Final Project 1 Milestone 2

Doneisha Bishop

March 9, 2023 1

2

Google Inc.

The global technology firm Google offers a plethora of merchandise and services associated with the internet, such as search engines and online advertising technologies. Google has become known for its progressive approach to management and employee motivation.

Mission and Vision Statement

Google's mission statement is "to organize the world's information and make it universally accessible and useful" (Breyter, 2022). This company aims to provide a platform for users to access info from all over the world easily. This mission statement also reflects the company's focus on innovation and using technology to make information more accessible. Google's vision statement is "to provide access to the world's information in one click" (Breyter, 2022). This vision statement speaks to the importance of speed and convenience, essential components of Google's search engine technology. By providing fast and easy access to information, Google aims to make people's lives easier and empower them to make informed decisions.

Fundamental Principles of Management

Google's employee-centric approach is a fundamental principle of management that sets the company apart from its competitors. Google Inc. understands that its workers are its most precious commodity and tries to establish a supportive and inspiring work atmosphere. Google's management understands that happy employees are more productive, so the company provides its employees with various rewards and perks. The company offers its employees access to a wide range of cuisines and dietary options, all free of charge (Cook, 2012). This helps employees save money and encourages them to socialize and build relationships with their colleagues. The company has doctors, nurses, and other healthcare professionals on-site, providing medical care to employees and their families. The company offers its employees fitness classes, gyms, and recreational facilities. These facilities help employees stay active and healthy, which can improve their overall well-being and work performance.

Google's management is well known for its innovative and collaborative management style, reflected in its culture and operations. The company's management encourages open communication, teamwork, and transparency, which fosters an environment where employees feel comfortable sharing their ideas and collaborating. Google's management style emphasizes employee empowerment and gives them the latitude to think imaginatively and develop novel concepts to enhance the company's merchandise and functions. Employees are encouraged to take responsibility for their duties and take risks to find new and innovative solutions to problems (Scott, 2009). By fostering a culture of creativity and collaboration, Google's management has been able to drive the company's success and maintain its leadership position in the tech industry. The management approach taken by this company has also helped it attract top talent and retain its employees, who are motivated by the opportunity to work for a company that values innovation and collaboration.

A key aspect of Google's management philosophy is consistency and predictability in decision-making (Worstall, 2013). The company believes decisions should be based on data and analysis rather than intuition or gut feelings. This approach to decision-making is reflected in the company's use of data-driven tools and processes, such as A/B testing, to inform and guide decision-making. This ensures that decisions are based on objective evidence rather than subjective opinions.

References

Cook, J. (2012). How Google Motivates their Employees with Rewards and Perks. THINKINGLEADER. https://discover.hubpages.com/business/How-Google-Motivates-their-Employees-with-Rewards-and-Perks

Breyter, M. (2022). Starting with Why. In  Agile Product and Project Management: A Step-by-Step Guide to Building the Right Products Right (pp. 23–42). Berkeley, CA: Apress. https://link.springer.com/chapter/10.1007/978-1-4842-8200-7_2

Scott, D. (2009). Google Grows from Within. Forbes. https://www.forbes.com/2009/08/12/google-intel-pg-leadership-clayton-christensen-chrome-netbook.html?sh=1b58417b41f0

Worstall, T. (2013). Lessons From Google’s Management Style. Forbes. https://www.forbes.com/sites/timworstall/2013/06/21/lessons-from-googles-