Marketing Internship

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2-1JournalApplicationofTheoreticalKnowledge.pdf

In my second week in my internship with P2P, the duties I’ve primarily been working on is

data entry. I am meant to track existing customers agreement expiration dates. Then, flag the

billing contact in an application called HubSpot. I need to ensure the main agreement signer’s

information such as proper titles and phone numbers etc. are all in HubSpot. I need to add or

change the company address, phone number, and other pertinent information from the agreement

document that isn’t listed or does not match the current data in the application. As of right now,

my duties are very tedious, but each week is new material to be learned.

Currently, I cannot think of any theories from my academic career that relate to the work

I’ve been completing at P2P. However, a course I’ve taken at SNHU that’s given me insight into

what I’ve been working on is business law one and two. This is because the course consists of

contracts and sales, which is mentioned regularly throughout my tasks. Any theories I could

apply given the opportunity, include: meeting customers needs and organizational goals, target

market selection, product selection, promotion, and distribution and pricing. These theories can

be applied to other duties I will be provided such as social media posts and email promotions.