Why analyze financial statements?

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Why analyze financial statements? As an organization, how do financial statements contribute to the decision making process? As an individual investor, how are financial statements helpful when making investment decisions? If you wanted to invest $1,000 in a soft drink company, and you narrowed your choice down between Coke and Pepsi, where would you look to find each company's respective financial statements? Based on the most current company information, which company would you choose and why?

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    Yhtomit
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