business

The company that I chose is Enron, and I've done the Section 1(don't care about Section 1 too much when you write Section 2, because I didn't write well on Section 1), now you need to writer Section 2 (below are the requirements, and I also attached textbook , ppt about FMEA, EWS part, and paper that can help you understand the paper requirements better). Other information you can search online. Thanks! Total page should be 27, not including reference.

Students will form groups to conduct research on a firm that is experiencing failure or has failed. The purpose of the research is to understand the causes of failure from public information including news accounts, SEC records, and any reasonable approaches available to students. Students will use the methods in the text book, Breaking Failure, to identify the causes of failure and ultimately develop a set of recommendations.

Definition of Research Firm Pre-Failure Firm — a firm that has experienced a string of failures but has not yet completely failed. These failures may or may not result in the complete collapse of the firm.

Failed Firm - a firm that has completely failed.

Life-support Firm - a firm that has experienced a string of failures or is close to failing and needs to take immediate action to survive.

Note: Students may use a 5 — 10 year time period to select a firm with a string of failures related to regulatory, financial, technology, product, business or other causes.

The research project involves the completion of two sections of work. Each section contains subsections outlined below. The findings for each section are summarized into a professional document, and are presented to the group using a professional medium such as PowerPoint. Each section will be graded separately resulting in a final grade that represents 50% of the final course grade.

Section #1 Students must select one research firm and get instructor approval. Section #1 must include these subsections.

1.a Company Background & Competitive Positioning (INTRO) • Identify the research firm and its failure(s). • Identify potential causes of failure. • (The above two points should be discussed briefly in a short justification for selecting the

company before the selection is approved by the professor.) • Provide an overview of competitors in the firm's industry. Describe, as best you can, whether

the firm's industry is growing, contracting, or mature and no longer growing and explain how these factors are impacting your firm's business.

• Rank your firm's position in the industry in which they compete. • Identify the products and services your firm offers and compare its products and services to

its competitors (high level overview; not detailed). • Provide an understanding of the ERM program the firm has in place.

1.b Failure Audit and Root Cause Analysis (RCA)

• Develop a proposed business failure audit (refinements can be made later). • Outline a fault tree, including a deeper discussion on immediate/proximate causes,

contributing causes, intermediate causes, and importantly, root causes. • Outline your Root Cause Analysis Tree using the steps outlined in the book.

1.c Framework Selection (FRAME)

• Develop a framework to help the company recover. • Use the steps outlined in the book for selecting the right framework to address the problem. • You may evaluate more than one frameworks and choose the most appropriate one. • Articulate the business initiative you propose to turn the company around.

Section #2 Students are expected to develop a risk assessment and an early warning system for the new business initiative.

2.a Failure Mode and Effect Analysis (FMEA)

• Develop a FMEA analysis using the steps outlined in the book. • Create a spreadsheet that summarizes the assumption inputs (i.e., severity, likelihood,

occurrence, detection ratings) to arrive at your Risk Priority Number. • Justify the ratings for the metrics associated with each of the risks. • Discuss qualitatively risk mitigation mechanisms, both preventive and detective.

2.b Early Warning System (EWS)

• Develop an early warning system for the proposed initiative. • Use no more than 10 leading and/or lagging indicators (high level; e.g. Revenue, Sales,

Market Share, etc.). Use connector metrics as appropriate. These indicators should relate to the risks identified in FMEA.

• Develop a management report containing these key indicators and respective early warning levels, indicating proposed audience, content, production frequency, and the groups in charge of such a report.

• Discuss preplanned exit strategies if early warning levels are breached for key indicators.

2.c Executive Summary (SUMMARY)

• Pull all the findings together for a set of formal recommendations presented to the Board of Directors.

Notes Each of the subsection should preferably average 9 pages including texts, graphs, and/or tables; double-spaced, 12pt.

Please use professional English with clarity and articulation. While correct use of grammar is expected, it is not part of the grading rubric.

Please reference all sources used in your research as footnotes at the end of the document.

Students are encouraged to use graphs, spreadsheets and other methods to demonstrate work. Details may be included in an appendix.