $60,598 $45,745 $31,933 $68,645
Variable Costs
Direct Material $12,055 $30,196 $23,899 $16,269 $11,640 $24,843
Direct Labor $8,073 $21,931 $17,008 $14,785 $9,874 $20,218
Inventory Carry $0 $24 $0 $0 $0 $0
Total Variable Costs (Labor, Material, Carry) $20,128 $52,150 $40,907 $31,053 $21,514 $45,061
Contribution Margin $12,349 $27,745 $19,691 $14,692 $10,418 $23,584
Period Costs
Depreciation $1,300 $1,704 $1,652 $1,200 $1,247 $2,313
SG&A
R&D $1,260 $979 $952 $1,382 $377 $657
Promotions $2,000 $1,350 $1,200 $1,000 $800 $4,000
Sales $2,000 $2,400 $1,200 $1,000 $800 $4,500
Administration $596 $1,315 $982 $737 $716 $1,122
Total Period Costs $7,156 $7,748 $5,986 $5,319 $3,939 $12,592
Net Margin $5,193 $19,997 $13,704 $9,373 $6,479 $10,992
Other (Fees/Write-offs/Bonuses/Relocation Fee) $400 $247 $369 $150 $64 $300
EBIT $4,793 $19,750 $13,335 $9,223 $6,415 $10,692
Interest (Short term/Long Term) $611 $253 $751 $614 $475 $1,113
Taxes $1,464 $6,824 $4,404 $3,013 $2,079 $3,353
Pro�t Sharing $54 $253 $164 $112 $77 $125
Net Pro�t $2,664 $12,419 $8,016 $5,484 $3,783 $6,102
5 . 2 C a s h F l o w S t a t e m e n t
Andrews Baldwin Chester Digby Erie Ferris
Starting Cash Position $18,044 $10,800 $7,934 $8,995 $9,521 $10,678
Cash From Operations
Net Income(Loss) $2,664 $12,419 $8,016 $5,484 $3,783 $6,102
Adjustment For Non-Cash Items
Depreciation $1,300 $1,704 $1,652 $1,200 $1,247 $2,313
Extraordinary Gains/Losses/Write-offs $0 $195 $145 $0 $42 $0
Changes In Current Assets And Liabilities
Accounts Payable ($78) $1,060 $615 ($42) ($557) $729
Inventory $0 ($201) $0 $0 $0 $0
Accounts Receivable $456 ($1,429) ($1,140) ($155) $179 ($1,261)
Net Cash From Operations $4,342 $13,748 $9,288 $6,487 $4,694 $7,883
Cash From Investing
Net Plant Improvements ($18,380) ($7,960) ($3,580) ($10,500) ($6,600) ($13,440)
Cash From Financing
Dividends Paid $0 ($1,439) $0 $0 ($700) $0
Sales Of Common Stock $8,000 $0 $1,900 $3,000 $0 $3,000
Purchase Of Common Stock $0 ($1,500) ($500) $0 $0 $0
Cash From Long-Term Debt Issued $0 $0 $1,600 $0 $0 $3,000
Early Retirement Of Long-Term Debt $0 ($2,000) ($2,800) $0 ($1,500) $0
Retirement Of Current Debt $0 $0 $0 $0 $0 ($1,000)
Cash From Current Debt Borrowing $0 $0 $3,500 $0 $0 $0
Cash From Emergency Loan $0 $0 $0 $0 $0 $0
Net Cash From Financing $8,000 ($4,939) $3,700 $3,000 ($2,200) $5,000
Effect Of Exchange Rates $0 $0 $0 $0 $0 $0
Net Change In Cash ($6,038) $849 $9,408 ($1,013) ($4,106) ($557)
Ending Cash Position $12,006 $11,649 $17,342 $7,981 $5,415 $10,121
5 . 3 B a l a n c e S h e e t
Andrews Baldwin Chester Digby Erie Ferris
Cash $12,006 $11,649 $17,342 $7,981 $5,415 $10,121
Accounts Receivable $2,669 $6,567 $4,981 $3,760 $2,625 $5,642
Inventory $0 $201 $0 $0 $0 $0
Current Assets $14,676 $18,417 $22,323 $11,741 $8,040 $15,763
Plant and Equipment $27,180 $25,560 $24,780 $28,500 $18,700 $34,700
Accumulated Depreciation ($4,287) ($7,677) ($7,865) ($7,200) ($5,353) ($8,351)
Fixed Assets $22,893 $17,883 $16,915 $21,300 $13,347 $26,349
Total Assets $37,569 $36,299 $39,237 $33,041 $21,386 $42,113
Accounts Payable $1,654 $4,301 $3,362 $2,552 $1,768 $3,704
Current Debt $867 $0 $3,500 $867 $0 $867
Current Liabilities $2,521 $4,301 $6,862 $3,419 $1,768 $4,570
Long-Term Liabilities $4,333 $1,947 $4,145 $4,333 $3,742 $9,333
Total Liabilities $6,854 $6,248 $11,007 $7,752 $5,510 $13,904
Common Stock $12,623 $2,154 $6,171 $6,323 $2,323 $7,323
Retained Earnings $18,091 $27,898 $22,060 $18,966 $13,553 $20,886
Total Equity $30,714 $30,052 $28,230 $25,289 $15,876 $28,209
Total Liabilities & Equity $37,569 $36,299 $39,237 $33,041 $21,386 $42,113
5 . 4 S to c k M a r ke t S u m m a r y
Company Closing Price Change Shares Outstanding Market Cap Book Value EPS Dividend Yield P/E
Andrews $19.14 $0.40 2,632,948 $50m $11.67 $1.01 $0.00 0% 18.92
Baldwin $44.58 $17.73 1,944,149 $87m $15.46 $6.39 $0.74 1.7% 6.98
Chester $26.55 $9.66 2,271,096 $60m $12.43 $3.53 $0.00 0% 7.52
Digby $21.09 $5.81 2,286,012 $48m $11.06 $2.40 $0.00 0% 8.79
Erie $13.91 $4.61 2,000,000 $28m $7.94 $1.89 $0.35 2.5% 7.35
Ferris $23.70 $6.09 2,349,505 $56m $12.01 $2.60 $0.00 0% 9.13
5.5 Stock Price
11.1611.1611.16
18.7418.7418.74 19.1419.1419.14
26.8626.8626.86
44.5844.5844.58
26.5526.5526.55
15.2815.2815.28
9.39.39.3
13.9113.9113.91
23.723.723.7
Andrews Baldwin Chester Digby Erie Ferris
2020 2021 2022 2023 2024 2025 2026 2027 $0
$10
$20
$30
$40
$50
5 . 6 B o n d M a r ke t S u m m a r y
Company Series Face Value Yield Closing Price S&P Rating
Andrews 12.0S2024 13.0S2026
$1,733,333 $2,600,000
11.32% 11.37%
$106.01 $114.38
AAA AAA
Baldwin 13.0S2026 $1,946,881 11.33% $114.74 AAA
Chester 13.0S2026 9.2S2032
$2,544,816 $1,600,000
11.54% 9.14%
$112.61 $100.64
AA AA
Digby 12.0S2024 13.0S2026
$1,733,333 $2,600,000
11.36% 11.44%
$105.64 $113.67
AAA AAA
Erie 12.0S2024 13.0S2026
$1,141,942 $2,600,000
11.38% 11.47%
$105.46 $113.31
AAA AAA
Ferris
12.0S2024 13.0S2026 10.0S2031 9.8S2032
$1,733,333 $2,600,000 $2,000,000 $3,000,000
11.5% 11.69% 9.71% 9.62%
$104.37 $111.22 $102.94 $101.88
A A A A
Next Year's Prime Rate: 7%
5.7 Net Pro�t
Andrews Baldwin Chester Digby Erie Ferris $0
$2500
$5000
$7500
$10000
$12500
$15000
Section 6 | Product Financials
6 . 1 A n d re w s I n c o m e S t a t e m e n t
Able Ace Total
Sales $32,477 $0 $32,477
Variable Cost $20,128 $0 $20,128
Fixed Cost $6,156 $1,000 $7,156
Net Margin $6,193 ($1,000) $5,193
Other (Fees, Writeoffs) $400
Long Term Interest $546
Taxes & Tariffs $1,464
Pro�t Sharing $54
Net Pro�t $2,664
6 . 2 B a l d w i n I n c o m e S t a t e m e n t
Baker Total
Sales $79,895 $79,895
Variable Cost $52,150 $52,150
Fixed Cost $7,748 $7,748
Net Margin $19,997 $19,997
Other (Fees, Writeoffs) $247
Long Term Interest $253
Taxes & Tariffs $6,824
Pro�t Sharing $253
Net Pro�t $12,419
6 . 3 C h e s t e r I n c o m e S t a t e m e n t
Cake Total
Sales $60,598 $60,598
Variable Cost $40,907 $40,907
Fixed Cost $5,986 $5,986
Net Margin $13,704 $13,704
Other (Fees, Writeoffs) $369
Long Term Interest $478
Taxes & Tariffs $4,404
Pro�t Sharing $164
Net Pro�t $8,016
6 . 4 D i g by I n c o m e S t a t e m e n t
Daze Dino Total
Sales $45,745 $0 $45,745
Variable Cost $31,053 $0 $31,053
Fixed Cost $4,319 $1,000 $5,319
Net Margin $10,373 ($1,000) $9,373
Other (Fees, Writeoffs) $150
Long Term Interest $546
Taxes & Tariffs $3,013
Pro�t Sharing $112
Net Pro�t $5,484
6 . 5 E r i e I n c o m e S t a t e m e n t
Eat Total
Sales $31,933 $31,933
Variable Cost $21,514 $21,514
Fixed Cost $3,939 $3,939
Net Margin $6,479 $6,479
Other (Fees, Writeoffs) $64
Long Term Interest $475
Taxes & Tariffs $2,079
Pro�t Sharing $77
Net Pro�t $3,783
6 . 6 Fe r r i s I n c o m e S t a t e m e n t
Fast Frost Total
Sales $53,865 $14,781 $68,645
Variable Cost $34,833 $10,228 $45,061
Fixed Cost $7,709 $4,883 $12,592
Net Margin $11,323 ($331) $10,992
Other (Fees, Writeoffs) $300
Long Term Interest $1,040
Taxes & Tariffs $3,353
Pro�t Sharing $125
Net Pro�t $6,102
Section 7 | Custom Modules
7 . 1 Wo r k f o rc e S u m m a r y
Andrews Baldwin Chester Digby Erie Ferris
Number of Employees 135 368 294 269 168 338
First Shift 68 184 173 192 93 169
Second Shift 67 184 121 77 75 169
Overtime % 0% 0% 0% 0% 0% 0%
Turnover Rate 10.0% 10.0% 10.0% 10.0% 10.0% 10.0%
New Employees 14 117 73 51 17 93
Separated Employees 19 0 0 0 44 0
Productivity Index 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%