The “Marketing Mix” Strategy
Imagine that you have been asked to brainstorm a new product or service. This product/service can be as creative as you imagine it to be. In other words, you can come up with a practical new product, or one that has capabilities that go beyond reality (i.e., an iPhone app that does your laundry). Describe the decisions and choices you would have to make in bringing this product/service into the market. Specifically, please include the following as thoroughly as possible:
The “Marketing Mix” Strategy. The 4 Ps
I'll send attachments later through the email.
It is a presentation and I would like it to be in Powerpoint format
11 years ago
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