Ishikawa Case Study
RESUME
Ms. Margaret N. Overtop
987 Enchanted Lane, Virginia Beach, VA 20102
PRESENT POSITION
Manager of the Marketing and Communications Division overseeing advertising, web presence, and e-commerce sales
QUALIFICATIONS SUMMARY
Marketing Manager with 12 years experience in industrial and commercial sales divisions. Implemented numerous advanced product launches gaining broader coverage for my clients. Area of specialty is leadership in advanced product launches.
PROFESSIONAL DEVELOPMENT
2015 – present Marketing and Communications Manager, VALID Inc.
2012 – 2015 Manager of Marketing, e-Commerce and Web Launches, Trending Motors, Inc.
2010 - 2012 Director of Sales, Latino Fashions, Inc.
2008 -2010 MBA in Marketing and Sales, Louis University, Washington, D.C.
2003 - 2008 B2B Marketing Assistant & Web Layout Designer, National Parts Suppliers, Washington, D.C.
1999 - 2003 BA in Marketing, Douglas University, San Francisco, CA.
PROFESSIONAL CAREER
Manager of Marketing and Communications Division
Twelve years of solid B2B marketing experience, accelerating product launches to drive sales, attract and maintain customers, and build broader coverage for our launched products. Skilled expertise in enhancing corporate marketability through e-commerce and web marketing tools. Solid reputation for being enthusiastic, efficient, and product marketing forecasting.
PROFESSIONAL MEMBERSHIPS AND HONORS
∙ Member of the American Marketing Association