Drout Advertising Research Project

Analytics Individual Case Analysis Consulting Report

Drout Advertising research Project

Attention: Ms. JamieDrout

Supporting Documents for this Learning Assignment

· Structure of a Data Analysis Report PDF Document

· Consulting Is More Than Giving Advice

https://hbr.org/1982/09/consulting-is-more-than-giving-advice

· Data Analysis Steps

https://www.r-bloggers.com/data-analysis-steps/

· The Difference Between Reporting and Analysis and Why it Matters

https://datahero.com/blog/2017/08/14/data-reporting-and-analysis/

· How to Write a Data Report

https://smallbusiness.chron.com/write-data-report-61330.html

· The Seven Key Steps of Data Analysis

https://rizkashifs.wordpress.com/2015/09/03/the-seven-key-steps-of-data-analysis/

Table of Contents

1. Executive Summary

2. Overview Case Analysis – What’s this case analysis about?

3. Scope of Consulting Work and Report –

· Detailed List of Assignments this case analysis is requesting.

4. Introduction

5. Analysis and Findings

For EVERY Case Analysis ASSIGNMENT

· 5.1 Assignment(s) 1 – Statement

· Identify Business Problem -

“Define Problem statement [aka Case Analysis Assignment]”

· Analytics Tools and Models used and results

· Interpretation, Discussion, and Analysis of Findings and Results –

Interpretation, Discussion, and Analysis of outcomes and results of Analytics Tools and Models used

· Tip: Support your Interpretation, Discussion, and Analysis of Results with the numbers you developed in your:

· Analytics Tools and Models used results

· Business Analytics Case Analysis EXCEL model(s) and outcomes and results

· Recommendations

· 5.2 Assignment(s) 2 – Statement

· Identify Business Problem -

“Define Problem statement [aka Case Analysis Assignment]”

· Analytics Tools and Models used and results

· Interpretation, Discussion, and Analysis of Findings and Results –

Interpretation, Discussion, and Analysis of outcomes and results of Analytics Tools and Models used

· Tip: Support your Interpretation, Discussion, and Analysis of Results with the numbers you developed in your:

· Analytics Tools and Models used results

· Business Analytics Case Analysis EXCEL model(s) and outcomes and results

· Recommendations

· 5.n Assignment(s) n – Statement

· Identify Business Problem -

“Define Problem statement [aka Case Analysis Assignment]”

· Analytics Tools and Models used and results

· Interpretation, Discussion, and Analysis of Findings and Results –

Interpretation, Discussion, and Analysis of outcomes and results of Analytics Tools and Models used

· Tip: Support your Interpretation, Discussion, and Analysis of Results with the numbers you developed in your:

· Analytics Tools and Models used results

· Business Analytics Case Analysis EXCEL model(s) and outcomes and results

· Recommendations

6. Overall Case Analysis Findings Discussion

7. Overall Case Analysis Recommendations

8. Overall Case Analysis Conclusion(s)

9. Appendix/Appendices

10. Bibliography and References