-refer to the Added file for thorough instructions
Grading Rubric – Eni Case
Name: _______________________________________________
Vertical integration, diversifcation
Please produce a report (no more than 8 pages single spaced) that addresses the following questions. The report is due at the start of class. Please email to [email protected] at the start of class.
1. What has Eni’s corporate strategy been over the past two decades? Answer the following three questions:
a) Identify where the firm is competing (review allocation of Eni’s assets and capital expenditures across sectors and areas).
1 2 3 4 5
arena; areas (geographical) where they do well; five forces
b) Where is Eni going and what type of company is it seeking to become?
1 2 3 4 5
tract evolution; how arena grassing; path they on; where are they going;
c) What is its competitive advantage?
where they get in value; value chain; amaney; how they make resources capabilities better; how they drive; use reources and capabilities across; structure; how they valuable
2. Evaluate Eni’s corporate strategy in terms of its alignment with (a) the characteristics and requirements of its industry environment and (b) Eni’s resources and capabilities?
Position; implementation; alliance, how environment change; adaptability to changes;
a) Accuracy
1 2 3 4 5
b) Comprehensiveness
1 2 3 4 5
3. What current developments threaten Eni’s performance?
Oil price changing; political changes
a) Relevance to strategy:
1 2 3 4 5
b) Comprehensiveness
1 2 3 4 5
4. Looking ahead over Eni’s next 4-year planning period (2016-9), what changes in Eni’s corporate strategy would you recommend? How should Eni allocate its resources across its different businesses and between different geographical areas?
Adaptiabi to environment; position; implementation; what changes might take? Corporate level; low margins; diversification;
Relate answer to Q3 to answers in Q1 and Q2?
1 2 3 4 5
Sum:
Comments: