EVENT REPORT WRITING

Module Code:

UMKDC7-15-3

Module Title:

Staging & Evaluating Events

Submission Deadline:

2pm, 11th December 2018

Assessment Component

Component B (Report)

Assessment Weighting:

50% of total module mark

Marking and feedback deadline (20 working days)

16th January 2019 (This takes Christmas into account)

Assessment Instructions

, REPORT

Assessment Title: Event Staging Report

This is an individual piece of work and your submission will be in the form of a report. You should draw upon event team collaborative work undertaken during workshops and arranged event team meetings.

Your discussion should refer to your team event as staged during this module and to other specific named events and event types. You should refer to academic and practitioner literature, and wherever possible incorporate contemporary case-studies.

Report Requirements:

Using appropriate theoretical frameworks and drawing upon your work in event teams, detail the significance and impact of two event management domains. You are also required to consider techniques for the effective management and evaluation of each domain. You should choose two of the following event staging domains:

· Risk Management

· Event Experience

· Stakeholder Engagement

· Corporate Social Responsibility

· Managing Volunteers

Module Learning Outcomes Assessed

· Demonstrate understanding of the nature and meaning of events and the ‘event experience’, and the challenges of meeting the diverse needs and expectations of different stakeholders.

· Explain theories and concepts drawn from service operations and events management, and discuss their application in a practical context.

· Demonstrate knowledge of the legal and ethical responsibilities of staging events safely and sustainably.

· Apply a range of relevant tools and techniques in the evaluation, monitoring and measurement of events and their economic, social and/or environmental impacts

Marking Criteria

The following criteria will be used in evaluating this assessment:

Understanding of professional practice in events (30%)

Engagement with academic and professional literatures (30%)

Reflection and application of theory to practice (30%)

Presentation (10%)

.

PLEASE SEE APPENDIX A FOR FURTHER INFORMATION

Formative feedback and Support

Formative feedback provides opportunities to reflect on your ongoing work and preparation for your assignment. Opportunities for formative feedback include:

· The in-class presentations

· Q&A time during tutorials and lectures

· Café MET drop-ins during term time

After the marking period you will receive detailed written feedback on your assessment.

Further information about this assessment is available on the Blackboard site for this module and includes:

· Module handbook

· Reading list

Formatting

All work should be word processed in 12 point font Times New Roman or Arial and double spaced

Please use the following file format(s) Word or PDF

Please ensure that you provide the following details on the first page of your coursework:

· Student Number

· Assessment Title (‘Report’)

· Module Name and Module Number

Word Limit

The upper assignment word-count limit is 1650 words for the report

· This word-count includes everything in the main body of the text (e.g. headings, tables, citations, quotations).

· It excludes appendices and references. However, please note that appendices must be used appropriately. Important information should be included in the main body of the text. Appendices should not be used as a means of ‘extending’ the word count.

· There is no direct penalty for exceeding the word count, but the marker WILL stop reading once the maximum word limit has been reached and nothing further will be taken into account in the allocation of marks.

You can view the UWE word count policy here: http://www1.uwe.ac.uk/aboutus/policies

Referencing:

Please adhere to the principles of good academic practice and ensure you reference all sources used when developing your assessment, using the UWE Harvard system. Failure to properly reference your work to original source material can be grounds for the assessment offence of plagiarism and may result in failure of the assessment or have more serious implications.

For further guidance on correct referencing go to:

http://www1.uwe.ac.uk/students/studysupport/studyskills/referencing.aspx

Details of what constitutes plagiarism and how to avoid it can be found here:

http://www1.uwe.ac.uk/students/studysupport/studyskills/readingandwriting/plagiarism.aspx

For general guidance on how to avoid assessment offences see:

http://www1.uwe.ac.uk/students/academicadvice/assessments/assessmentoffences.aspx

Instructions for submission

You must submit your assignment before the stated deadline by electronic submission through Blackboard. Notification that the electronic submission portal is open for your assignment is displayed (usually two weeks before the submission date) in the Coursework tab in myUWE, the Coursework tab in Blackboard and via an announcement in the Blackboard course.

Please allow sufficient time to upload your assignment, noting that the system becomes busier and slower as the deadline approaches. Only your final upload will be counted. Ensure all your information is submitted at one attempt to avoid ‘overwriting’ your intended submission. Always check and retain your receipts.

Late submission in the 24 hours following the deadline will be accepted but the assignment mark will be capped at 40%. Submissions after 24 hours will not be accepted. For full guidance on online submission through Blackboard, see:

http://info.uwe.ac.uk/online/Blackboard/students/guides/assignments/default.asp

Submissions of coursework by any other method (including a paper copy, on disk or by email) are NOT permissible for this module unless specifically agreed in advance of the submission date.

Before submitting your work, please ensure that:

· You have proof read you work thoroughly to ensure your work is presented appropriately

· You have addressed all the required elements of the assessment

· You have referenced in accordance with the guidance provided

· You have addressed each of the marking criterion

· The submission is in the correct format

Final feedback and marks release

Students will normally receive marks and feedback on their submission within 20 working days of the submission deadline (not including any public holidays or university closure days). Any delay in returning students’ work will be communicated by the module leader via Blackboard.

Feedback on this module is not limited to the written comments you will receive on individual written assessment submissions.

Feedback and marks for this module will be available by the 18th of January 2019.

For further guidance on feedback, please refer to the module handbook.

Further Guidance and Support

General guidance on study skills: is available at: http://www1.uwe.ac.uk/students/studysupport/studyskills.aspx

Specific study skills pages relating to this module include:

Presentation skills: https://www1.uwe.ac.uk/students/studysupport/studyskills/groupworkandpresenting/presenting.aspx

Working in a group:

https://www1.uwe.ac.uk/students/studysupport/studyskills/groupworkandpresenting/groupwork.aspx

Writing skills:

https://www1.uwe.ac.uk/students/studysupport/studyskills/readingandwriting/writing.aspx

Support from the FBL Academic Success Centre:

http://www1.uwe.ac.uk/bl/bbs/aboutus/studentexperience/academicsupportcentre.aspx

Guidance on UWE assessment regulations and terminology: http://www1.uwe.ac.uk/students/academicadvice/assessments/assessmentsguide.aspx

Guidance on using the library: http://www1.uwe.ac.uk/library/usingthelibrary.aspx

Personal Circumstances

If you are experiencing difficulties in completing a piece of assessment on time due to unexpected circumstances (for example illness, accident, bereavement), you should seek advice from a Student Support Adviser at the earliest opportunity.

Please note the module leader cannot grant personal circumstances or extensions.

Appointments with a student adviser can be made via an Information Point or online at:

http://www1.uwe.ac.uk/students/academicadvice/studentadvisers.aspx

The Student Support Adviser will advise as to whether you should submit an application for ‘Personal Circumstances (PCs)’, how to do so and what evidence is required to support the application.

Further details on PCs can be found here:

http://www1.uwe.ac.uk/students/academicadvice/assessments/personalcircumstances.aspx

Understanding of professional practice in events management (30%)

Engagement with Academic / Professional Literatures (30%)

Reflection and Application of Theory to Practice (30%)

Presentation (10%)

Excellent

70% +

Excellent understanding of the techniques and challenges of contemporary events management. Excellent understanding of the professional domains of event staging and evaluation.

Excellent level of critical engagement with both academic and professional literatures related to event staging and evaluation.

Sophisticated and nuanced understanding of the relationships between professional practice and academic theory.

Very effective and appropriate presentation, including consistent and accurate referencing.

Pass - good/very good

60 - 69 %

Good/very good understanding of the techniques and challenges of contemporary events management, and of the professional domains of event staging and evaluation.

Good/very good level of critical engagement with both academic and professional literatures related to event staging and evaluation.

Good/very good understanding of the relationships between professional practice and academic theory.

Good/very good presentation, including consistent and accurate referencing.

Pass – adequate/competent

50- 59 %

Competent understanding of the techniques and challenges of contemporary events management, and of the professional domains of event staging and evaluation.

Competent engagement with both academic and professional literatures related to event staging and evaluation, and some demonstration of a critical approach.

Competent understanding of the relationships between professional practice and academic theory. .

Competent effective and appropriate presentation, including consistent and accurate referencing

Pass - weak

40 – 49 %

Weak understanding of the techniques and challenges of contemporary events management, and of the professional domains of event staging and evaluation.

Weak engagement with both academic and professional literatures related to events evaluation. Lacking in terms of critical engagement.

Weak understanding of the relationships between professional practice and academic theory.

Weak presentation, including inconsistent and/or accurate referencing.

Fail

>40%

Poor understanding of the techniques and challenges of contemporary events management, and of the professional domains of event staging and evaluation.

Little or no critical engagement with either academic or professional literatures related to event staging and evaluation.

Poor or non-existent understanding of the relationships between professional practice and academic theory.

Poor presentation, including inconsistent and inaccurate referencing.

Assessment Criteria

(%)

The five-point scale below reflects the ratings on the table overleaf

Understanding of professional practice in events

(30%)

70-100

60-69

50-59

40-49

0-39

Engagement with academic and professional literatures

(30%)

70-100

60-69

50-59

40-49

0-39

Reflection and application of theory to practice

(30%)

70-100

60-69

50-59

40-49

0-39

Presentation

(10%)

70-100

60-69

50-59

40-49

0-39

Comments

Strengths of this assignment are:

The main ways to improve this assignment are:

Mark Awarded: %