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Running head: CONCEPT JUSTIFICATION 1

CONCEPT JUSTIFICATION 7

Concept Justification

Sandy Camacho

MBA 705

4/12/20

Concept Justification

The rationale for the concept

The United States has one of the most advanced transport systems in the world. However, that is not to say there are no challenges. There are many problems which the country's transport systems still face, and there is a need for all people, all stakeholders, to contribute ideas which may help to improve the transport system. Notably, this paper focuses on the activities of the Metropolitan Transportation Authority (MTA), especially with regards to the Open Gangway Subway Cars Project in New York City. New York City is one of the busiest cities in the United States, and commuters usually experience a wide range of challenges. There are times when the city witnessed some of the worst gridlocks in the county, and these occurrences usually lead to the loss of human time. Statistics suggest that gridlocks in the highways lead to the loss of productive time running into billions of dollars (Congestion Pricing, n.d).

The Metropolitan Transportation Authority (MTA) sees more than 14.8 million people going through its transport system each day. That is a massive figure which is likely to cause chaos in the event where it is not properly handled. It is essential to have an understanding of the possible positive contributions which this project as well as some of the adverse effects which it may bring. In the long run, the findings may be useful in the development of changes which may help the organization. The introduction of the concept of Open Gangway Subway Cars Project is likely to play a key role in making sure that the Metropolitan Transportation Authority (MTA) improves its management of the transport systems within the New York region (Authority, 2016).

Opportunity

The project appears to utilize the advantages presented by emerging technologies to improve the region’s transport system. The development of new technologies makes it incredibly necessary for the Metropolitan Transportation Authority (MTA) to improve its traffic management (Kurzhanskiy & Varaiya, 2015). It is essential to note that most of the traffic problems which New Yorkers are facing may be addressed through the adoption of the most appropriate approaches which may address traffic snarl-ups and congestion on New York.

Description: Image result for new york gridlock

Fig. 1.0: Gridlock in New York City.

From the image above, it is evident that there are times when the highways of New York may experience some hugely devastating traffic congestions. The new project by the Metropolitan Transportation Authority (MTA) presents an opportunity to address one of the most devastating managerial and infrastructural problems which have caused most of the traffic problems in New York. It is important to note that the development of this project is likely to lead to the realization of better management of the city's transport system.

Market

The idea being promoted in this case is the Open Gangway Subway Cars Project, which is aimed at addressing the transport challenges which are being experienced by the commuters in New York City. While there are many cities in the United States which are experiencing transport challenges in the United States, this project is being developed to address the unique challenges facing the New York City transport system. Since the project has been designed and tailored to meet the unique needs of the New York transport challenges, the only market available for it is the Metropolitan Transportation Authority (MTA) (MTA, 2016). It is only this organization which is mandated to manage the New York transport challenges as well as addressing the various challenges facing the region’s transport.

Competition

There are many stakeholders who are seeking to come up with ideas aimed at addressing the transport system challenges being witnessed in the country. With each passing day, different stakeholders and entrepreneurs are seeking to come up with suggestions which they think if implemented, will contribute to the development of the transport systems (Martens, 2016). However, it is important to note that there are several factor competitive aspects of the Open Gangway Subway Cars Project which gives it an edge over its rivals.

· The project is designed solely to address the unique challenges facing New York’s transport systems; unlike many institutions or stakeholders which bring ideas and projects which are aimed at addressing the many transport challenges, it is notable that the current project has been developed with sights set only on the unique transport challenges facing New York.

· The project creates space for the application of emerging technology; there is no way in which technology may be omitted from the management of modern transport challenges. One of the primary advantages of the Open Gangway Subway Cars Project is that it makes it possible to utilize the most appropriate technologies to solve the problems.

· Value for money; one of the most critical issues for consideration in the development of projects is the ability to get value for money. The meaning of this is that the benefits which are to be obtained from the implementation of the project must be greater than the costs. As the analysis of this project indicates that the benefits will most likely outweigh the costs. Most importantly, the project is not so expensive that it will be unaffordable by the organization. The utilization of appropriate technology is likely to lower the costs of the project, and that will make sure that the project funding will not have adverse effects on the finances of the organization. When looking at project funding, it is essential to make sure that the costs of funding a single project do not prevent the implementation of other projects within the organization.

Company

There is a clear union between the Open Gangway Subway Cars Project and the mission, vision, and priorities of the Metropolitan Transportation Authority (MTA). In the first case, it is essential to note that the primary responsibility of the organization is to make sure that New York City has an effective transport system. Since this project will contribute to the effectiveness of the performance of the transport system in New York, there is a clear union between the two. Additionally, in the recent past, the organization has demonstrated its desire to adopt and implement appropriate technologies in the management of the transport system in New York. Thus, in the development of infrastructural changes to improve the transport system in New York, it would be necessary to make sure that there is adequate utilization of technology. The current project utilizes appropriate technology, and that makes it be in alignment with the needs and objectives of the organization.

Innovation

There are specific features which characterize innovation. Not any new idea which is being introduced is innovative. However, an old or a pre-existing idea may be used in a way which demonstrates innovation. The following is an analysis of the extent to which the project demonstrates innovation;

1. The project uses a new idea to solve an existing problem; while the idea of creating an Open Gangway Subway Cars may have been around for quite some time, it has never been seen as a way through which the transport challenges in New York may be addressed. The application of this idea to solve the transport problem is innovative.

1. The project will use locally available resources; innovative idea usually entails the utilization of locally available resources to address existing problems (Gault, 2018). Looking at the nature of the Open Gangway Subway Cars project, it is evident that all the resources which would be used are capable of being obtained locally. Thus, the fact that the project uses existing resources to solve existing challenges makes it innovative.

1. It can be twisted and adjusted to improve the quality of the outcome; like many other innovative ideas, the Open Gangway Subway Cars project may be twisted and changed in several ways in order to make sure that there is an improvement in the outcome.

References

Authority, M. T. (2016). Metropolitan transportation authority.

Congestion Pricing. (n.d). $100 Billion Cost of Traffic Congestion in Metro New York. Retrieved from https://pfnyc.org/wp-content/uploads/2018/01/2018-01-Congestion-Pricing.pdf

Gault, F. (2018). Defining and measuring innovation in all sectors of the economy. Research Policy47(3), 617-622.

Kurzhanskiy, A. A., & Varaiya, P. (2015). Traffic management: An outlook. Economics of transportation4(3), 135-146.

Martens, K. (2016). Transport justice: Designing fair transportation systems. Routledge.

MTA. (2016). The MTA Network: Public Transportation for the New York Region.