final project
3. Goal
We advocate protecting the environment, saving electricity and water
4.Objective
Funds
Social attention (followers of social media accounts)
5.Strategies for each objective
Funds
Government support
private donations
profit from activities
Social attention
Cooperative organizations
Young people(more youth followers )
People who love the environment
6. Tactics for each strategy
Government support
Work with government departments cooperate and request financial support.
Collaborate with politicians to show on social media
Cooperate with universities to conduct environmental research
Cooperate with the companies to promote environmental protection
Social attention
Cooperative organizations
1. Actively participate in the activities of various environmental
protection organizations on social media to attract their attention.
2. Publish topics about environmental protection on our own
social media such as Facebook, Instagram, etc.
3. In the social media, we can focus on the environmental protection
activities being held by several large organizations and @ them.
4. Cooperate with environmental protection organizations or green
organizations to launch some meaningful projects.
Social attention
1. In the design of social media, we can adopt the style
and color that young people like
2. Plan more activities that young people like and publicize
environmental awareness in the activities.
3. Cooperate with actors, singers and other artists to attract
the attention of a group of young people.
4. Work with schools, such as shooting or watching
environmental videos, to achieve the goal.
Young people(more youth followers )
Social attention
People who love the environment
Social media advertising
Environmental protection activities
Current affairs hotspot
Use future trends to initiate social appeals
reference
Canenvironment. from https://www.instagram.com/canenvironment/?hl=en
Acharya,R(2013). Role of Youth for A Cleaner and Greener Environment. https://ypard.net/2013-june-25/role-youth-cleaner-and-greener-environment