WEEK 1 MANAGERIAL ECONOMICS

Read the articles Jessica Alba’s Triple Bottom startup raises $25 million and The bottom line of corporate good. 

http://www.forbes.com/sites/annefield/2013/11/17/jessica-albas-triple-bottom-line-startup-raises-25-million/

http://www.forbes.com/sites/causeintegration/2012/09/14/the-bottom-line-of-corporate-good/

In reference to the articles, ANSWER THE FOLLOWING QUESTIONS BELOW THOROUGHLY...ANY SOURCES USED MUST BE SCHOLARLY WRITTEN IN APA FORM CITED IN THE PAPER AND WITH AN REFERENCE PAGE...MUST USE PROPER GRAMMAR PRONUNCIATIONS AND SENTENCING...

Discuss how firms incorporate the triple bottom line concept into traditional business concerns over profitability. 

Comment on how customers can influence firms to pay more attention to the preservation of the natural environment. 

MUST BE 400 WORDS IN LENGTH

THIS IS DUE TODAY 7/22/2015...7 HOURS FROM NOW THE SOONER THE BETTER...