Week 3 IMC PLan
jarelaA two to three page of. Let me know how much :
- The IMC Plan
- Corporate growth objectives
- Analysis of the promotional program situation
- Communications goals and objectives
- Budget determination
- Overview of IMC promotional mix
- Monitoring, evaluating, and controlling the IMC process
12 years ago
20
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integrated_marketing_communicationimc_plan.docx
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